Latest Product Updates and Feature Enhancements on Invoca Signal AI
New Invoca AI Agents Give Marketers Unprecedented Power to Convert ...
Invoca has expanded its AI agent capabilities with the introduction of AI Voice and Messaging Agents. These agents empower marketers to engage and convert high-intent buyers through AI-driven convers...ations across multiple channels. The AI Voice Agent captures caller intent and routes leads, while the AI Messaging Agent engages leads instantly via SMS. These advancements aim to improve conversion rates and optimize marketing investments. The AI Messaging Agent is available now, with the AI Voice Agent launching in beta this summer.
Invoca Launches AI Agents to Boost Marketing Conversions
Invoca Launches AI Agents to Boost Marketing Conversions
Invoca Launches AI Messaging Agent Powered by Databricks
Invoca has launched its AI Messaging Agent, built on Databricks' Data Intelligence Platform, to facilitate secure, two-way SMS conversations using first-party data. This tool helps brands engage buye...rs, answer questions, and convert missed interactions into revenue. It leverages Databricks for real-time data activation, personalized interactions, and secure AI operations.
Invoca Adds New Integrations with Reddit Ads and LinkedIn Ads to Power Better Revenue Outcomes - PR Newswire
Invoca has announced new no-code integrations with Reddit Ads and LinkedIn Ads, enhancing its social advertising platform. These integrations allow marketers to connect ad performance to revenue outc...omes, leveraging AI to optimize campaigns and target audiences effectively. This expansion builds on existing integrations with platforms like Facebook and TikTok, aiming to improve conversion rates and prove the impact of social media advertising on business results.
Invoca Leverages Databricks to Power AI Messaging Innovation
Invoca has launched its AI Messaging Agent, powered by Databricks, to enhance secure, two-way customer conversations via SMS. This new solution leverages first-party journey and intent data to drive ...revenue and improve customer engagement. The AI Messaging Agent offers real-time data activation, unified data governance, and faster AI deployment, providing measurable ROI for enterprise brands.
Invoca Launches New AI Solution for Agencies and Marketing Teams to Connect TV and Video Advertising to Revenue - PR Newswire
Invoca Launches New AI Solution for Agencies and Marketing Teams to Connect TV and Video Advertising to Revenue - PR Newswire
Vital signs : Consumers embrace AI , but not in replacing humans , Invoca report finds
Invoca's 2025 B2C Buyer Experience Report reveals that while consumers increasingly use AI platforms like ChatGPT, they still prioritize human interaction in high-stakes purchases. The study surveyed... 1,000 consumers to understand AI's role in the buying journey.
Invoca Launches Durable Attribution for Google Ads - MarTech Cube
Invoca has launched Durable Attribution for Google Ads. This new feature enables marketers to track conversions and optimize ad spend even as third-party cookies are phased out. The solution leverage...s first-party data to provide accurate attribution and improve campaign performance for digital marketers.
Invoca Launches Durable Attribution for Google Ads to Improve Conversions in a Privacy-First World - PR Newswire
Invoca has launched Durable Attribution for Google Ads, a new solution designed to improve conversion tracking in a privacy-first digital marketing environment. This feature enables marketers to accu...rately attribute revenue and conversions from phone calls, even as third-party cookies are phased out. The update enhances Google Ads campaign performance measurement and supports compliance with evolving privacy standards.
Invoca's Momentum With Contact Centres Soars With Rising Adoption, New CCaaS Integrations, and Enhanced AI-Powered Quality Management
Invoca reports increased adoption of its AI-powered quality management solutions in contact centers. The company has launched new integrations with leading CCaaS platforms, enhancing call analytics a...nd agent performance monitoring. These advancements support contact centers in improving customer experience and operational efficiency through advanced artificial intelligence and seamless technology integration.
Invoca PreSense is available now on Genesys AppFoundry to boost customer and employee experiences
Invoca has launched PreSense on the Genesys AppFoundry, making it available for organizations to enhance customer and employee experiences. PreSense leverages AI-powered conversation analytics to pro...vide real-time insights, helping contact centers improve engagement and operational efficiency.
Invoca PreSense Now Available on Genesys AppFoundry
Invoca has launched PreSense on the Genesys AppFoundry marketplace, expanding its integration with leading contact center platforms. PreSense delivers real-time digital journey insights to agents, en...abling personalized, efficient service and optimized call routing. This integration helps contact centers reduce resolution times, improve conversion rates, and enhance customer satisfaction by leveraging pre-call intent data.
Strategic Partnerships and Integrations of Invoca Signal AI
The Invoca Agency Partner Network Delivers Marketing Revenue Results
Invoca has launched the Agency Partner Network, a curated directory of agencies skilled in leveraging Invoca's AI-powered phone lead and offline interaction data. This network aims to bridge digital ...and offline customer interactions, enhancing marketing outcomes. Agencies like Starcom have demonstrated success, achieving significant conversion improvements for clients like DIRECTV by integrating Invoca with platforms like Tealium, Meta, and Snapchat.
Reddit Taps Emplifi And Invoca To Deepen Enterprise Marketing Role - Simply Wall St
Reddit has integrated Invoca's call analytics into its ad platform to enhance enterprise marketing capabilities. This integration allows brands to gain clearer attribution and insights from Reddit ad... campaigns, positioning Reddit as a valuable tool for enterprise clients seeking measurable engagement. This collaboration aims to embed Reddit more deeply into multi-channel marketing strategies.
