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Higher Logic Thrive Marketing: Use-Cases, Insights and Reviews | 2025 Cuspera

Name: Higher Logic Thrive Marketing
Brand: Higher Logic Thrive Marketing
Rating: 4.29 (1351 reviews)

4.29 5

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(1351)

Marketing Automation delivering personalized content and targeted communications

Higher Logic Thrive Marketing Overview

Higher Logic's Thrive platform simplifies community management for associations with dynamic marketing tools. Marketing automation is seamlessly integrated to enhance engagement.

Use Cases

Customers recommend Engagement Management, Communication Management, Campaign Management, as the business use cases that they have been most satisfied with while using Higher Logic Thrive Marketing.

Other use cases:

Social Media Management
Onboarding
Helpdesk Management
Contact List Management
Social Media Marketing
Workflow Management
Segmentation And Targeting

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Business Priorities

Increase Sales & Revenue and Improve ROI are the most popular business priorities that customers and associates have achieved using Higher Logic Thrive Marketing.

Other priorities:

Scale Best Practices
Acquire Customers
Enter New Markets Internationally Or Locally
Enhance Customer Relationships
Build Brand Awareness
Improve Internal Communications
Improve Stakeholder Relations
Improve Consistency

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Higher Logic Thrive Marketing Use-Cases and Business Priorities: Customer Satisfaction Data

Higher Logic Thrive Marketing works with different mediums / channels such as E-Mail. Social Media. and Website.

Higher Logic Thrive Marketing's features include Templates, Personalization, Landing Page, etc. and Higher Logic Thrive Marketing support capabilities include 24/7 Support, Chat Support, Phone Support, etc. also Higher Logic Thrive Marketing analytics capabilities include Analytics, and Custom Reports.

Reviews

"Marketing isn’t about making a sale, it’s about building a relationship. To do that, we needed the campaign to be value-focused, rather than sales-focused. We wanted to show the member what they’re entitled to, and how to access it. With our new, au...tomated email campaigns, Higher Logic helps us create those relationships." - ALEX NUGENT

Higher Logic Thrive Marketing, Yespo Оmnichannel CDP, EasySender, ExpertSender, Lead Liaison, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Higher Logic Thrive Marketing

Top Industries

Non-Profit Organization Management
Hospital & Health Care
Education

Popular in

Mid Market
Small Business
Enterprise

Higher Logic Thrive Marketing is popular in Non-Profit Organization Management, Hospital & Health Care, and Education and is widely used by Mid Market, Small Business, and Enterprise.

Comprehensive Insights on Higher Logic Thrive Marketing Use Cases

How can Higher Logic Thrive Marketing optimize your Engagement Management Workflow?

Higher Logic Marketing Automation helps organizations streamline communication efforts and track engagement. It allows organizations to personalize messages and segment audiences, leading to increased engagement and improved member retention. Limitations include the lack of a 360-degree view of engagement, requiring support for complex data queries.

"...We moved to marketing automation to increase our communications with members and future members of our association to develop engaged and informed industry leaders...." Peer review by Marc A, Executive Director, Non-Profit Organization Management

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How efficiently Does Higher Logic Thrive Marketing manage your Communication Management?

Higher Logic Marketing Automation Communication Management helps to send targeted messages to different audiences. It enables the efficient delivery of mass emails, including event registrations and donor communications. Limitations include the inability to resend emails to addresses that have already received them.

"...We were looking to send email communications more efficiently and Real Magnet allowed us to do this with an automated opt in/opt out process...." Peer review by Keara M, Associate Marketing Manager, Financial Services

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What makes Higher Logic Thrive Marketing ideal for Campaign Management?

How can Higher Logic Thrive Marketing enhance your Onboarding process?

32+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Higher Logic Thrive Marketing solved their Marketing Automation needs. Cuspera uses 1351 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.

