Market Leader Overview

Market Leader is a pioneer in lead generation and contact management systems helping real estate professionals manage and grow their businesses. It helps to acquire customers and scale best practices.

Market Leader helps to generate leads and engage with leads and contacts including a customizable IDX website, CRM, and marketing design center. It empowers the team with all of the features of agent tools plus lead distribution, productivity tracking, agent and team websites, and a sleek owner dashboard to manage it all.

Some of its features include customizable website, robust CRM, marketing automation, ensure a steady stream of leads with leads direct, speed to leads with real-time push notifications and contact records including lead insights, easily navigate to see which reminders are due and many more.

Cuspera Reviews

545 buyers and buying teams have used Cuspera to assess how well Market Leader solved their CRM needs. Cuspera uses 1058 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific CRM needs.

Business Priorities

Acquire Customers and Enhance Customer Relationships are the most popular business priorities peers achieved using Market Leader.

Other priorities:

  • Enter New Markets Internationally Or Locally
  • Improve Digital And Social Presence
  • Scale Best Practices
  • Improve ROI
  • Grow Market Share
  • Increase Sales & Revenue
  • Launch New Products
  • Build Brand Awareness
  • Improve Efficiency
See all business priorities See less business priorities

Use Cases

Peers recommend Generation Of New Leads , Engagement Management , Contact List Management , as the business use cases that they have been most satisfied while using Market Leader.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Generation Of New Leads with Website

4.19/5

Read Reviews (80)

"...The tools and ease of use My assistant uses it and generates leads for me to use...." Peer review by Noah S
Engagement Management with E-Mail

4.86/5

Read Reviews (75)

"...the program for organizing and customer followup and the support...." Peer review by Ted B
engaging and following up

4.86/5

Read Reviews (73)

Contact List Management with E-Mail

4.78/5

Read Reviews (47)

"...Market Leader offers the best value for a real estate website since it incorporates contact management and marketing materials...." Peer review by Anita Schimmel, Berkshire Hathaway HomeServices Rocky Mountain, Berkshire Hathaway HomeServices Rocky Mountain
contacts history

4.57/5

Read Reviews (9)

tracking contacts

4.20/5

Read Reviews (3)

creating contact list

4.16/5

Read Reviews (2)

PEER EXPERIENCES
Generation Of New Leads with Website

4.19/5

Read Reviews (80)

"...The tools and ease of use My assistant uses it and generates leads for me to use...." Peer review by Noah S
Engagement Management with E-Mail

4.86/5

Read Reviews (75)

"...the program for organizing and customer followup and the support...." Peer review by Ted B
engaging and following up

4.86/5

Read Reviews (73)

Contact List Management with E-Mail

4.78/5

Read Reviews (47)

"...Market Leader offers the best value for a real estate website since it incorporates contact management and marketing materials...." Peer review by Anita Schimmel, Berkshire Hathaway HomeServices Rocky Mountain, Berkshire Hathaway HomeServices Rocky Mountain
contacts history

4.78/5

Read Reviews (9)

tracking contacts

4.78/5

Read Reviews (3)

creating contact list

4.78/5

Read Reviews (2)

42+ more Business Use Cases

Our AI advisor, Wyz, harnessed 1058 insights from peers and experts to help you assess how these Market Leader use cases fit your CRM needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS

Andrea Watkins

Residential Brokerage, Bel Air, MD

Coldwell Banker

I’ve been a REALTOR® for less than a year, and I’ve been buying leads from Market Leader and don’t intend to ever stop doing that. I want to be able to buy even more! Testimonial By Andrea Watkins

Laura Smith

Keller Williams Bluegrass, Lexington, KY

I’ve been using Market Leader leads for almost a year now, and I’ve had lots of success with them. I’ve had two closed listings from these leads and have gotten at least two buyers from sign calls for those listings. The leads are very reasonably priced and I typically get more leads than I pay for... each month. Love it!

