Lifestreet: Customer Acquisition and In-App Advertising Campaign Management

LifeStreet helped a leading advertising and engagement platform boost campaign results. The challenge was to overcome a plateau in traditional marketing and maintain 100% day one ROAS. Li...

LifeStreet helped a leading advertising and engagement platform boost campaign results. The challenge was to overcome a plateau in traditional marketing and maintain 100% day one ROAS. LifeStreet used machine learning to target new in-app audiences and optimize campaigns. The platform saw a 30% increase over ROAS targets, a 3X increase in conversions, and a 4X budget increase. LifeStreet's models quickly identified top offers and improved campaign efficiency.

LifeStreet used its Nero AI-powered media buying platform to help an omnichannel performance marketing company grow conversions. The company wanted to reach more users by running in-app a...

LifeStreet used its Nero AI-powered media buying platform to help an omnichannel performance marketing company grow conversions. The company wanted to reach more users by running in-app ads. LifeStreet optimized campaigns using first-party data, zip code targeting, creative testing, and user experience advice. The results were a 225% increase in conversions, a 230% decrease in cost per registration, and 130% return on ad spend on the first day.

LifeStreet’s Nero mobile marketing platform helped a growth marketing agency expand into mobile app advertising. The agency faced challenges finding new leads as their brands grew. LifeSt...

LifeStreet’s Nero mobile marketing platform helped a growth marketing agency expand into mobile app advertising. The agency faced challenges finding new leads as their brands grew. LifeStreet’s in-app advertising solution used custom models to target valuable users and optimize campaigns. The agency saw an 18% decrease in CPR, a 30% increase in media margin on Android and iOS, and a 34% increase in payers. The client increased their lead-generation offers with LifeStreet by 5X.

LifeStreet helped a performance marketing company boost conversions by 213% month over month. The company wanted to move past web ads and try in-app advertising. LifeStreet used a dynamic...

LifeStreet helped a performance marketing company boost conversions by 213% month over month. The company wanted to move past web ads and try in-app advertising. LifeStreet used a dynamic CPM buying model and custom revenue-based models to target high-value users. The campaign hit the day 1 ROAS target. The company increased its budget by 223% month over month. LifeStreet’s team made ongoing optimizations to drive fast growth.

LifeStreet and InMobi helped a leading performance marketing agency boost registrations by 230%. The agency used targeted rewarded campaigns to reach mobile gamers and reward-seekers. Lif...

LifeStreet and InMobi helped a leading performance marketing agency boost registrations by 230%. The agency used targeted rewarded campaigns to reach mobile gamers and reward-seekers. LifeStreet's bidding and creative strategies increased campaign volume by 160% and conversions by 200%. The agency saw a 23% rise in ROAS and a 19% drop in eCPR. Customized creative outperformed third-party assets, driving strong results in mobile marketing.

LifeStreet helped Fluent, Inc. boost ROAS by up to 23%. Fluent wanted to drive quality traffic to flashrewards.co and hit 100% day one ROAS. LifeStreet used creative template testing and ...

LifeStreet helped Fluent, Inc. boost ROAS by up to 23%. Fluent wanted to drive quality traffic to flashrewards.co and hit 100% day one ROAS. LifeStreet used creative template testing and in-app display ads to reach this goal. After performance plateaued, LifeStreet optimized creative elements, leading to a 21–23% ROAS increase and a 10–17% drop in CPR. Fluent also saw spend rise by up to 750%.