Nexxen Overview
Amobee, now known as Nexxen, delivers a comprehensive advertising platform that integrates TV, programmatic, digital, and social channels. This unification allows businesses to streamline their advertising efforts across multiple platforms, enhancing their reach and engagement. By leveraging data expertise, Amobee empowers advertisers and broadcasters to target well-defined audiences, ensuring more effective media investments. The platform's automated capabilities facilitate cross-screen reach, optimizing advertising strategies for improved business outcomes. With a focus on growth and optimization, Amobee supports businesses in achieving their advertising goals efficiently.
Use Cases
Customers recommend Advertisement, Engagement Management, Channel Marketing, as the business use cases that they have been most satisfied with while using Nexxen.
Business Priorities
Improve Digital And Social Presence and Improve ROI are the most popular business priorities that customers and associates have achieved using Nexxen.
Nexxen Use-Cases and Business Priorities: Customer Satisfaction Data
Nexxen works with different mediums / channels such as Mass Media. Television. Social Media etc.
Nexxen's features include Personalization, and Dashboard. and Nexxen support capabilities include 24/7 Support, AI Powered, Chat Support, etc. also Nexxen analytics capabilities include Analytics, and Custom Reports.
Reviews
"...Our goal is to have a single data profile to capture every interaction with the customer...." Peer review by Clay Fisher, Head of Digital Marketing and E-commerce, DIRECTV
Nexxen, Taptica, Epom Ad Server, Kintegra Platform, The Trade Desk, etc., all belong to a category of solutions that help Cross Channel Advertising. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Amobee unifies TV, programmatic, digital, and social advertising on one platform. Businesses are optimized and grown through Amobee's end-to-end solutions.
Popular Business Setting
for Nexxen
Top Industries
- Food & Beverages
- Automotive
- Media Production
Popular in
Nexxen is popular in Food & Beverages, Automotive, and Media Production and is widely used by
Comprehensive Insights on Nexxen Use Cases
How can Nexxen optimize your Advertisement Workflow?
Why is Nexxen the best choice for Engagement Management?
How can Nexxen optimize your Channel Marketing Workflow?
How can Nexxen enhance your Media Buying process?
How can Nexxen optimize your Competitive Intelligence Workflow?
33+ more Business Use Cases
11 buyers and buying teams have used Cuspera to assess how well Nexxen solved their Cross Channel Advertising needs. Cuspera uses 681 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Cross Channel Advertising needs.
Case Studies
CASE STUDY Traditional Medicinals
CASE STUDY FreshDirect
CASE STUDY Kentucky Lottery
CASE STUDY Rhone
CASE STUDY Lexus
CASE STUDY Troy-Bilt
Frequently Asked Questions(FAQ)
for Nexxen
What is Nexxen?
Amobee is an advertising platform that understands how people consume content. It optimizes outcomes for advertisers and media companies while providing a better consumer experience. Through this platform, customers are helped to further their audience development, optimize their cross channel performance across all TV, connected TV, and digital media, and drive new customer growth through detailed analytics and reporting. Amobee is a wholly-owned subsidiary of Singtel, one of the largest communications technology companies in the world.
Amobee is an Advertiser Campaign Management Software. Amobee is a technology company that transforms the way brands and agencies make marketing decisions. Amobee's patented Brand intelligence technology measures digital engagement to provide a deeper understanding of audiences, their mindsets and interests.
Its unified platform enables marketers to seamlessly plan, and activate cross-channel, programmatic media campaigns using Brand Intelligence and includes ads API integrations with Facebook, Twitter, Instagram, Pinterest and Snapchat. The key features incude Target audiences across channels and devices and Access to direct publisher inventory.
It allows to understand and optimally influence consumers' decision journey across any stage. Amobee enhances opportunities to reach potential cunsumers with timely messaging by merging owned data assets with Amobee's robust second and third-party data marketplace.
What is Nexxen used for?
What are the top features of Nexxen?
Who uses Nexxen?
What are Nexxen alternatives?
Where is Nexxen located?
Peers used Nexxen for advertisement and engagement management
Nexxen Competitors
Nexxen Features
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- Medium
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| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (9) |
| Analytics | Read Reviews (109) |
| Custom Reports | Read Reviews (45) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (9) |
| Analytics | Read Reviews (109) |
| Custom Reports | Read Reviews (45) |
Nexxen Integrations
Nexxen integrates with a wide range of software applications through its robust data import and export capabilities.
Software Failure Risk Guidance
?for Nexxen
Overall Risk Meter
Top Failure Risks for Nexxen
Nexxen International Ltd. News
Nexxen Announced as a Preliminary Addition to the Russell
Nexxen has been named a preliminary addition to the Russell 3000 Index, with final inclusion expected after June 27, 2025. This milestone highlights Nexxens growth as a global advertising technology platform and increases its visibility among U.S. investors. The companys recent structural changes, including streamlining to a single U.S. listing, supported this achievement.
Nexxen and VIDAA Sign Non-Binding MOU to Extend and Expand Strategic Partnership - Yahoo Finance
Nexxen signed a non-binding memorandum of understanding with VIDAA to extend their strategic partnership beyond 2026. The agreement would give Nexxen continued exclusive global access to VIDAAs automatic content recognition (ACR) data and expand its exclusivity to include display ad monetization across VIDAAs media in North America. This move strengthens Nexxens position in data-driven advanced TV advertising.
Nexxen to Announce First Quarter 2025 Financial Results on May 14, 2025 - ABC27
Nexxen will announce its first quarter 2025 financial results on May 14, 2025.
Nexxen to Announce First Quarter 2025 Financial Results on
Nexxen will announce its first quarter 2025 financial results on May 14, 2025. The company will also host a webcast and conference call to discuss the results and its business outlook.
Nexxen International Ltd. Profile
Company Name
Nexxen International Ltd.
Company Website
https://nexxen.com/HQ Location
Redwood City- HQ 100 Redwood Shores Parkway 3rd Floor Redwood City, CA 94065
Employees
501-1000
Social
Financials
SERIES D