Customer Testimonials

CUSTOMERS	TESTIMONIALS
ALEX NUGENT Digital Communications Coordinator Australian Human Resources Institute	Marketing isn’t about making a sale, it’s about building a relationship. To do that, we needed the campaign to be value-focused, rather than sales-focused. We wanted to show the member what they’re entitled to, and how to access it. With our new, automated email campaigns, Higher Logic helps us cre...ate those relationships. Testimonial By ALEX NUGENT
SHERRY MILLIGAN Associate Executive Director Of Membership (Former) AARC	None of us have the time to constantly be manually sending out emails of this kind. It makes perfect sense to automate. Testimonial By SHERRY MILLIGAN
SCOTT SNIDER Associate Marketing Director American Mensa	The results from our birthday campaign shocked me. But it was so effective because we didn’t ask for anything — we just said hello. Now, we send this email automatically through Higher Logic’s Communication tool to 500 subscribers a day, and it continues to be one of our best-performing campaigns. ...It’s an automated, thoughtful way to keep our brand top-of-mind for our members and encourage deeper interactions with us. We set it up and let it run on its own. Testimonial By SCOTT SNIDER

CUSTOMERS	TESTIMONIALS
ALEX NUGENT Digital Communications Coordinator Australian Human Resources Institute	Marketing isn’t about making a sale, it’s about building a relationship. To do that, we needed the campaign to be value-focused, rather than sales-focused. We wanted to show the member what they’re entitled to, and how to access it. With our new, automated email campaigns, Higher Logic helps us cre...ate those relationships. Testimonial By ALEX NUGENT
SHERRY MILLIGAN Associate Executive Director Of Membership (Former) AARC	None of us have the time to constantly be manually sending out emails of this kind. It makes perfect sense to automate. Testimonial By SHERRY MILLIGAN
SCOTT SNIDER Associate Marketing Director American Mensa	The results from our birthday campaign shocked me. But it was so effective because we didn’t ask for anything — we just said hello. Now, we send this email automatically through Higher Logic’s Communication tool to 500 subscribers a day, and it continues to be one of our best-performing campaigns. ...It’s an automated, thoughtful way to keep our brand top-of-mind for our members and encourage deeper interactions with us. We set it up and let it run on its own. Testimonial By SCOTT SNIDER

Case Studies

Computer Software

CASE STUDY ChurnZero

ChurnZero used Higher Logic Vanilla to improve its online community. The team saw low customer engagement and confusion with the original design. They redesigned the community, put discussions front ...and center, and simplified the user interface. They launched an email digest and added clear calls to action. Integration with ChurnZero allowed them to share community data with other teams. This helped prove the value of the community to internal stakeholders.

Computer & Network Security

CASE STUDY F-Secure

Higher Logic Vanilla helped F-Secure move their community platform after their old vendor stopped updates and support. F-Secure migrated nine years of data in just a few weeks. The new platform led t...o a 20% increase in call deflection savings. 47% of customers now intend to purchase, showing the community's impact on revenue. F-Secure praised the platform's security and support.

Non-Profit Organization Management

CASE STUDY The American Society of Interior Designers (ASID)

Higher Logic Thrive helped ASID build a year-round online community for its 20,000+ members. Before, ASID only connected members at annual events and through virtual town halls. With Higher Logic Thr...ive, ASID created Design Connection, a private platform for ongoing peer support and business advice. The platform's customization and gamification features attracted younger members. Integrations like SSO and job feeds made the experience seamless. Member engagement increased, especially for those who could not attend in-person events.

Education

CASE STUDY SHAPE America

Higher Logic Thrive helped SHAPE America create a private online community for members. Members use it to connect, share ideas, and access benefits. Staff use the platform to learn what members need ...in real time. The tool replaced several separate systems, making everything easier. Members are more engaged and renew their memberships when they miss community emails. The platform is easy to customize and fits SHAPE America's brand.

