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Retail Case Studies and Customer Success Stories with Amperity Customer Data Management
Lifestyle Brand
- Retail
Amperity helped a lifestyle brand build a Customer 360 platform. The brand wanted to shift from wholesale to direct-to-consumer sales. They struggled to unify customer data and gain insights. BCG and... Amperity unified 16 data feeds and 45 tables, creating accurate customer profiles. The brand saw a 10.2% increase in click-to-open rate for high frequency shoppers and a 3.7% increase for discount-only shoppers.
Amperity helped First Hawaiian Bank improve customer engagement with its Customer 360 platform. After launching their first segment, the bank saw match rates that were off the charts. The platform en...abled direct connections with any channel for activation. This led to more effective customer engagement. Amperity's unified customer data solution powered these results.
Amperity helped SPARC Group combine customer data from brands like Aéropostale, Brooks Brothers, and Forever 21 into one view. Before, each brand used manual processes and had siloed data, making it ...hard to find high-value customers. With Amperity, SPARC Group unified online and offline data and used predictive models to target top customers. This improved audience segmentation and made ad spending more effective. SPARC Group achieved 5x return on ad spend by using predicted customer lifetime value for segmentation.
Amperity helped Alaska Airlines connect all their customer data into a single Customer 360 view. This let them send personalized messages to guests before their trips. They used real-time API integra...tion to keep customer information up to date. As a result, they saw a 198% increase in conversion rate, a 61.1% increase in open rate, a 22.5% increase in click-through rate, and 30% cost savings on online ads.
New Look Transforms Customer Data Strategy with Amperity and Databricks Partnership - The Wise Marketer
Amperity and Databricks have partnered with UK fashion retailer New Look to transform its customer data strategy. The integration unifies customer data across channels, enhancing marketing efficiency... and customer experience. The implementation, completed in under 90 days, has already shown significant business impact, including potential revenue recovery and increased customer engagement.
Dr. Martens Selects Amperity to Transform Customer Data Strategy | Amperity
Dr. Martens has chosen Amperitys AI-powered customer data cloud to unify and optimize its global customer data and marketing operations. The platform will enable Dr. Martens to deliver consistent, pe...rsonalized engagement across all channels, supporting business growth and adapting to new privacy regulations and the end of third-party cookies.
Dr . Martens appoints Amperity to transform customer data strategy
Dr. Martens has chosen Amperity's AI-powered customer data platform to enhance its global data and marketing operations, aiming to improve customer engagement across all channels.
