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Retail Case Studies and Customer Success Stories with Amperity Customer Data Management
A major home goods retailer - Retail - Very Large
Amperity helped a major home goods retailer unify customer data. The retailer had complex systems and needed better customer identity... for marketing. Amperity and Slalom delivered a new Customer Data Platform in under six months. The solution consolidated 43% of profiles and added 43 million new email addresses for digital marketing. 74% of customer profiles were enriched for better personalization. Manual review processes became much faster and data quality improved.
Lifestyle Brand - Retail - Large
Amperity and BCG helped a lifestyle brand shift from wholesale to direct-to-consumer. The brand struggled to unify customer data and... lacked actionable insights. Amperity unified 16 data feeds and 45 tables to build a Customer 360. The project led to a 10.2% increase in click-to-open rates for high frequency shoppers. Discount-only shoppers saw a 3.7% increase. The collaboration accelerated time to value by over 30%.
Catalyst Brands - Retail - Large
Catalyst Brands used Amperity to unify customer data from multiple brands and systems. This helped them identify high-value customers and... build better first-party audiences. They used Amperity’s predictive CLV model to target top customers in paid channels. As a result, they achieved 5x return on ad spend. Teams now spend less time on manual processes and more on strategy.
Hospitality Case Studies and Customer Success Stories with Amperity Customer Data Management
Wyndham Hotels & Resorts - Hospitality - Very Large
Amperity helped Wyndham Hotels & Resorts unify customer profiles across 9,000 hotels. The company used Amperity to centralize data, enabling... segmented marketing and targeted messaging. Wyndham saw $2.5M in annual incremental revenue from new loyalty members. Media costs dropped by 35% and conversion rates rose by 60%. Teams now access customer insights in minutes, improving marketing and guest engagement.
Food & Beverages Case Studies and Customer Success Stories with Amperity Customer Data Management
Starbucks - Food & Beverages - Very Large
Starbucks used Amperity to unify customer data from many sources. Their lead data scientist shared how machine learning helped connect... fragmented records. The team built a single customer view, even when data was messy or missing links. This enabled better personalization and targeting. The case highlights best practices for customer data unification.
Apparel & Fashion Case Studies and Customer Success Stories with Amperity Customer Data Management
Brooks Running - Apparel & Fashion - Medium
Brooks Running used Amperity to unify customer data from many sources. They created a single view of each runner. This... helped teams access accurate customer profiles fast. Brooks Running improved personalization across all channels. They saw a 260% increase in click-through rates. The company put the runner at the center of every decision.
Banking Case Studies and Customer Success Stories with Amperity Customer Data Management
BECU - Banking - Large
Amperity helped BECU unify 37 data sources and connect 4. 1 million member records. BECU saved over 50 hours weekly...on outbound execution and 25 hours on email dashboard creation. The solution automated 130+ segments monthly and enabled 100+ custom attributes for personalization. Real-time data now powers web, app, email, and service journeys. BECU delivers personalized experiences and deeper member engagement across all channels.
Automotive Case Studies and Customer Success Stories with Amperity Customer Data Management
Servco - Automotive - Large
Amperity helped Servco unify customer data across dealerships and legacy systems. Servco used Amperity to build accurate Customer 360s and... improve marketing segmentation. Marketing segments were delivered 140 times faster. Email open rates rose 220% above industry average, and click-through rates increased by 255%. Servco achieved a 62% conversion rate on generated leads. The partnership enabled Servco to deliver a seamless omnichannel experience and drive customer-centric growth.
Other Industry Case Studies and Success Stories with Amperity Customer Data Management
First Hawaiian Bank - Banking
Amperity helped First Hawaiian Bank improve customer engagement with its Customer 360 platform. After launching their first segment, the bank... saw match rates that were off the charts. The platform enabled direct connections with any channel for activation. This led to more effective customer engagement. Amperity's unified customer data solution powered these results.
Alaska Airlines - Airlines - Large
Amperity helped Alaska Airlines unify customer data across reservation systems, loyalty platforms, and mobile apps. Before Amperity, 50% of passengers... were not in the loyalty program and marketing lacked precision. With Amperity’s Customer 360, Alaska Airlines created unified profiles and personalized marketing. After acquiring Hawaiian Airlines, they integrated both airlines’ data in two days. Results included a 198% increase in loyalty conversions, 61.1% higher email open rates, and a 30% reduction in ad costs.
Customer Success Stories of Amperity Customer Data Management
L.L.Bean Selects Amperity to Revamp End-to-End Customer Journeys and ...
L. L.Bean has chosen Amperity's Customer Data Cloud to enhance customer journeys and boost loyalty. This collaboration will enable L.L.Bean...to unify customer data, gain predictive insights, and personalize interactions across multiple channels, including email and web personalization. The partnership aims to replace outdated systems and streamline customer engagement processes.
L.L.Bean taps Amperity technology to revamp customer journeys and boost ...
L. L.Bean has selected Amperity to enhance its customer personalization efforts. The partnership aims to improve customer experiences across multiple...channels, including email, direct mail, web personalization, and loyalty marketing. Amperity's technology will help L.L.Bean better understand customer needs and deliver consistent, timely interactions. This collaboration highlights Amperity's role in advancing personalized customer journeys.
Amperity Introduces Audience Monetisation to Turn First-Party Data into a New Revenue Stream - The Wise Marketer
Haymarket Media Group has adopted Amperity's AI-powered Lakehouse customer data platform to unify its subscriber and event data, aiming to enhance personalization and drive revenue growth. This partnership enables... Haymarket to leverage first-party data for improved customer engagement and compliance with privacy regulations, while also expanding its data capabilities across marketing and enterprise-wide sales.
flydubai taps Amperity to drive data - led retail shift
Flydubai has chosen Amperity's customer data platform to enhance its data-led retail strategy. The partnership focuses on unifying customer data... across systems, aiding flydubai's shift to an Offer-Order-based model. Amperity's platform will provide a unified view of customer data, improving passenger experiences through personalized communications. This collaboration is part of flydubai's broader digital transformation and service innovation efforts.
flydubai Adopts Amperity to Unify Customer Data and Personalize Travel ...
Flydubai has partnered with Amperity to unify its customer data, enhancing personalized travel experiences. This collaboration leverages Amperity's AI-powered platform... to manage complex passenger data, enabling flydubai to transition to a data-driven ecosystem. The partnership supports flydubai's strategy for modern airline retailing and improved customer engagement.
flydubai adopts Amperity platform to enhance customer data management
Flydubai has adopted Amperity's AI-powered customer data platform to enhance its customer data management. This partnership aims to unify customer... data across various touchpoints, enabling personalized engagement and operational excellence. Amperity's platform will help flydubai transition to a data-driven ecosystem, improving customer experience through real-time insights and personalized communications.
Seattle Seahawks and Amperity Team Up to Deliver More Personalized Fan Experiences On and Off the Field - Yahoo Finance
Seattle Seahawks and Amperity Team Up to Deliver More Personalized Fan Experiences On and Off the Field - Yahoo Finance
M&T Bank adopts Amperity platform to enhance customer data management
M&T Bank adopts Amperity platform to enhance customer data management
New Look Transforms Customer Data Strategy with Amperity and Databricks Partnership - The Wise Marketer
Amperity and Databricks have partnered with UK fashion retailer New Look to transform its customer data strategy. The integration unifies... customer data across channels, enhancing marketing efficiency and customer experience. The implementation, completed in under 90 days, has already shown significant business impact, including potential revenue recovery and increased customer engagement.