Information Technology and Services

CASE STUDY Higher Logic

Higher Logic Vanilla helped Higher Logic organize and manage product feedback from their customer community. Before using Vanilla, feedback was scattered and decisions were reactive. With Vanilla, th...ey created a central place for submitting and tracking ideas. Community members can vote and comment, and status updates keep everyone informed. Built-in analytics and automated workflows made it easy to prioritize and implement over 120 customer-submitted product ideas.

Hospital & Health Care

CASE STUDY Renal Society of Australasia (RSA)

Higher Logic Thrive Platform helped the Renal Society of Australasia (RSA) boost member engagement. RSA needed a better way for members to connect and share knowledge, beyond email and in-person even...ts. Higher Logic Thrive made it easy for members to join special interest groups and interact online. Members now post daily, share resources, and connect from anywhere. RSA found the platform easy to implement and praised the support from Higher Logic staff.

Meet Higher Logic Thrive

Frequently Asked Questions(FAQ)

for Higher Logic Thrive Marketing

What is Higher Logic Thrive Marketing?

Higher Logic Marketing Automation is a tailored email communication that helps in delivering personalized content and targeted communications to keep the audiences coming back for more.It helps in creating custom campaigns, using pre-built templates, automates workflows delivering a personalized journey to every recipient, and send the most relevant content to the audience with guided messaging prompts. It tracks interactions with the email and website content, leverages data-driven insights to identify the most engaged contacts and also integrates directly with the CRM or AMS.

Some of its features include robust reporting tools, track performance across multiple channels, effectively measure conversions and campaign impact at every stage, builds reports providing key metrics, automates workflow and so on.

What is Higher Logic Thrive Marketing used for?

Higher Logic Thrive Marketing is a Marketing Automation Software mainly used by its customers to Increase Sales & Revenue and Improve ROI by Engagement Management, Communication Management and Campaign Management .

What are the top features of Higher Logic Thrive Marketing?

Templates, Personalization and Landing page are some of the top features of Higher Logic Thrive Marketing.

Who uses Higher Logic Thrive Marketing?

Higher Logic Thrive Marketing is used by Non-Profit Organization Management, Hospital & Health Care and Education among other industries.

What are Higher Logic Thrive Marketing alternatives?

Yespo Оmnichannel CDP, EasySender, ExpertSender and Lead Liaison are popular alternatives for Higher Logic Thrive Marketing.

Where is Higher Logic Thrive Marketing located?

Higher Logic Thrive Marketing is headquartered at 1919 North Lynn Street, Suite 500 Arlington, VA 22209.

Peers used Higher Logic Thrive Marketing for engagement management and communication management

Higher Logic Thrive Marketing Competitors

More Higher Logic Thrive Marketing Alternatives...

Higher Logic Thrive Marketing Features

Low
Medium
High

FEATURE	RATINGS AND REVIEWS
Analytics	4.60/5 ★ Read Reviews (46)
Custom Reports	3.82/5 ★ Read Reviews (199)

CAPABILITIES	RATINGS AND REVIEWS
Analytics	4.60/5 ★ Read Reviews (46)
Custom Reports	3.82/5 ★ Read Reviews (199)

Software Failure Risk Guidance

for Higher Logic Thrive Marketing

Overall Risk Meter

Low Medium High

Top Failure Risks for Higher Logic Thrive Marketing

Higher Logic News

18/07/2024

Higher Logic Vanilla Announces Expanded Integrations with Zendesk - MarTech Cube

Higher Logic, the leading community engagement company, announced enhanced integrations between Higher Logic Vanilla (Vanilla)

Higher Logic Profile

Company Name

Higher Logic

Company Website

https://www.higherlogic.com/

HQ Location

1919 North Lynn Street, Suite 500 Arlington, VA 22209

Employees

251-500

Social

Financials

PRIVATE

Higher Logic Thrive Marketing: Use-Cases, Insights and Reviews | 2025 Cuspera

Marketing Automation delivering personalized content and targeted communications

Failure Risk for Higher Logic Thrive Marketing ?