DSMN8: Product updates, Customer stories, and Insights | 2026 Cuspera

DSMN8 helped Arlo Technologies boost employee product knowledge and social selling. After separating from Netgear, Arlo needed a way to educate staff and support social media efforts. DSMN8's platfor...m let employees share brand content and learn about products. In 6 months, 98% of users improved product knowledge, 24% more employees shared content, and website traffic rose by 20%. 35% of employees became active users of DSMN8.
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DSMN8 helped Krauthammer launch an employee advocacy program. Krauthammer wanted to support sales consultants and boost sales leads. They faced problems with content creation and sales team engagemen...t. DSMN8's automation and segmentation features made sharing content easy. 86% of users adopted automation. 82% of employees registered at launch. In 12 months, Krauthammer saw a 103% increase in sales leads and an 86% increase in website traffic. Cost per click was just £0.57.
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DSMN8 helped Outfront empower employees to share company content on social media. Outfront's C-Suite received positive feedback from industry peers about their strong social presence. The DSMN8 platf...orm made it easy for employees to participate and share content. This led to greater visibility and validation of employee efforts. Outfront used DSMN8 to boost brand advocacy and engagement online.
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Employee Advocacy: 101 Cheat Codes helped Chelsea Bryan at McKinsey & Co start and improve her employee advocacy program. The book gave her a clear roadmap and new strategies. She found it useful as ...a resource for her role. The tips helped her take her program to the next level.
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Dropbox used the DSMN8 Employee Advocacy Platform to launch their first employee advocacy program. Katherine Keenan, talent brand program manager, led the rollout by targeting engaged employees, the ...sales team, and the people team. The tool helped employees share company content easily and track post analytics. The sales team used it to promote a major product launch on LinkedIn. The people team used pre-written content to attract job candidates. Dropbox saw increased employee engagement and streamlined content sharing.
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AkzoNobel used the DSMN8 platform to boost employee advocacy. They wanted more employees to share company content on social media. DSMN8's automation tool helped employees post on LinkedIn while stay...ing on brand. 272 employees used the platform and grew AkzoNobel's LinkedIn audience four times. This led to 35,000 website visits and $100,000 in earned media value in just over a year.
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