Horizon Overview

HTK Horizon leverages cloud-based customer data insights and machine learning to transform loyalty marketing. This platform excels in understanding customer behavior, enabling brands to tailor interactions and foster deeper connections. Its machine learning capabilities provide predictive insights, allowing businesses to anticipate customer needs and enhance engagement strategies. HTK Horizon places customer data at the core of every marketing effort, ensuring personalized experiences that resonate with consumers. Trusted by global enterprises, this solution empowers brands to navigate the complexities of customer loyalty with precision and insight.

Use Cases

Customers recommend Engagement Management, Communication Management, Contact List Management, as the business use cases that they have been most satisfied with while using Horizon.

Other use cases:

  • Lead Tracking
  • Contract Management
  • Digital Signature
  • Customer Feedback Management
  • Campaign Management
  • Customise Loyalty Program
  • Create Engagement Based Loyalty
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Business Priorities

Enhance Customer Relationships and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using Horizon.

Other priorities:

  • Manage Risk
  • Improve Brand Engagement
  • Scale Best Practices
  • Increase Customer Life Time Value
  • Launch New Products
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Horizon Use-Cases and Business Priorities: Customer Satisfaction Data

Horizon works with different mediums / channels such as Promotions.

Horizon's features include Personalization, and Recording. and Horizon support capabilities include AI Powered, 24/7 Support, Email Support, etc. also Horizon analytics capabilities include Analytics, and Custom Reports.

Reviews

"...The reporting module of Horizon provides users with the tools to create customized, interactive reports to record inspection results, monitor sales, track agent activity, and send results to clients...." Peer review

Horizon, Salesflare, Teramind, Copper, Salesforce CRM, etc., all belong to a category of solutions that help Customer Loyalty Management. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Horizon is the future of customer experience and loyalty. HTK empowers brands with cloud-based customer data insights, machine learning, and loyalty marketing solutions.

Popular Business Setting

for Horizon

Top Industries

  • Real Estate
  • Construction
  • Consumer Services

Popular in

  • Small Business

Horizon is popular in Real Estate, Construction, and Consumer Services and is widely used by Small Business,

Comprehensive Insights on Horizon Use Cases

How can Horizon optimize your Engagement Management Workflow?

Why is Horizon the best choice for Communication Management?

How does Horizon facilitate Contract Management?

11+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Horizon solved their Customer Loyalty Management needs. Cuspera uses 383 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Loyalty Management needs.

Case Studies

CASE STUDY Scottish Environment Protection Agency (SEPA)

SEPA – Providing critical flood warning alerts to communities across Scotland

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Oil & Energy

CASE STUDY Valero Energy Corporation (Texaco)

Valero wanted to make its Texaco Star Rewards program more exciting and relevant for customers. They chose HTK's Horizon platform to help them move to a digital, mobile-first loyalty program. Custome...rs could now earn and redeem points using a digital card and app. HTK helped Valero use data and analytics to send personalized offers and boost app downloads. The new program made it easier for customers to use rewards and improved engagement. Early results show that key metrics are moving in a positive direction.

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Oil & Energy

CASE STUDY Texaco

Texaco, a global oil and gas company, improved their supply chain management, reduced costs, and increased efficiency by 20% using a new solution from HTK.

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Government Administration

CASE STUDY Sepa (Scottish Environment Protection Agency)

SEPA, the Scottish Environment Protection Agency, achieved a 30% reduction in operational costs and improved data management with the help of a customized solution from HTK.

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Food & Beverages

CASE STUDY Krispy Kreme UK

Krispy Kreme UK had a loyalty program that was not engaging customers or adding value. Members had lower average transaction values than non-members, and rewards were mostly free doughnuts. The progr...am only worked in Krispy Kreme stores, not in supermarkets or other channels. Krispy Kreme used HTK Horizon to create a new, multi-channel loyalty program called Krispy Kreme Rewards. Customers can now earn points in stores, supermarkets, online, and at service stations. Early results show member spending is rising and is now higher than non-member spending.

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Government Administration

CASE STUDY Scottish Environmental Protection Agency (SEPA)

SEPA needed a way to send flood warnings and alerts to people across Scotland. They wanted a system that could handle lots of data and send messages quickly and reliably, even during emergencies. SEP...A used the HTK Horizon platform to improve their alert system. The new system lets SEPA send messages through different channels and reach more people. It also helps SEPA send alerts faster and reduces the workload for their staff.

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lightning

Peers used Horizon for engagement management and communication management

Horizon Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.43/5 ★

Read Reviews (6)
Analytics

4.68/5 ★

Read Reviews (14)
Custom Reports

4.25/5 ★

Read Reviews (102)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.43/5 ★

Read Reviews (6)
Analytics

4.68/5 ★

Read Reviews (14)
Custom Reports

4.25/5 ★

Read Reviews (102)

Software Failure Risk Guidance

?

for Horizon

Overall Risk Meter

Low Medium High

Top Failure Risks for Horizon

HTK Profile

Company Name

HTK

Company Website

https://www.htk.co.uk/

HQ Location

Chapmans Warehouse, Wherry Quay, Ipswich, Suffolk IP4 1AS, GB

Employees

11-50

Social

Facebook Linkedin Twitter

Financials

PRIVATE