Higher Logic Marketing Automation Overview
Higher Logic's Thrive platform simplifies community management for associations with dynamic marketing tools. Marketing automation is seamlessly integrated to enhance engagement.
Use Cases
Customers recommend Engagement Management, Communication Management, Campaign Management, as the business use cases that they have been most satisfied with while using Higher Logic Marketing Automation.
Business Priorities
Increase Sales & Revenue and Improve ROI are the most popular business priorities that customers and associates have achieved using Higher Logic Marketing Automation.
Higher Logic Marketing Automation Use-Cases and Business Priorities: Customer Satisfaction Data
Higher Logic Marketing Automation works with different mediums / channels such as E-Mail, Social Media, and Website,
Higher Logic Marketing Automation's features include Templates, Personalization, Landing Page, etc.
Reviews
"If you’re going to ask someone to do something that’s different than their current behavior, you have to provide motivation. We started with reminding people what the value of ASCP is and trying to get them engaged to get more out of their membershi...p. We wanted to make this an automated process that took less staff time, but also didn’t suffer in terms of personalization and talking to our members in a natural way. Higher Logic’s Communications platform made it easy." - CHRISTINE POLITE
Higher Logic Marketing Automation, Makesbridge, itracMarketer Platform, MessageGears, Upland adestra, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for Higher Logic Marketing Automation
Top Industries
- Non-Profit Organization Management
- Hospital & Health Care
- Education
Popular in
- Mid Market
- Small Business
- Enterprise
Higher Logic Marketing Automation is popular in Non-Profit Organization Management, Hospital & Health Care, and Education and is widely used by Mid Market, Small Business, and Enterprise.
Comprehensive Insights on Higher Logic Marketing Automation Use Cases
What solutions does Higher Logic Marketing Automation provide for Engagement Management?
"...In fact, email engagement and sales numbers dramatically increased, ultimately resulting in a 313% increase in sales from the newsletter. ..." Case Study TMA
What makes Higher Logic Marketing Automation ideal for Communication Management?
"...At the time we first started using it we have 14 different ESP's and/or email systems being used to send email to members, prospective members, and educators...." Peer review by Trevor R, Project Manager, Enterprise Email Marketing, Non-Profit Organization Management
How does Higher Logic Marketing Automation address your Campaign Management Challenges?
What solutions does Higher Logic Marketing Automation provide for Social Media Management?
What Are the key features of Higher Logic Marketing Automation for Onboarding?
32+ more Business Use Cases
11 buyers and buying teams have used Cuspera to assess how well Higher Logic Marketing Automation solved their Marketing Automation needs. Cuspera uses 1351 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.
Customer Testimonials
| CUSTOMERS | TESTIMONIALS |
|---|---|
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If you’re going to ask someone to do something that’s different than their current behavior, you have to provide motivation. We started with reminding people what the value of ASCP is and trying to get them engaged to get more out of their membership. We wanted to make this an automated process tha...t took less staff time, but also didn’t suffer in terms of personalization and talking to our members in a natural way. Higher Logic’s Communications platform made it easy. |
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Marketing isn’t about making a sale, it’s about building a relationship. To do that, we needed the campaign to be value-focused, rather than sales-focused. We wanted to show the member what they’re entitled to, and how to access it. With our new, automated email campaigns, Higher Logic helps us cre...ate those relationships. |
|
Members are more engaged now. It’s not about delivering content we think they want, but instead what they actually want based on preferences or behavior. Testimonial By TAMMY CURRY |
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
CHRISTINE POLITE Senior Director Of Communications ASCP |
If you’re going to ask someone to do something that’s different than their current behavior, you have to provide motivation. We started with reminding people what the value of ASCP is and trying to get them engaged to get more out of their membership. We wanted to make this an automated process tha...t took less staff time, but also didn’t suffer in terms of personalization and talking to our members in a natural way. Higher Logic’s Communications platform made it easy. |
|
ALEX NUGENT Digital Communications Coordinator Australian Human Resources Institute |
Marketing isn’t about making a sale, it’s about building a relationship. To do that, we needed the campaign to be value-focused, rather than sales-focused. We wanted to show the member what they’re entitled to, and how to access it. With our new, automated email campaigns, Higher Logic helps us cre...ate those relationships. |
|
TAMMY CURRY Senior Graphic Designer (Former) IASBO |
Members are more engaged now. It’s not about delivering content we think they want, but instead what they actually want based on preferences or behavior. Testimonial By TAMMY CURRY |
Case Studies
| COMPANY | CASE STUDIES |
|---|---|
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Case Study IASBORead More |
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Case Study AHRIRead More |
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Case Study TMARead More |
Video
Meet Higher Logic Thrive
Frequently Asked Questions(FAQ)
for Higher Logic Marketing Automation
What is Higher Logic Marketing Automation?
Higher Logic Marketing Automation is a tailored email communication that helps in delivering personalized content and targeted communications to keep the audiences coming back for more.It helps in creating custom campaigns, using pre-built templates, automates workflows delivering a personalized journey to every recipient, and send the most relevant content to the audience with guided messaging prompts. It tracks interactions with the email and website content, leverages data-driven insights to identify the most engaged contacts and also integrates directly with the CRM or AMS.
Some of its features include robust reporting tools, track performance across multiple channels, effectively measure conversions and campaign impact at every stage, builds reports providing key metrics, automates workflow and so on.
What is Higher Logic Marketing Automation used for?
What are the top features of Higher Logic Marketing Automation?
Who uses Higher Logic Marketing Automation?
What are Higher Logic Marketing Automation alternatives?
Where is Higher Logic Marketing Automation located?
Peers used Higher Logic Marketing Automation for engagement management and communication management
Higher Logic Marketing Automation Competitors
Higher Logic Marketing Automation Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| Analytics | Read Reviews (46) |
| Custom Reports | Read Reviews (199) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| Analytics | Read Reviews (46) |
| Custom Reports | Read Reviews (199) |
Software Failure Risk Guidance
?for Higher Logic Marketing Automation
Overall Risk Meter
Top Failure Risks for Higher Logic Marketing Automation
Higher Logic News
Higher Logic Vanilla Announces Expanded Integrations with Zendesk - MarTech Cube
Higher Logic, the leading community engagement company, announced enhanced integrations between Higher Logic Vanilla (Vanilla)
Higher Logic Profile
Company Name
Higher Logic
Company Website
https://www.higherlogic.com/HQ Location
1919 North Lynn Street, Suite 500 Arlington, VA 22209
Employees
251-500
Social
Financials
PRIVATE
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