Meltwater consumer insights Overview

This is a summary of the comprehensive capabilities and benefits of Meltwater consumer insights based on over 1218 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Meltwater consumer insights, Infegy Atlas, YouScan, Brandwatch Consumer Research, Quintly Social media analytics, etc., all belong to a category of solutions that help Social Media Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if Meltwater consumer insights is right for your needs? Our Cuspera AI engine can evaluate how Meltwater consumer insights fits your specific business needs, industry, and context. Get your personalized assessment report today.

Meltwater consumer insights supports business activities such as:

  • Social Media Management
  • Engagement Management
  • Communication Management
  • Market Research
  • Reputation Management

Meltwater consumer insights can help you with many business goals, such as Improve Digital And Social Presence, Improve Brand Engagement, Enhance Customer Relationships, Grow Market Share, Establish Thought Leadership, etc. It can help manage these activities if you use Social Media for these needs. As a solution, Meltwater consumer insights's capabilities include Dashboard, Personalization, Feedback Surveys, etc.

Meltwater consumer insights Food & Beverages Vertical is its biggest customer base.

Reviews

"When we started our partnership with Linkfluence, our key goal was to ensure social data and consumer insights would drive every business decision we make. This could only be possible with powerful technology and an innovative approach to research. ...Linkfluence was one of the key enablers that helped us become a truly consumer-centric organization " - Florence Rainsard

Cuspera Reviews

11 buyers and buying teams have used Cuspera to assess how well Meltwater consumer insights solved their Social Media Marketing needs. Cuspera uses 1218 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Social Media Marketing needs.

Business Priorities

Improve Digital And Social Presence and Improve Brand Engagement are the most popular business priorities peers achieved using Meltwater consumer insights.

Other priorities:

  • Enhance Customer Relationships
  • Grow Market Share
  • Establish Thought Leadership
  • Launch New Products
  • Build Brand Awareness
  • Scale Best Practices
  • Enter New Markets Internationally Or Locally
  • Improve Internal Communications
  • Improve Efficiency
See all business priorities See less business priorities

Use Cases

Peers recommend Social Media Management , Engagement Management , Communication Management , as the business use cases that they have been most satisfied while using Meltwater consumer insights.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Social Media Management with Social Media

4.83/5

Read Reviews (75)

"...I like a lot the Radarly filters that allow you to sort out social media posts based on their author, language, influence, platform or images they bear...."
monitoring social media

4.81/5

Read Reviews (35)

"...Crisis monitoring and social media analytics...."
social media analytics

4.91/5

Read Reviews (27)

"...It also presents analytics and social CRM features to keep you updated on the latest hashtags and trends...."
engaging on social media

4.45/5

Read Reviews (5)

"...Radarly is user-friendly : you can painlessly sort social media posts and get social data you need...."
scheduling post to social media

4.16/5

Read Reviews (2)

"...Radarly is user-friendly : you can painlessly sort social media posts and get social data you need...."
managing social media account

2.50/5

Read Reviews (1)

"...The fact that I can follow the increase or decrease of abonnee for my social account...."
Engagement Management with Social Media

4.96/5

Read Reviews (44)

"...Our community managers use it to engage easily with our communities and we benefit from daily reporting for our different departments...."
engaging and following up

4.95/5

Read Reviews (34)

"...Besides, it is extremely convenient to have analytics and engagement tools on the same platform...."
Communication Management with Social Media

4.82/5

Read Reviews (43)

"...Track Social Page Performance Radarly enables you to track your social media performance...."
tracking & monitoring communications

4.82/5

Read Reviews (37)

"...Radarly makes social media monitoring easy from day 1 of using it...."
sending & publishing communications

4.05/5

Read Reviews (4)

"...I also find great that I can handle and classify social media posts in many different ways...."
PEER EXPERIENCES
Social Media Management with Social Media

4.83/5

Read Reviews (75)

"...I like a lot the Radarly filters that allow you to sort out social media posts based on their author, language, influence, platform or images they bear...." Peer review by Lionel F., Telecommunications
monitoring social media

4.83/5

Read Reviews (35)

social media analytics

4.83/5

Read Reviews (27)

engaging on social media

4.83/5

Read Reviews (5)

scheduling post to social media

4.83/5

Read Reviews (2)

managing social media account

4.83/5

Read Reviews (1)

Engagement Management with Social Media

4.96/5

Read Reviews (44)

"...Our community managers use it to engage easily with our communities and we benefit from daily reporting for our different departments...." Peer review by France Television, Communications Department, France Television
engaging and following up

4.96/5

Read Reviews (34)

Communication Management with Social Media

4.82/5

Read Reviews (43)

"...Track Social Page Performance Radarly enables you to track your social media performance...." Peer review from Featured Customers
tracking & monitoring communications

4.82/5

Read Reviews (37)

sending & publishing communications

4.82/5

Read Reviews (4)

39+ more Business Use Cases

Our AI advisor, Wyz, harnessed 1218 insights from peers and experts to help you assess how these Meltwater consumer insights use cases fit your Social Media Marketing needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS

Florence Rainsard

Global Consumer Insights Director

Pernod Ricard

When we started our partnership with Linkfluence, our key goal was to ensure social data and consumer insights would drive every business decision we make. This could only be possible with powerful technology and an innovative approach to research. Linkfluence was one of the key enablers that helpe...d us become a truly consumer-centric organization

Testimonial By Florence Rainsard

Nicolas Fleisch

Media and Advertising Department

Hyundai

Electrified models, hybrids, and plug-in hybrids are all very important trends. In the coming years, these should represent more than 10% of the market. That’s why we need an expert point of view to know who are the people talking about electric models, and how they are talking about this subject.” Testimonial By Nicolas Fleisch

Gildas Launay

Director of Everyday Content

Publicis Group

With Linkfluence, we’re leading a huge transformation in agencies - the way people work and their approach to strategic planning. Since 2014, we increasingly rely on social data to fuel creativity by better understanding consumer behaviors and trends. Social listening helps us stay one step ahead i...n the industry and win clients with creative, data-backed campaigns.

