Awin: Product updates, Customer stories, and Insights | 2026 Cuspera

Awin helped EE Home Broadband boost brand awareness using affiliate marketing. EE wanted to reach gamers and new customers for its full fibre broadband. Awin partnered with GameByte and Social Chain ...to run a competition for a branded gaming PC. The campaign drove 11,575 clicks, over 2 million impressions, and 19,532 competition entries. Ultrafast broadband sales grew by 17% year over year.
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Awin helped Answear, a leading online fashion retailer in Poland, tackle rising inflation and changing consumer behavior. Answear aimed to boost sales by at least 22% year on year before Black Friday.... The strategy focused on growing average order value and targeting less price-sensitive customers. Awin segmented Answear’s customers and used influencer marketing, editorial publishers, and tailored partnerships. The approach led to sales increases of 103%, 50%, 23%, and 15% across different customer groups.
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Awin enabled David Lloyd Clubs to partner with Audible, offering members a 50% discount on Audible for four months. The campaign targeted 350,000 members via newsletter and reached 178,000 through sp...onsored social content. Over 1.2 million impressions were generated, surpassing the original goal by 493%. Members accessed audiobooks and podcasts, enhancing their club experience. Awin provided campaign tracking and helped integrate Audible into the club’s member benefits.
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Awin helped Stanley boost sales of its Quencher water bottle in Brazil using affiliate marketing and social influencers. Stanley wanted to turn brand hype into sales, especially during Black Friday. ...Awin recruited three top social affiliates with 800k followers and increased commissions to secure their support. The campaign delivered 20% of all new customers, a 105% increase in social affiliate revenue, and a 78% year-over-year boost in Black Friday revenue.
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Simba used Awin and esbconnect to run a targeted email campaign. They wanted to find the best creative assets and test personalized messaging. The campaign reached 500,000 users with a series of emai...ls. Simba saw a 59% open rate and a 0.32% net clickthrough rate. The campaign generated £25,000 in revenue and a 300% ROI. Simba also learned which messages worked best for their audience.
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SharkNinja used Perfmaker's CRO and personalization tool with Awin Mastertag to boost sales in France. They faced rising competition, lower purchase intent, and high cart abandonment. Perfmaker analy...zed 80+ behavioral signals and launched 18 dynamic campaigns. SharkNinja saw a 155% increase in website engagement, 370% more sales, and 404% higher revenue. Smart coupons and targeted re-engagement improved user experience and conversion rates.
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