Strategy One (formerly Microstrategy) Overview

MicroStrategy unleashes the power of big data with easy-to-use analytics and visualization tools integrated with 70+ data sources. Features include cloud access, enterprise platform, HyperIntelligence, mobility, and more.

Use Cases

Customers recommend Competitive Intelligence, Social Media Analytics, Lead Analytics, as the business use cases that they have been most satisfied with while using Strategy One (formerly Microstrategy).

Other use cases:

  • Forecasting
  • Sending & Publishing Communications
  • Training & Onboarding
  • Engagement Management
  • Helpdesk Management
  • Collaboration
  • Workflow Management
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Business Priorities

Increase Sales & Revenue and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Strategy One (formerly Microstrategy).

Other priorities:

  • Improve Efficiency
  • Improve ROI
  • Scale Best Practices
  • Acquire Customers
  • Establish Thought Leadership
  • Manage Risk
  • Increase Customer Life Time Value
  • Improve Stakeholder Relations
  • Launch New Products
  • Grow Market Share
  • Improve Visibility
  • Enter New Markets Internationally Or Locally
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Strategy One (formerly Microstrategy) Use-Cases and Business Priorities: Customer Satisfaction Data

Strategy One (formerly Microstrategy) works with different mediums / channels such as Mobile.

Strategy One (formerly Microstrategy)'s features include Dashboard, Personalization, Alerts: Popups & Notifications, etc. and Strategy One (formerly Microstrategy) support capabilities include Email Support, AI Powered, Phone Support, etc. also Strategy One (formerly Microstrategy) analytics capabilities include Analytics, and Custom Reports.

Reviews

"...MicroStrategy is primarily used to report and analyze accounting and financial data...." Peer review by Administrator

Peer review evidence (same sources as the product rating summary)

"...Analytics and Business Intelligence 2019 is the distillation of a year of market and product research efforts by Ventana Research...." MicroStrategy Battles for Top Spot in Analytics and BI
"...Data mining, predictive analytics, reporting delivery...." Peer review by Maximiliano P, Technical Lead, Information Technology and Services
"...Get access to resources like: Gartner's Critical Capabilities for Analytics and Business Intelligence Platforms..." [MicroStrategy Newsletter] Discover your path to the Intelligent Enterprise

Strategy One (formerly Microstrategy), Hevo, Phocas, ZAP Data Hub, Striim, etc., all belong to a category of solutions that help Business Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Strategy One (formerly Microstrategy)

Top Industries

  • Information Technology and Services
  • Computer Software
  • Retail

Popular in

  • Large Enterprise
  • Enterprise
  • Mid Market

Strategy One (formerly Microstrategy) is popular in Information Technology And Services, Computer Software, and Retail and is widely used by Large Enterprise, Enterprise, and Mid Market.

Strategy One (formerly Microstrategy) Customer wins, Customer success stories, Case studies

How can Strategy One (formerly Microstrategy) enhance your Competitive Intelligence process?

What makes Strategy One (formerly Microstrategy) ideal for Social Media Analytics?

What solutions does Strategy One (formerly Microstrategy) provide for Lead Analytics?

What makes Strategy One (formerly Microstrategy) ideal for Forecasting?

What solutions does Strategy One (formerly Microstrategy) provide for Sending & Publishing Communications?

11 buyers and buying teams have used Cuspera to assess how well Strategy One (formerly Microstrategy) solved their Business Intelligence needs. Cuspera uses 4984 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Business Intelligence needs.

 

MicroStrategy: Buys 520 BTC as Losses Hit $9B

MicroStrategy purchased 520 BTC for approximately $34.87 million, increasing its Bitcoin holdings to 847,363 BTC. The company faces $9.093 billion in unrealized losses, with an average acquisition co...st of $75,651 per Bitcoin. This move is part of MicroStrategy's ongoing strategy to expand its cryptocurrency treasury.

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US Bitcoin ETFs and MicroStrategy Drive $1.2B Demand Surge

MicroStrategy has bolstered its Bitcoin holdings by acquiring an additional 3,015 BTC for approximately $155 million, bringing its total to 720,737 BTC. This move, part of a broader $1.7 billion surg...e in institutional demand alongside US Bitcoin ETFs, underscores MicroStrategy's aggressive accumulation strategy, which aims to stabilize the market amid volatility.

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Sainsbury’s - Retail - Very Large

London, UK

Sainsbury’s used Strategy’s cloud analytics platform to unify its data and analytics across the business. The company replaced dozens of siloed systems with a single, scalable solution. Over 12,000 c...olleagues now use more than 30 custom analytics apps for daily decision-making. This shift saved 150,000 manhours each year and delivers 650,000+ weekly report views. Sainsbury’s improved data accuracy, empowered staff, and strengthened its competitive edge in retail.

