Hypetap: Reviews, Testimonials and Expert Opinions

Hypetap ran an influencer marketing campaign for the Australian Open 2023. The goal was to make the event appeal to more than just tennis fans by highlighting cultural experiences. 14 creators produc...ed 92 pieces of content across TikTok, Instagram, YouTube, and blogs. The campaign generated 99,044 total engagements, 17,406,969 impressions, and 5,267,088 in cumulative reach. The content drove positive sentiment and over two thousand link clicks, showing strong intent to attend the event.
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Hypetap ran an influencer campaign for Colgate Palmolive's Optic White Pro Series 2023. The goal was to boost awareness for the new FlexLight at-home whitening product. 20 influencers created 87 piec...es of content on TikTok and Instagram. The campaign aimed to overcome scepticism and position Optic White as a beauty expert. Results included 38,445 total engagements, 1,302,734 impressions, and a reach of 1,173,315.
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Hypetap ran an influencer marketing campaign for Lee Kum Kee's Chiu Chow Chilli Oil in the Netherlands and Germany. 23 foodie creators made 67 pieces of content on TikTok and Instagram. The campaign ...aimed to boost brand awareness and encourage product trial. The campaign reached 5,964,463 people, generated 17,635,360 impressions, and had 1,848,096 total engagements.
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LatitudePay worked with Hypetap to launch LatitudePay as a payment option at Cotton On stores. The campaign used nine fashion and mum influencers to show the affordability of LatitudePay. Influencers... created 55 pieces of content on Instagram. The campaign reached 1,679,633 people and got 2,250,194 total impressions. There were 13,742 click-throughs from the campaign.
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Hypetap ran an influencer campaign for Coca-Cola using Spotify Wrapped. Three influencers created 21 pieces of content on Instagram and TikTok. The campaign reached 2,288,198 people. It generated 5,9...79,786 impressions and 394,538 engagements. The goal was to get Gen Z and Coca-Cola Original drinkers to try Coke Zero Sugar. The campaign used music talent to boost engagement and promote sampling at events.
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Hypetap ran an influencer marketing campaign for Sunglass Hut. The goal was to make Sunglass Hut the top place for summer sunglasses. Seven fashion and lifestyle influencers posted on Instagram, show...ing their unique styles with Sunglass Hut products. The campaign created 71 pieces of content. It reached over 3.9 million impressions, 2.8 million in cumulative reach, and 29,743 organic engagements. The campaign helped position Sunglass Hut as a leading fashion retail brand for summer.
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