Testimonial By Gildas Launay
CUSTOMERS TESTIMONIALS

Florence Rainsard

Global Consumer Insights Director

Pernod Ricard

When we started our partnership with Linkfluence, our key goal was to ensure social data and consumer insights would drive every business decision we make. This could only be possible with powerful technology and an innovative approach to research. Linkfluence was one of the key enablers that helpe...d us become a truly consumer-centric organization

Testimonial By Florence Rainsard

Nicolas Fleisch

Media and Advertising Department

Hyundai

Electrified models, hybrids, and plug-in hybrids are all very important trends. In the coming years, these should represent more than 10% of the market. That’s why we need an expert point of view to know who are the people talking about electric models, and how they are talking about this subject.” Testimonial By Nicolas Fleisch

Gildas Launay

Director of Everyday Content

Publicis Group

With Linkfluence, we’re leading a huge transformation in agencies - the way people work and their approach to strategic planning. Since 2014, we increasingly rely on social data to fuel creativity by better understanding consumer behaviors and trends. Social listening helps us stay one step ahead i...n the industry and win clients with creative, data-backed campaigns.

Testimonial By Gildas Launay

Case Studies

COMPANY CASE STUDIES
Case Study Hyundai

How Hyundai Drives Valuable Consumer Insights with Social Data

Read More
Case Study Pernod Ricard

Learn How Pernod Ricard and Linkfluence Disrupt Research Through AI-enabled Consumer Insights

Read More
Case Study Publicis Group

How Publicis Provides World-Class Marketing Strategy With Linkfluence

Read More

Video

Meltwater - All-in-one solution for your PR and marketing needs.

Frequently Asked Questions(FAQ)

for Meltwater consumer insights

What is Meltwater consumer insights?

Meltwater consumer insights platform is a combination of AI and human expertise, applied to global data sources, to analyze online consumer discussions and trends. It helps marketers find consumer insights that have a powerful impact on the business with the ability to get always-on insight into consumer behaviors and attitudes in real-time, without waiting for research studies.

What is Meltwater consumer insights used for?

Meltwater consumer insights is a Social Media Marketing Software mainly used by its customers to Improve Digital And Social Presence and Improve Brand Engagement by Social Media Management, Engagement Management and Communication Management .

What are the top features of Meltwater consumer insights?

Dashboard, Personalization and Feedback surveys are some of the top features of Meltwater consumer insights.

Who uses Meltwater consumer insights?

Meltwater consumer insights is used by Food & Beverages, Automotive and Marketing And Advertising among other industries.

What are Meltwater consumer insights alternatives?

Infegy Atlas, YouScan, Brandwatch Consumer Research and Quintly Social Media Analytics are popular alternatives for Meltwater consumer insights.

Where is Meltwater consumer insights located?

Meltwater consumer insights is headquartered at 465 California St, Floor 11, San Francisco, California 94104, US.

Popular Business Setting

for Meltwater consumer insights

Top Industries

  • Food & Beverages
  • Automotive
  • Marketing and Advertising

Popular in

  • Enterprise
  • Mid Market
  • Small Business

Peers used Meltwater consumer insights to Improve digital and social presence and Improve brand engagement

Peer and Expert Opinion on Features

for Meltwater consumer insights

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Dashboard

4.64/5

Read Reviews (46)
Personalization

4.59/5

Read Reviews (12)
Feedback surveys

4.45/5

Read Reviews (11)
Alerts: popups & Notifications

3.47/5

Read Reviews (10)
Voice transcription

4.30/5

Read Reviews (9)
FEATURES RATINGS AND REVIEWS
Dashboard

4.64/5

Read Reviews (46)
Personalization

4.59/5

Read Reviews (12)
Feedback surveys

4.45/5

Read Reviews (11)
Alerts: popups & Notifications

3.47/5

Read Reviews (10)
Voice transcription

4.30/5

Read Reviews (9)

IT and Other Capabilities

for Meltwater consumer insights

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

4.62/5

Read Reviews (58)
Data Import

4.36/5

Read Reviews (106)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

4.62/5

Read Reviews (58)
Data Import

4.36/5

Read Reviews (106)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.76/5

Read Reviews (78)
Email Support

3.88/5

Read Reviews (2)
Chat Support

3.88/5

Read Reviews (2)
Phone Support

3.88/5

Read Reviews (2)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.76/5

Read Reviews (78)
Email Support

3.88/5

Read Reviews (2)
Chat Support

3.88/5

Read Reviews (2)
Phone Support

3.88/5

Read Reviews (2)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.60/5

Read Reviews (41)
Custom Reports

4.66/5

Read Reviews (176)
Analytics

4.65/5

Read Reviews (277)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.60/5

Read Reviews (41)
Custom Reports

4.66/5

Read Reviews (176)
Analytics

4.65/5

Read Reviews (277)

Software Failure Risk Guidance

?

for Meltwater consumer insights

Overall Risk Meter

Low Medium High

Top Failure Risks for Meltwater consumer insights

Vendor Profile Details

Company Name

Meltwater

HQ Location

465 California St, Floor 11, San Francisco, California 94104, US

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