iSpot.tv Overview
iSpot.tv empowers marketers with real-time TV ad measurement and attribution across multiple industries. It integrates TV with existing marketing stacks, enabling comprehensive media and business outcome analysis.
Use Cases
Customers recommend Advertisement, Helpdesk Management, Engaging And Following Up, as the business use cases that they have been most satisfied with while using iSpot.tv.
Business Priorities
Launch New Products is the most popular business priority that customers and associates have achieved using iSpot.tv.
iSpot.tv Use-Cases and Business Priorities: Customer Satisfaction Data
iSpot.tv works with different mediums / channels such as Mass Media. Television. Video etc.
Reviews
"...The attention index is a great benchmark to determine which areas have higher levels of audience engagement...." Peer review by Agency
Peer review evidence (same sources as the product rating summary)
"...The type of ads that resonated most with consumers offered cash back on holiday-related purchases. ..." Department Stores Count On TV Ads, E-commerce to Build Sales
"...The tool offers great insight to help support the human nuances of what station/daypart/time to optimize a buy on TV in order to help generate higher conversions...." Peer review by Agency
"...Bellevue-based iSpot.tv was among a number of companies crunching the numbers on ad engagement throughout the week and late into Sunday night...." Super Bowl ad recap: Bezos pushes Post message; T-Mobile offers freebies; Xbox and Alexa score big
iSpot.tv, belong to a category of solutions that help Marketing Data Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for iSpot.tv
Top Industries
- Marketing and Advertising
- Internet
Popular in
- Enterprise
- Mid Market
- Large Enterprise
iSpot.tv is popular in Marketing And Advertising, and Internet, and is widely used by Enterprise, Mid Market, and Large Enterprise.
iSpot.tv Customer wins, Customer success stories, Case studies
How can iSpot.tv optimize your Advertisement Workflow?
What solutions does iSpot.tv provide for Engaging And Following Up?
How efficiently Does iSpot.tv manage your Competitive Intelligence?
29 buyers and buying teams have used Cuspera to assess how well iSpot.tv solved their Marketing Data Intelligence needs. Cuspera uses 102 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Data Intelligence needs.
Fuse Media - Media And Entertainment - Medium
Fuse Media Goes With iSpot For Measurement Needs
Fuse Media - Media - Medium
Fuse Media picks iSpot to measure its CTV and FAST ad campaigns
iSpot TV Disrupt: What is the Joint Industry Council?
Peers used iSpot.tv for advertisement and helpdesk management
iSpot.tv Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| Analytics | Read Reviews (16) |
| Custom Reports | Read Reviews (17) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| Analytics | Read Reviews (16) |
| Custom Reports | Read Reviews (17) |
Software Failure Risk Guidance
?for iSpot.tv
Top Failure Risks for iSpot.tv
iSpot.tv, Inc. News
iSpot: Nearly HALF of Marketers See Business Outcomes As ...
iSpot released its 2026 market research survey results, highlighting that nearly half of marketers view business outcomes as crucial for media buying decisions. The survey reveals a shift towards digital platforms, with significant investments in social video and streaming. iSpot emphasizes the need for holistic measurement across platforms to optimize ad spending and overcome challenges in measuring outcomes.
List of 5 Acquisitions by iSpot.tv (Apr 2026)
iSpot.tv has completed five acquisitions, focusing on sectors like tech for traditional advertising and data as a service. Their latest acquisition was 605, a New York-based marketing and advertising services provider, acquired in September 2023.
Advanced Audience Planning Drives TV's Next Phase: iSpot's Dan Hickox
iSpot's VP Dan Hickox discusses the shift from linear TV to connected TV (CTV), enabling precise audience targeting and data-driven planning. He highlights the evolution of media planning with big data, the importance of reach and frequency in healthcare advertising, and the role of data clean rooms in linking TV exposure to outcomes. Hickox emphasizes the integration of data clean rooms into measurement tools for cross-platform reach.
Craig Ziegler on iSpots Approach to AI and Unification
iSpot is advancing its AI-driven platform, iSpot SAGE, to transform video ad measurement from a passive system of record to an active system of action. By leveraging 16 years of proprietary data, iSpot aims to enhance cross-channel planning and optimization. A key partnership with Roku exemplifies this shift, using data to improve marketing results. The focus is on real-time intelligence and unified measurement across platforms.
iSpot.tv, Inc. Profile
HQ Location
Bellevue, WA
Employees
101-250
Social
Financials
SERIES C
