Inmar Overview

Inmar Intelligence offers a suite of data-driven solutions tailored for brands, retailers, and healthcare organizations. Central to its offerings is the ability to enhance customer loyalty through advanced data science and technology. Businesses can leverage Inmar's capabilities to create dynamic incentive programs, optimize media strategies, and manage returns effectively. The platform is designed to support organizations in making informed decisions by unlocking the potential of AI-enhanced insights. This approach not only strengthens customer relationships but also drives measurable ROI, positioning companies to thrive in competitive markets.

Use Cases

Customers recommend Engagement Management, Content Management, Advertisement, as the business use cases that they have been most satisfied with while using Inmar.

Other use cases:

  • Influencer Marketing
  • Loyalty Management
  • Contract Management
  • Helpdesk Management
  • Lead Qualification: Technographic
  • Collaboration
  • Digital Marketing
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Business Priorities

Improve Brand Engagement and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Inmar.

Other priorities:

  • Increase Sales & Revenue
  • Improve ROI
  • Build Brand Awareness
  • Grow Market Share
  • Improve Visibility
  • Improve Internal Communications
  • Acquire Customers
  • Launch New Products
  • Enter New Markets Internationally Or Locally
  • Improve Efficiency
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Inmar Use-Cases and Business Priorities: Customer Satisfaction Data

Inmar works with different mediums / channels such as User Generated Content. Blogs. Social Media etc.

Inmar's features include Feedback Surveys, Personalization, Rewards, etc. and Inmar support capabilities include 24/7 Support, AI Powered, Email Support, etc. also Inmar analytics capabilities include Analytics, and Custom Reports.

Inmar, Openbravo Commerce Cloud, RetailNext, Tagshop, Publicfast Influencer Marketing, etc., all belong to a category of solutions that help Customer Loyalty Management. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Inmar Intelligence uses data science and technology to create solutions for brands, retailers, and healthcare organizations. Services include incentives, loyalty programs, media, returns, and healthcare solutions.

Inmar Customer wins, Customer success stories, Case studies

How efficiently Does Inmar manage your Engagement Management?

What benefits does Inmar offer for Content Management?

How does Inmar address your Influencer Marketing Challenges?

What makes Inmar ideal for Loyalty Management?

10 buyers and buying teams have used Cuspera to assess how well Inmar solved their Customer Loyalty Management needs. Cuspera uses 460 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Loyalty Management needs.

International Snack and Beverage CPG - Food & Beverages - Very Large

Inmar Brandsite helped International Snack and Beverage CPG reach 24,000+ unique shoppers. The brand used influencer content and digital offers to drive engagement. The campaign delivered 27,000+ pag...eviews and 96,000+ redemption units moved. It achieved 4 million impressions and an 11% higher redemption rate than the category average. The strategy included 11 unique load-to-card digital offers.

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Jägermeister - Food & Beverages

Inmar's integrated media and incentives platform helped Jägermeister boost sales during key sports events. The campaign used chatbots, rebates, and personalized cross-channel media, including video, ...display, and social ads. These ads targeted cooking fans, home entertainers, and NHL sports fans using first-party purchase and behavioral data. The results included a 2.46% sales lift, $2.30 IROAS, a redemption rate over 7 times the industry benchmark, and 1.1 million store visits.

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Large, national retailers - Retail

Inmar Loyalty Tech helped a large national retailer boost weekly spend by 23%. The retailer wanted to grow households, trips, and baskets. Inmar used personalized campaigns and loyalty technology to ...engage shoppers. Active loyalty members saw a 16% increase in average basket size. The retailer also achieved 13% year-over-year growth in ad revenue.

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Industry-leading grocer - Consumer Goods

Inmar Promotion Engine helped an industry-leading grocer achieve 91% year-over-year growth. The grocer used omnichannel merchandising, digital card offers, and cash back offers to drive sales and loy...alty. Over 750 million offers were downloaded, leading to $1 billion in quarterly savings. The campaign reached all-time high engagement. Personalization and configurable tech powered the results.

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Large national retailer - Retail - Very Large

Inmar's Demand Generation helped a large national retailer boost digital coupon revenue by 39% in 9 months. The retailer wanted to grow shopper engagement and CPG investment. Inmar provided strategy,... daily guidance, and new measurement tools. Best practices in shopper communications and a governance process improved results. These strategies are now part of the retailer's daily management.

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General Mills, Inc. - Consumer Goods - Very Large

Inmar used retail media and creator video content to help General Mills boost Game Day sales at Costco. The campaign targeted Costco members with engaging recipes and offsite banners. General Mills s...aw 38.3% new-to-category purchases and $411K+ in attributed sales. The campaign delivered $5.88 AROAS and over 7.7 million impressions. This drove household penetration and cross-brand engagement for General Mills' portfolio.

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lightning

Peers used Inmar for engagement management and content management

Inmar Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.08/5 ★

Read Reviews (5)
Analytics

4.70/5 ★

Read Reviews (86)
Custom Reports

4.03/5 ★

Read Reviews (49)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.08/5 ★

Read Reviews (5)
Analytics

4.70/5 ★

Read Reviews (86)
Custom Reports

4.03/5 ★

Read Reviews (49)

Software Failure Risk Guidance

?

for Inmar

Overall Risk Meter

Low Medium High

Top Failure Risks for Inmar

Inmar Inc News

Product

DHL Inmar Integration Enhances Reverse Logistics

DHL Supply Chain has launched the DHL ReTurn Network, a nationwide reverse logistics solution, following its acquisition of Inmar Supply Chain Solutions. This integration enhances DHL's capabilities with 14 return centers and 800 associates, making it the largest reverse logistics provider in North America. The network optimizes returns processing, reduces costs, and offers flexibility for businesses managing returns.

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Awards

Progressive Grocer , Inmar Intelligence Partner Again on Awards

Progressive Grocer , Inmar Intelligence Partner Again on Awards

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Executive

Inmar Intelligence Names Srini Varadarajan Chief Technology Officer | Inmar Inc.

Inmar Intelligence appointed Srini Varadarajan as Chief Technology Officer to lead its technological vision and strategy. With 14 years at Inmar, Srini's promotion underscores the company's focus on innovation and growth. Additionally, Rick Hanzelin is named Chief Information Officer, reinforcing Inmar's commitment to technological leadership and operational excellence.

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Partnership

Upshop partners with Inmar to sync ecommerce , fulfillment

Upshop and Inmar Intelligence have formed a partnership to integrate Upshop's ecommerce fulfillment technology with Inmar's personalized marketing platforms. This collaboration aims to help grocery retailers synchronize demand generation with store-level fulfillment, enhancing operational capacity and aligning inventory execution with shopper expectations.

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Inmar Inc Profile

Company Name

Inmar Inc

Company Website

https://www.inmar.com/

HQ Location

635 Vine St., Winston-Salem, NC 27101, US

Employees

1001-5000

Social

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Financials

M&A