Latest Product Updates and Feature Enhancements on Invoca Signal AI
Vital signs : Consumers embrace AI , but not in replacing humans , Invoca report finds
Invoca's 2025 B2C Buyer Experience Report reveals that while consumers increasingly use AI platforms like ChatGPT, they still prioritize human interaction in high-stakes purchases. The study surveyed... 1,000 consumers to understand AI's role in the buying journey.
Invoca Launches Durable Attribution for Google Ads - MarTech Cube
Invoca has launched Durable Attribution for Google Ads. This new feature enables marketers to track conversions and optimize ad spend even as third-party cookies are phased out. The solution leverage...s first-party data to provide accurate attribution and improve campaign performance for digital marketers.
Invoca Launches Durable Attribution for Google Ads to Improve Conversions in a Privacy-First World - PR Newswire
Invoca has launched Durable Attribution for Google Ads, a new solution designed to improve conversion tracking in a privacy-first digital marketing environment. This feature enables marketers to accu...rately attribute revenue and conversions from phone calls, even as third-party cookies are phased out. The update enhances Google Ads campaign performance measurement and supports compliance with evolving privacy standards.
Invoca's Momentum With Contact Centres Soars With Rising Adoption, New CCaaS Integrations, and Enhanced AI-Powered Quality Management
Invoca reports increased adoption of its AI-powered quality management solutions in contact centers. The company has launched new integrations with leading CCaaS platforms, enhancing call analytics a...nd agent performance monitoring. These advancements support contact centers in improving customer experience and operational efficiency through advanced artificial intelligence and seamless technology integration.
Invoca PreSense is available now on Genesys AppFoundry to boost customer and employee experiences
Invoca has launched PreSense on the Genesys AppFoundry, making it available for organizations to enhance customer and employee experiences. PreSense leverages AI-powered conversation analytics to pro...vide real-time insights, helping contact centers improve engagement and operational efficiency.
Invoca PreSense Now Available on Genesys AppFoundry
Invoca has launched PreSense on the Genesys AppFoundry marketplace, expanding its integration with leading contact center platforms. PreSense delivers real-time digital journey insights to agents, en...abling personalized, efficient service and optimized call routing. This integration helps contact centers reduce resolution times, improve conversion rates, and enhance customer satisfaction by leveraging pre-call intent data.
Mergers, Acquisitions, and Business Moves by Invoca Signal AI
Invoca acquires Symbl, a Seattle startup that uses AI for conversational intelligence - MSN
Invoca has acquired Symbl, a Seattle-based startup specializing in AI-driven conversational intelligence. This acquisition strengthens Invocas position in conversation analytics by integrating Symbls... advanced AI capabilities, enabling brands to orchestrate buyer journeys with agentic AI. The move expands Invocas technology stack for analyzing and automating voice and digital interactions, enhancing revenue growth opportunities for enterprise clients.
Invoca Acquires Symbl.ai, Empowering Brands to Orchestrate the Buyer Journey With Agentic AI
Invoca has acquired Symbl.ai to enhance its conversation analytics platform with advanced agentic AI capabilities. This acquisition enables brands to orchestrate and optimize the buyer journey using ...AI-driven insights from customer interactions. The integration strengthens Invocas position in AI-powered marketing and sales technology, offering deeper automation and analytics for revenue growth.
Invoca acquires Symbl, a Seattle startup that uses AI for conversational intelligence
Invoca has acquired Symbl, a Seattle-based AI startup specializing in conversational intelligence. This acquisition will enhance Invocas conversation analytics platform with Symbls agentic AI technol...ogy, enabling brands to automate and orchestrate complex buyer journeys across voice and digital channels. The combined capabilities aim to deliver deeper insights, improve customer experiences, and drive revenue growth for enterprise clients in sectors like retail, healthcare, and financial services.
Invoca Acquires Symbl.ai, Empowering Brands to Orchestrate the Buyer Journey With Agentic AI - PR Newswire
Invoca has acquired Symbl.ai, integrating advanced agentic AI capabilities to enhance conversation analytics and buyer journey orchestration for brands. This acquisition expands Invocas platform with... Symbl.ais conversational intelligence, enabling deeper automation and actionable insights across sales and customer experience workflows.
Invoca has acquired Symbl.ai to enhance its revenue execution platform with advanced AI capabilities. The integration will enable Invoca to deliver agentic artificial intelligence across digital, voi...ce, and messaging channels. This move allows Invoca customers to leverage AI-powered engagement and real-time measurement, improving conversational SMS and buyer interactions.
Leadership and Executive Team Updates at Invoca Signal AI
Invoca Appoints Bhavin Merchant as SVP of Corporate Development to Accelerate Growth and New Market Expansion
Invoca has appointed Bhavin Merchant as Senior Vice President of Corporate Development. Merchant will lead mergers, acquisitions, and corporate investments to drive growth and expand into new markets.... His appointment follows Invoca's acquisition of Symbl.ai, enhancing its AI capabilities. Merchant brings extensive experience in corporate development and M&A, aiming to strengthen Invoca's leadership in AI-powered revenue execution.
Awards, Recognitions, and Industry Achievements of Invoca Signal AI
Invoca Named a Strong Performer in Conversation Intelligence Solutions for Contact ...
Invoca was named a Strong Performer in the Q2 2025 Conversation Intelligence Solutions for Contact Centers report. This recognition highlights Invocas capabilities in AI-powered conversation analytic...s for contact centers, supporting revenue growth and customer experience optimization.
Invoca Named a Strong Performer in Conversation Intelligence Solutions for Contact Centers, Q2 2025 Report
Invoca was recognized as a Strong Performer in the Q2 2025 Forrester Wave report for conversation intelligence solutions for contact centers. The evaluation highlights Invoca's advanced analytics, AI...-driven call tracking, and actionable insights that help contact centers improve customer experience and drive revenue growth.
