Magnetic, a leader in search retargeting, partnered with Metamarkets to enhance their analytics capabilities. This collaboration allowed Magnetic to process large datasets efficiently, leading to imp...roved business operations. They spent less time on reports and more on identifying client opportunities. The partnership enabled Magnetic to focus on client service without building complex software solutions.
Nanigans uses Metamarkets' interactive analytics dashboards to access programmatic data easily. The introduction of the Metamarkets API was a turning point for them. It allowed them to build custom a...pplications and reports using existing data. This made it easier for marketing users to optimize ads. It also reduced the need for costly infrastructure and maintenance.
ONE by AOL wanted to improve their programmatic business by enhancing internal tracking and gaining real-time insights. They partnered with Metamarkets to increase visibility into their data. This co...llaboration allowed them to unlock additional spending from buyers, optimize demand partners, and save time with accessible data.
OpenX is a leader in digital and mobile advertising technology. They needed constant visibility into marketplace activity. Metamarkets provided a dynamic tool for this. OpenX used interactive dashboa...rds to monitor inventory and buyer behavior. This helped them make informed decisions quickly. They saved development time and gained richer insights.
Internet Case Studies and Customer Success Stories with Metamarkets Explore
AerServ
- Internet
AerServ needed instant access to fresh, reliable data and a panoramic view of mobile video inventory purchases. They used Metamarkets' interactive analytics technology to interact with data and get i...nstant answers. This allowed them to analyze over 25 billion auctions monthly and optimize for clients with a live view of purchases. As a result, AerServ experienced 4x growth over the last year.
Inneractive, a mobile SSP based in Tel-Aviv, used Metamarkets to boost their revenue by 120%. They achieved this through improved operational awareness and efficiency. Metamarkets allowed them to see... their entire business in one place and take immediate actions. They optimized real-time price floors, diagnosed auction errors, and distributed performance data effectively.
Beeswax needed to solve the challenge of building an RTB bidder. They integrated with Metamarkets to provide transparency and control over data in programmatic advertising. This helped them see inven...tory, debug issues, and forecast for pricing deals. They also provided clients with detailed data on bids and prices.
Drawbridge processes 90-100 billion ad requests daily, generating large data volumes. They used Metamarkets for better data visibility and interactive analytics. Metamarkets helped them process bids ...and events data into specific views. This improved user experience and saved hours on reporting and optimization tasks.
MoPub uses Metamarkets to power analytics for their Marketplace, a real-time bidding platform. They needed a solution to measure real-time business metrics. Metamarkets provides real-time analytics, ...helping MoPub see revenue fluctuations immediately. This supports their rapid growth, serving over 18 billion ads per month. Metamarkets also helps MoPub's teams optimize publisher and demand partner performance, saving on engineering costs by providing necessary data.