Testimonial By Laura Smith

Mandy Fulford

Owner and BIC

RE/MAX Southern Shores, Myrtle Beach, SC

We’re capturing leads from all over the country, thanks to the competitive advantage that Market Leader gives us. Market Leader Business Suite is the best tool out there and providing leads is what keeps agents with our office. Testimonial By Mandy Fulford
CUSTOMERS TESTIMONIALS

Andrea Watkins

Residential Brokerage, Bel Air, MD

Coldwell Banker

I’ve been a REALTOR® for less than a year, and I’ve been buying leads from Market Leader and don’t intend to ever stop doing that. I want to be able to buy even more! Testimonial By Andrea Watkins

Laura Smith

Keller Williams Bluegrass, Lexington, KY

I’ve been using Market Leader leads for almost a year now, and I’ve had lots of success with them. I’ve had two closed listings from these leads and have gotten at least two buyers from sign calls for those listings. The leads are very reasonably priced and I typically get more leads than I pay for... each month. Love it!

Testimonial By Laura Smith

Mandy Fulford

Owner and BIC

RE/MAX Southern Shores, Myrtle Beach, SC

We’re capturing leads from all over the country, thanks to the competitive advantage that Market Leader gives us. Market Leader Business Suite is the best tool out there and providing leads is what keeps agents with our office. Testimonial By Mandy Fulford

Case Studies

COMPANY CASE STUDIES
Case Study eXp Realty

How Daniel Pizzi of eXp Realty uses the marketing automation features in Market Leader Pro to stay engaged with hundreds of contacts while actively working new leads and servicing active clients.

Read More
Case Study EXIT Strategy Realty

Market Leader allows agents to, quickly and easily build longer, deeper, and better relationships.

Read More
Case Study Keller Williams Realty

Market Leader is the growth engine behind my entire business, allowing him to achieve year-over-year growth for the past 5 years.

Read More

Popular Business Setting

for Market Leader

Top Industries

  • Real Estate
  • Information Technology and Services
  • Construction

Popular in

  • Small Business
  • Mid Market
  • Enterprise

Peers used Market Leader to Acquire customers and Enhance customer relationships

Peer and Expert Opinion on Features

for Market Leader

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Templates

4.23/5

Read Reviews (29)
Alerts: popups & Notifications

4.64/5

Read Reviews (24)
Dashboard

3.80/5

Read Reviews (14)
Personalization

4.31/5

Read Reviews (9)
SEO

3.30/5

Read Reviews (7)
FEATURES RATINGS AND REVIEWS
Templates

4.23/5

Read Reviews (29)
Alerts: popups & Notifications

4.64/5

Read Reviews (24)
Dashboard

3.80/5

Read Reviews (14)
Personalization

4.31/5

Read Reviews (9)
SEO

3.30/5

Read Reviews (7)

IT and Other Capabilities

for Market Leader

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.27/5

Read Reviews (51)
Data Export

3.96/5

Read Reviews (44)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.27/5

Read Reviews (51)
Data Export

3.96/5

Read Reviews (44)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Chat Support

4.60/5

Read Reviews (13)
Phone Support

4.39/5

Read Reviews (14)
Email Support

4.34/5

Read Reviews (20)
24/7 Support

4.21/5

Read Reviews (101)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Chat Support

4.60/5

Read Reviews (13)
Phone Support

4.39/5

Read Reviews (14)
Email Support

4.34/5

Read Reviews (20)
24/7 Support

4.21/5

Read Reviews (101)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.16/5

Read Reviews (3)
Custom Reports

4.31/5

Read Reviews (105)
Analytics

4.24/5

Read Reviews (29)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.16/5

Read Reviews (3)
Custom Reports

4.31/5

Read Reviews (105)
Analytics

4.24/5

Read Reviews (29)

Software Failure Risk Guidance

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for Market Leader

Overall Risk Meter

Low Medium High

Top Failure Risks for Market Leader

Vendor Profile Details

Company Name

Market Leader

HQ Location

Bellevue, Washington

Employees

101-250

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