Frequently Asked Questions (FAQ)

What buyers ask before choosing Strategy One (formerly Microstrategy)

What is Strategy One (formerly Microstrategy)?

Microstrategy is an open Enterprise analytics and mobility platform powering organizations with Business intelligence and analytics required for accelerating business growth. Microstrategy’s unified architecture features integrations with leading technology vendors and open-source tools. It is also available as a mobile application on iOS or Android devices.

Microstrategy features include Analytics, Mobility, Hyperintelligence, Digital Id and Mobile Telemetry, Enterprise platform and Cloud. Microstrategy Cloud enables accessing the software through AWS or Azure that provides flexibility, scalability and ability to access the software from any location across the globe.

MicroStrategy’s Enterprise platform feature provides a centralized platform and analytics tools that can be accessed across the enterprise, enabling object reusability and tools for migrating, validating, and monitoring usage across the entire enterprise. The HyperIntelligence feature provides zero-click relevant contextual insights about customers, products, employees, and more - directly on the websites, applications, and devices being used.

What is Strategy One (formerly Microstrategy) used for?

Strategy One (formerly Microstrategy) is a Business Intelligence Software mainly used by its customers to Increase Sales & Revenue and Enhance Customer Relationships by Competitive Intelligence, Social Media Analytics and Lead Analytics .

What are the top features of Strategy One (formerly Microstrategy)?

Dashboard, Personalization and Alerts: popups & Notifications are some of the top features of Strategy One (formerly Microstrategy).

Who uses Strategy One (formerly Microstrategy)?

Strategy One (formerly Microstrategy) is used by Information Technology And Services, Computer Software and Retail among other industries.

What are Strategy One (formerly Microstrategy) alternatives?

Hevo, Phocas, ZAP Data Hub and Striim are popular alternatives for Strategy One (formerly Microstrategy).

Where is Strategy One (formerly Microstrategy) located?

Strategy One (formerly Microstrategy) is headquartered at 1850 Towers Crescent Plaza Tysons Corner, VA 22182 USA.
lightning

Peers used Strategy One (formerly Microstrategy) for competitive intelligence and social media analytics

Strategy One (formerly Microstrategy) Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.76/5

Read Reviews (42)
Analytics

4.57/5

Read Reviews (801)
Custom Reports

4.12/5

Read Reviews (1478)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.76/5

Read Reviews (42)
Analytics

4.57/5

Read Reviews (801)
Custom Reports

4.12/5

Read Reviews (1478)

Software Failure Risk Guidance

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for Strategy One (formerly Microstrategy)

Overall Risk Meter

Low Medium High

Top Failure Risks for Strategy One (formerly Microstrategy)

Strategy News

Product

MicroStrategy Unveils Credit Model with Bitcoin Risk Dashboard

MicroStrategy has launched a Bitcoin credit model and dashboard, detailing how its Bitcoin holdings back its financial liabilities. The dashboard assigns credit tiers and floor prices to each instrument, providing transparency on undercollateralization risks and enabling comparison with traditional corporate bonds.

Product

MicroStrategy: Digital Credit Capital Framework Launched

MicroStrategy has launched its Digital Credit Capital Framework, allowing the company to sell up to $1.25 billion in Bitcoin while maintaining share buybacks and interest safeguards. This framework aims to manage digital assets effectively, potentially influencing Bitcoin price prediction models and mitigating market crash risks.

Financial

MicroStrategy Announces $14B Bitcoin Acquisition, Market Implications

MicroStrategy, led by Michael Saylor, plans to acquire $14 billion in Bitcoin, adding around 1 million BTC to its reserves. This move highlights MicroStrategy's commitment to Bitcoin as a primary reserve asset and represents one of the largest single Bitcoin transactions ever. The acquisition is seen as a strong vote of confidence in Bitcoin's long-term value.

Financial

MicroStrategy Spends Nearly 70% Of Its Cash Reserve To Clear Massive Debt

MicroStrategy used $1.38 billion from its cash reserves to repurchase $1.5 billion in convertible notes, achieving a $120 million saving. This move reduced its outstanding convertible debt to $6.7 billion and paused Bitcoin purchases. CEO Phong Le described it as a disciplined capital decision.

Strategy Profile

Company Name

Strategy

Year Founded

1989

HQ Location

1850 Towers Crescent Plaza Tysons Corner, VA 22182 USA

Employees

1001-5000

Social

Financials

IPO