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Education Case Studies and Customer Success Stories with Blackthorn Event Registration
Western Michigan University
- Education
- Large
Kalamazoo, USA
Western Michigan University used Blackthorn Events to manage alumni and donor events. Before, they struggled with disconnected tools, manual spreadsheets,... and slow reporting. With Blackthorn, they unified event data in Salesforce, improved donor tracking, and enabled real-time dashboards. Gift officers now see who attends events and can personalize outreach. The university eliminated data silos and built trust in their event process. WMU now focuses on strategy and plans to expand with Blackthorn Messaging and Donation payments.
USC Marshall School of Business
- Education
- Large
Los Angeles, USA
USC Marshall School of Business used Blackthorn Events to manage admissions events. The team cut event creation time in half.... Online registrations became easier, and event attendance rose by 10%. The admissions team saved 10 hours per week on manual data entry. Automated check-in and Salesforce integration improved data accuracy. About 20% of event attendees applied to the school.
Purdue for Life Foundation used Blackthorn Events and Salesforce to unify alumni and donor data. Before, event data was scattered... and manual, making engagement hard. With a single system, they broke down data silos and improved event registration by over 40%. They raised more than $500,000 in donations from event registrations in just over a year. AI tools now help them personalize outreach and boost efficiency.
WashU Olin Business School used Blackthorn Events to manage all event registrations in one place. They unified event data across... departments using Salesforce and Blackthorn Events. The school tracked UTM data to measure marketing ROI and improved lead generation. Event managers saved time by cloning events and automating attendance tracking. Olin saw more registrations and better engagement from their event marketing.
Leeds School of Business, University of Colorado Boulder
- Education
- Large
Boulder, USA
Blackthorn Events helped Leeds School of Business at CU Boulder manage over 29,000 event registrations. The school needed a flexible... event management tool that integrated with Salesforce. Blackthorn enabled staff to set up and track events, automate communications, and capture payments. Leeds expanded event types, improved reporting, and scaled its user base from 2 to 50 staff. Event data now supports student engagement and program growth.
Colorado State University
- Education
- Very Large
Fort Collins, USA
Blackthorn Events helped Colorado State University move from manual, fragmented event management to a unified Salesforce-native platform. CSU now manages... hundreds of events each year with consistent branding and real-time data. Event managers save about three hours per event by eliminating paper check-ins and manual updates. The Advancement team can track donor and alumni engagement instantly, improving follow-up and stewardship. CSU highlights faster event setup, cleaner workflows, and a smoother attendee experience as key benefits.
Washington University in St. Louis: Olin Business School
- Education
- Large
St. Louis, USA
Olin Business School at Washington University in St. Louis used Blackthorn Events to manage campus events and admissions. They unified... event data in Salesforce, replacing manual processes and multiple platforms. Blackthorn Events enabled deep cloning of events, UTM tracking, and real-time attendance capture. Olin tracked key metrics like registrations, attendance, and ROI on event promotions. The solution helped Olin save time, improve marketing, and increase engagement with students and alumni.
USC Marshall School of Business
- Education
- Large
Los Angeles, USA
USC Marshall School of Business used Blackthorn Events to manage admissions events. The team replaced a slow, paper-based system with... Blackthorn, cutting event creation time in half. Online registrations became easier, and event attendance rose by 10%. The admissions team saved 10 hours per week on manual data entry. Blackthorn enabled automated check-in, streamlined data capture, and improved outreach with automated emails and QR codes. The school quickly shifted to virtual events during COVID-19, maintaining higher attendance and efficient operations.
University of Colorado Boulder Leeds School of Business
- Education
- Large
Boulder, USA
Blackthorn Events helped the University of Colorado Boulder Leeds School of Business manage over 29,000 event registrations. Leeds switched to... Blackthorn for its Salesforce-native integration and flexible event management features. Staff can now set up and track events easily, automate communications, and capture payments. Attendance data flows into Salesforce dashboards for better engagement insights. Leeds scaled its user base from 2 to 50 staff and expanded event types, boosting student engagement and revenue.
PMD Alliance
- Non Profit Organization Management
- Small
Tucson, USA
Blackthorn Events helped PMD Alliance move quickly to virtual events during COVID-19. The nonprofit increased the number of donor events... and saw higher attendance. Blackthorn made it easy to manage event data in Salesforce. PMD Alliance stayed on track to reach its $50,000 October fundraising goal. The tool let them target event attendees who had not donated yet.
PMD Alliance
- Non Profit Organization Management
- Small
USA
Blackthorn Events helped PMD Alliance shift quickly to virtual events during COVID-19. The nonprofit used the tool to manage event... data inside Salesforce and reach more people. PMD Alliance increased event attendance and could target emails to attendees who had not donated. The organization stayed on track to meet a $50,000 fundraising goal in October. Blackthorn Events made event management easier and more effective for PMD Alliance.
Human Resources Case Studies and Customer Success Stories with Blackthorn Event Registration
Fringe
- Human Resources
- Small
Richmond, USA
Fringe used Blackthorn Payments to automate its subscription management and centralize financial data. Before, the team spent hours on manual... invoicing and tracking rewards. Integrating Stripe and Salesforce, Blackthorn Payments let Fringe automate billing and reporting. Now, Fringe operates from a single source of truth and can scale customer operations. The team enjoys transparent reporting and fully automated processes.
Fringe used Blackthorn Payments to automate its subscription management. Before, the team spent hours on manual invoicing and data entry.... Blackthorn integrated with Stripe and Salesforce, letting Fringe automate billing and centralize payment data. This cut manual work and gave Fringe a single source of truth for customer operations. Now, Fringe can scale faster and deliver better employee benefits worldwide.
Hospital & Health Care Case Studies and Customer Success Stories with Blackthorn Event Registration
AdventHealth
- Hospital & Health Care
- Very Large
Altamonte Springs, USA
AdventHealth needed to schedule COVID-19 vaccinations for 80,000 employees and volunteers. Their old event management app was slow and required... manual data entry, causing errors. They switched to Blackthorn Events, a Salesforce-native solution, and launched the new system in just two weeks. Staff and volunteers received unique email invitations, making registration easy. Real-time check-in and automated follow-ups improved data accuracy and contact tracing. The system was so effective that AdventHealth expanded it to the public and plans to use it for more events.
AdventHealth
- Hospital & Health Care
- Very Large
Altamonte Springs, USA
Blackthorn Events helped AdventHealth manage COVID-19 vaccine scheduling for 80,000 staff and volunteers. The previous event management tool was slow... and required manual data entry, causing errors. Blackthorn Events integrated with Salesforce and automated registration, check-in, and follow-up. The solution was implemented in just two weeks. Real-time data improved contact tracing and supply forecasting. AdventHealth expanded Blackthorn Events to public vaccination and other hospital events.
