IQM Marketplace Overview
IQM specializes in AI-driven media buying tailored for highly regulated sectors such as political, healthcare, cannabis, and gaming. This platform leverages a Data Management Platform (DMP) and Demand Side Platform (DSP) to enable precise audience targeting while ensuring compliance with industry regulations. IQM's solutions facilitate impactful digital campaigns across various channels, focusing on the unique needs of each vertical. The platform's strength lies in its ability to combine data and media effectively, ensuring critical identity resolution for optimized audience building. This targeted approach not only ensures compliance but also enhances campaign efficiency, providing a competitive edge in the mobile advertising space.
Use Cases
Customers recommend Advertisement, Engagement Management, Sending & Publishing Communications, as the business use cases that they have been most satisfied with while using IQM Marketplace.
Business Priorities
Enhance Customer Relationships and Acquire Customers are the most popular business priorities that customers and associates have achieved using IQM Marketplace.
IQM Marketplace Use-Cases and Business Priorities: Customer Satisfaction Data
IQM Marketplace works with different mediums / channels such as Mobile. Mobile App. Video etc.
IQM Marketplace's features include SEM, Personalization, and Micro Customer Segmenting. and IQM Marketplace support capabilities include 24/7 Support, Chat Support, AI Powered, etc. also IQM Marketplace analytics capabilities include Analytics, and Custom Reports.
Reviews
"...AppLift is a technology solution that empowers mobile app advertisers to acquire and re-engage quality users at scale on a performance basis...." Peer review
IQM Marketplace, belong to a category of solutions that help Mobile Advertising. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Applift's IQM Marketplace is an ad tech platform offering transparency and control. It integrates with leading supply, data, measurement, and verification partners.
Comprehensive Insights on IQM Marketplace Use Cases
Why is IQM Marketplace the best choice for Advertisement?
What Are the key features of IQM Marketplace for Engagement Management?
What benefits does IQM Marketplace offer for Sending & Publishing Communications?
11 buyers and buying teams have used Cuspera to assess how well IQM Marketplace solved their Mobile Advertising needs. Cuspera uses 349 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Mobile Advertising needs.
Peers used IQM Marketplace for advertisement and engagement management
IQM Marketplace Features
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| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (2) |
| Analytics | Read Reviews (40) |
| Custom Reports | Read Reviews (16) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (2) |
| Analytics | Read Reviews (40) |
| Custom Reports | Read Reviews (16) |
IQM Marketplace Integrations
IQM Marketplace integrates with a wide range of software applications through its robust data import and export capabilities.
Software Failure Risk Guidance
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Overall Risk Meter
Top Failure Risks for IQM Marketplace
IQM Inc News
IQM to Integrate Quantum Computer Into Oak Ridge National Laboratorys HPC Systems
IQM has been selected by Oak Ridge National Laboratory (ORNL) to provide its first on-premises quantum computer, IQM Radiance, for integration into ORNL's high-performance computing systems. This 20-qubit quantum computer aims to enhance hybrid quantum-classical application development and is expected to be delivered by Q3 2025. The collaboration supports ORNL's mission to integrate quantum computing with HPC infrastructure.
IQM partners with TOYO to boost quantum tech in Japan
IQM has partnered with TOYO to distribute its quantum computing systems in Japan, aligning with Japan's strategy to expand its quantum ecosystem. TOYO will market IQM's Spark and Radiance systems, targeting universities and enterprises. This partnership aims to accelerate quantum tech deployment and nurture specialists in Japan.
Iqm Launches Industry-first Nurse Targeting Product for Healthcare Clients
IQM has launched Integrated Care Team Messaging, a pioneering product that targets nurses alongside physicians for healthcare advertising. This solution, powered by Data360's Nurse Identity Database, enables precise mapping of nurses to affiliated healthcare providers, enhancing campaign strategies. The product aims to improve targeting and messaging consistency, ultimately boosting prescription lift for clients.
IQM Launches Power Segments - MarTech Cube
IQM has launched Power Segments, a new data solution designed for targeted outreach in political advocacy and public affairs. This tool uses voter-level data and anonymized location intelligence to map influence networks, helping advertisers reach key opinion leaders. Power Segments offer two tiers of connectivity, PowerSphere and PowerOrbit, and are priced on a CPM basis, providing a cost-effective alternative to subscription models.
IQM Inc Profile
Company Name
IQM Inc
Company Website
https://marketplace.iqm.com/HQ Location
Rosenstraße 17, Berlin, 10178, DE
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