Infegy Atlas Overview

Infegy harnesses the power of consumer intelligence and social listening to drive data-driven decision-making for agencies and enterprises. This award-winning platform enables businesses to delve into consumer behavior and gain actionable insights from social media conversations. Companies ranging from emerging agencies to Fortune 500 giants use Infegy to understand market trends and customer preferences. The software’s analytics capabilities transform social data into strategic assets, allowing businesses to align their strategies with consumer needs. One standout feature is its ability to answer complex consumer questions, facilitating deeper market understanding and fostering informed business strategies.

Use Cases

Customers recommend Market Research, Helpdesk Management, Social Media Management, as the business use cases that they have been most satisfied with while using Infegy Atlas.

Other use cases:

  • Tracking & Monitoring Communications
  • Lead Analytics
  • Competitive Intelligence
  • Advertisement
  • Campaign Management
  • Public Relations
  • Funnel Analysis
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Business Priorities

Build Brand Awareness and Improve Brand Engagement are the most popular business priorities that customers and associates have achieved using Infegy Atlas.

Other priorities:

  • Acquire Customers
  • Grow Market Share
  • Enhance Customer Relationships
  • Enter New Markets Internationally Or Locally
  • Increase Sales & Revenue
  • Launch New Products
  • Scale Best Practices
  • Establish Thought Leadership
  • Improve ROI
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Infegy Atlas Use-Cases and Business Priorities: Customer Satisfaction Data

Infegy Atlas works with different mediums / channels such as Social Media.

Infegy Atlas's features include Dashboard, Feedback Surveys, Rewards, etc. and Infegy Atlas support capabilities include 24/7 Support, AI Powered, Email Support, etc. also Infegy Atlas analytics capabilities include Analytics, and Custom Reports.

Reviews

"...I work in qualitative market research, so I use the platform to see what people are saying online about different brands and categories...." Peer review by Hope N., Research

Peer review evidence (same sources as the product rating summary)

"...Here are all the problems we solve with Infegy for our business: Message Testing & Development Market Research Consumer Insight Campaign Monitoring Brand Monitoring Competitive Monitoring Industry Analysis Crisis Monitoring PR Predictive Modeling...." Peer review by Evan D, Performance Poet, Computer Software
"...Award-winning platform and customer support designed to help you stand out...." Consumer Intelligence & Social Listening Platform
"...No, Infegy Atlas does not support creating or publishing owned social posts. ..." Consumer Intelligence Platform FAQs

Infegy Atlas, Walls.io, YouScan, Publer, HeyOrca, etc., all belong to a category of solutions that help Social Media Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Infegy-atlas offers consumer intelligence and social listening software. Research-based business decisions are empowered by its award-winning platform.

Popular Business Setting

for Infegy Atlas

Top Industries

  • Marketing and Advertising
  • Information Technology and Services
  • Research

Popular in

  • Small Business
  • Enterprise
  • Mid Market

Infegy Atlas is popular in Marketing And Advertising, Information Technology And Services, and Research and is widely used by Small Business, Enterprise, and Mid Market.

Infegy Atlas Customer wins, Customer success stories, Case studies

Why is Infegy Atlas the best choice for Market Research?

How does Infegy Atlas address your Helpdesk Management Challenges?

What solutions does Infegy Atlas provide for Social Media Management?

What makes Infegy Atlas ideal for Tracking & Monitoring Communications?

How does Infegy Atlas address your Lead Analytics Challenges?

46 buyers and buying teams have used Cuspera to assess how well Infegy Atlas solved their Social Media Marketing needs. Cuspera uses 707 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Social Media Marketing needs.

Collective 12 - Marketing And Advertising - Small

Cincinnati, USA

Collective 12 used Infegy Atlas to analyze Odell Beckham Jr.'s social footprint for endorsement matchmaking. The team leveraged sentiment analysis and demographic data to guide brand partnerships. Th...eir insights led to new deals for Beckham Jr. with brands like Moon, JAXXON, and Xbox. Collective 12 saw a 200% growth in client revenue and secured nine more athlete projects. Infegy Atlas enabled fast, data-driven decisions for client campaigns.

Lexus - Automotive - Large

Infegy Atlas helped Lexus analyze negative consumer sentiment around its December to Remember ad campaign. Lexus used social insights to find the root causes of negative reactions. The company change...d its messaging based on these findings. As a result, consumer sentiment increased by 14%. This case shows how social listening tools can improve advertising effectiveness in the automotive industry.