Mergers, Acquisitions, and Business Moves by Invoca Signal AI
Invoca acquires Symbl, a Seattle startup that uses AI for conversational intelligence - MSN
Invoca has acquired Symbl, a Seattle-based startup specializing in AI-driven conversational intelligence. This acquisition strengthens Invocas position in conversation analytics by integrating Symbls... advanced AI capabilities, enabling brands to orchestrate buyer journeys with agentic AI. The move expands Invocas technology stack for analyzing and automating voice and digital interactions, enhancing revenue growth opportunities for enterprise clients.
Invoca Acquires Symbl.ai, Empowering Brands to Orchestrate the Buyer Journey With Agentic AI - PR Newswire
Invoca has acquired Symbl.ai, integrating advanced agentic AI capabilities to enhance conversation analytics and buyer journey orchestration for brands. This acquisition expands Invocas platform with... Symbl.ais conversational intelligence, enabling deeper automation and actionable insights across sales and customer experience workflows.
Invoca acquires Symbl, a Seattle startup that uses AI for conversational intelligence
Invoca has acquired Symbl, a Seattle-based AI startup specializing in conversational intelligence. This acquisition will enhance Invocas conversation analytics platform with Symbls agentic AI technol...ogy, enabling brands to automate and orchestrate complex buyer journeys across voice and digital channels. The combined capabilities aim to deliver deeper insights, improve customer experiences, and drive revenue growth for enterprise clients in sectors like retail, healthcare, and financial services.
Invoca Acquires Symbl.ai, Empowering Brands to Orchestrate the Buyer Journey With Agentic AI
Invoca has acquired Symbl.ai to enhance its conversation analytics platform with advanced agentic AI capabilities. This acquisition enables brands to orchestrate and optimize the buyer journey using ...AI-driven insights from customer interactions. The integration strengthens Invocas position in AI-powered marketing and sales technology, offering deeper automation and analytics for revenue growth.
Invoca Acquires Symbl.ai
Invoca has acquired Symbl.ai to enhance its revenue execution platform with advanced AI capabilities. The integration will enable Invoca to deliver agentic artificial intelligence across digital, voi...ce, and messaging channels. This move allows Invoca customers to leverage AI-powered engagement and real-time measurement, improving conversational SMS and buyer interactions.
Leadership and Executive Team Updates at Invoca Signal AI
Invoca Appoints Katherine Starros as Senior Vice President of People & Culture and Promotes Ben Sullivan to Chief Revenue Officer
Invoca has appointed Katherine Starros as Senior Vice President of People & Culture and promoted Ben Sullivan to Chief Revenue Officer, indicating strategic leadership changes to drive growth and enh...ance company culture.
Invoca Appoints Katherine Starros as Senior Vice President of People & Culture and Promotes Ben Sullivan to Chief Revenue Officer - PR Newswire
Invoca has announced executive leadership changes, appointing Katherine Starros as Senior Vice President of People & Culture and promoting Ben Sullivan to Chief Revenue Officer. These changes aim to ...enhance Invoca's performance-driven culture and unify its revenue operations in an AI-driven market. Starros will focus on people strategy and cultural initiatives, while Sullivan will lead a unified sales and customer success team.
Invoca Appoints Bhavin Merchant as SVP of Corporate Development to Accelerate Growth and New Market Expansion
Invoca has appointed Bhavin Merchant as Senior Vice President of Corporate Development. Merchant will lead mergers, acquisitions, and corporate investments to drive growth and expand into new markets.... His appointment follows Invoca's acquisition of Symbl.ai, enhancing its AI capabilities. Merchant brings extensive experience in corporate development and M&A, aiming to strengthen Invoca's leadership in AI-powered revenue execution.
Invoca Appoints Bhavin Merchant as SVP of Corporate Development to ...
Invoca has appointed Bhavin Merchant as the Senior Vice President of Corporate Development. Merchant will lead mergers and acquisitions, corporate investments, and new market expansion to enhance Inv...oca's leadership in AI-powered revenue execution. His extensive experience in corporate development and M&A will support Invoca's growth strategy and AI platform scaling.
Awards, Recognitions, and Industry Achievements of Invoca Signal AI
Still #1: Invoca Leads Enterprise Call Tracking on G2
Invoca has been recognized as the leader in the G2 Enterprise Grid Report for Inbound Call Tracking, maintaining its top position for over seven years. This accolade reflects high customer satisfacti...on, with 95% of users rating Invoca 4 or 5 stars. Invoca's AI-powered platform supports marketing, sales, and contact center teams, enhancing revenue growth through advanced call tracking and marketing attribution capabilities.
Invoca Named an Inc. Best Workplace for the Eighth Consecutive Year
Invoca has been recognized as an Inc. Best Workplace for the eighth consecutive year, highlighting its strong employee engagement, collaborative culture, and superior benefits.
Invoca Named a Strong Performer in Conversation Intelligence Solutions for Contact ...
Invoca was named a Strong Performer in the Q2 2025 Conversation Intelligence Solutions for Contact Centers report. This recognition highlights Invocas capabilities in AI-powered conversation analytic...s for contact centers, supporting revenue growth and customer experience optimization.
Invoca Named a Strong Performer in Conversation Intelligence Solutions for Contact Centers, Q2 2025 Report
Invoca was recognized as a Strong Performer in the Q2 2025 Forrester Wave report for conversation intelligence solutions for contact centers. The evaluation highlights Invoca's advanced analytics, AI...-driven call tracking, and actionable insights that help contact centers improve customer experience and drive revenue growth.