Bellomy - Marketing And Advertising - Medium

Winston-Salem, USA

Bellomy used Infegy's social listening platform to help a lighting manufacturer understand Millennial and Gen Z home buyers. They analyzed social data to find style trends, influencer opportunities, ...and content strategies. Bellomy created a playbook for the client, guiding brand launch decisions. The client doubled their contract with Bellomy after seeing strong results. All new lighting products launched with at least 4.5-star reviews, showing the impact of these insights.

 

Golin - Marketing And Advertising - Large

Chicago, USA

Golin used Infegy Atlas to access social media data that other providers could not reach, including LinkedIn and Instagram. The agency leveraged Infegy’s historical data to plan campaigns and measure... audience sentiment at every stage of the customer journey. With Infegy, Golin created award-winning, data-backed strategies for clients. The platform enabled real-time campaign tracking and course correction. Golin’s analytics team won AMEC’s Communications Research and Measurement Team of the Year for four years running.

 

Comperemedia, a Mintel Company - Information Services - Large

London, UK

Comperemedia, a Mintel company, used Infegy Atlas to analyze Super Bowl LVI advertising. They needed fast, contextual social listening data to measure audience response and brand moments. Infegy Atla...s enabled them to track sentiment, trends, and demographics across social media. The team delivered a new market intelligence report in just 3 weeks. Their insights included a 5.8% increase in spend for Coinbase after a unique campaign.

 

Collectively - Marketing And Advertising - Small

San Francisco, USA

Collectively used Infegy Atlas to guide clients through social media crises in 2020. The agency built a crisis monitoring method using Infegy data to recommend when brands should pause or resume cont...ent. They tracked trends, sentiment, and top topics to protect brand safety. Infegy Atlas helped them expand social listening services and strengthen client trust. This approach supported business growth through 2020 and 2021.

Infegy Atlas - Short Demo

Video Thumbnail

Frequently Asked Questions(FAQ)

for Infegy Atlas

What is Infegy Atlas?

Infegy Atlas is a Social listening platform that provides tools and services and actionable insights from online consumer conversations that can help with market research, customer persona development, brand research, campaign tracking, competitive intelligence, demographics, industry white space, sentiment analysis and more.

Infegy Atlas consists of a Social Data module providing data from billions of online conversations, Search module providing tools for unlimited search and filter system, and Reporting module with data visualization and refinement and sharing facility. The Infegy reporting platform enables customizable real-time dashboards and reports that can be designed and refined suitably for use directly in client presentations and team meetings.

Some of the other features of Infegy Atlas are Volume of conversation which provides reports on the growth or shrinkage of topics over time, Topic Clouds - providing topics and ideas important to consumers.

What is Infegy Atlas used for?

Infegy Atlas is a Social Media Marketing Software mainly used by its customers to Build Brand Awareness and Improve Brand Engagement by Market Research, Helpdesk Management and Social Media Management .

What are the top features of Infegy Atlas?

Dashboard, Feedback surveys and Rewards are some of the top features of Infegy Atlas.

Who uses Infegy Atlas?

Infegy Atlas is used by Marketing And Advertising, Information Technology And Services and Research among other industries.

What are Infegy Atlas alternatives?

Walls.Io, YouScan, Publer and HeyOrca are popular alternatives for Infegy Atlas.

Where is Infegy Atlas located?

Infegy Atlas is headquartered at 5901 NW 63rd Terrace #100, Kansas City, MO 64151.
lightning

Peers used Infegy Atlas for market research and helpdesk management

Infegy Atlas Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.44/5

Read Reviews (10)
Analytics

4.46/5

Read Reviews (223)
Custom Reports

4.06/5

Read Reviews (94)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.44/5

Read Reviews (10)
Analytics

4.46/5

Read Reviews (223)
Custom Reports

4.06/5

Read Reviews (94)

Software Failure Risk Guidance

?

for Infegy Atlas

Overall Risk Meter

Low Medium High

Top Failure Risks for Infegy Atlas

Infegy, Inc News

Product

Introducing Multi-Query Analysis in Infegy Starscape

Infegy has launched Multi-Query Analysis in its Starscape platform, enhancing social listening capabilities. Users can now conduct side-by-side comparisons with up to ten queries on a single dashboard. New features include the Share of Voice and Bubble Comparison widgets, offering insights into brand sentiment, engagement, and competitive positioning. This update aims to streamline competitive intelligence and improve data analysis efficiency.

Infegy, Inc Profile

Company Name

Infegy, Inc

Company Website

https://www.infegy.com/

Year Founded

2006

HQ Location

5901 NW 63rd Terrace #100, Kansas City, MO 64151

Employees

11-50

Social

Financials

PRIVATE