AdParlor Overview

AdParlor addresses the challenge of scaling brand marketing by integrating creator marketing with paid media solutions. It focuses on maximizing performance through expert strategies across various channels. By merging storytelling with data-driven approaches, AdParlor redefines creator marketing to drive ROI and brand transformation. The platform is designed to help businesses navigate the complexities of influencer marketing, ensuring that campaigns are both impactful and measurable. This solution is ideal for brands aiming to enhance their market positioning and achieve a higher return on investment through strategic media engagements.

Use Cases

Customers recommend Advertisement, Media Buying, Engagement Management, as the business use cases that they have been most satisfied with while using AdParlor.

Other use cases:

  • Sending & Publishing Communications
  • Social Media Analytics
  • Campaign Management
  • Generation Of New Leads
  • Social Media Marketing
  • Creative Agency
  • Content Management
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Business Priorities

Build Brand Awareness and Scale Best Practices are the most popular business priorities that customers and associates have achieved using AdParlor.

Other priorities:

  • Increase Sales & Revenue
  • Acquire Customers
  • Improve ROI
  • Enhance Customer Relationships
  • Improve Digital And Social Presence
  • Enter New Markets Internationally Or Locally
  • Increase Customer Life Time Value
  • Launch New Products
  • Improve Efficiency
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AdParlor Use-Cases and Business Priorities: Customer Satisfaction Data

AdParlor works with different mediums / channels such as Social Media. Facebook. Mobile etc.

AdParlor's features include Personalization, and SEM. and AdParlor support capabilities include 24/7 Support, Email Support, Chat Support, etc. also AdParlor analytics capabilities include Custom Reports, and Analytics.

Reviews

"...The software performs cross-platform analysis and reporting to give you an indepth understanding of your advertising efforts on social...." Peer review

AdParlor connects advertisers to millions of consumers, driving growth and loyalty. It is a leading performance marketing company.

Popular Business Setting

for AdParlor

Top Industries

  • Marketing and Advertising

Popular in

  • Mid Market

AdParlor is popular in Marketing And Advertising, and is widely used by Mid Market,

Comprehensive Insights on AdParlor Use Cases

Why is AdParlor the best choice for Media Buying?

Why is AdParlor the best choice for Engagement Management?

How does AdParlor facilitate Sending & Publishing Communications?

How does AdParlor facilitate Social Media Analytics?

19+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well AdParlor solved their business needs. Cuspera uses 522 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific business needs.

Case Studies

Apparel & Fashion

CASE STUDY Innovative sports apparel client

AdParlor helped an innovative sports apparel client increase sales revenue across North America. The client wanted to grow revenue and improve collaboration among teams. AdParlor used paid media stra...tegies on Facebook and Instagram with customized creative and advanced audience targeting. The campaign increased the client's revenue by 76% and purchases by 87%. The results outperformed the client’s previous agency and reduced costs.

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Retail

CASE STUDY UpGuys

AdParlor helped UpGuys, a modern office retail company, increase awareness and drive offline store purchases. UpGuys wanted to boost their ROAS and expand beyond Facebook. AdParlor created custom edu...cational content on SomeGoodBuys and used ads on Yahoo/Verizon and Meta for retargeting. This approach led to clear increases in conversions and site traffic for UpGuys. The results showed strong impact since UpGuys had not invested in media before.

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Retail

CASE STUDY modern office retail company

AdParlor helped a modern office retail company increase brand awareness and in-store purchases. The company wanted to improve ROAS and reach new audiences outside Facebook. AdParlor used a segmented ...targeting strategy for both B2B and B2C audiences. They ran full-funnel campaigns and measured offline results with MWB Studies and LiveRamp. The company saw a 16% higher blended ROAS and more purchase intent by adding Snapchat and Pinterest to their marketing mix.

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Retail

CASE STUDY Sporting Goods Client

AdParlor helped a popular sporting goods retailer improve their dynamic ad program. The client wanted a smooth transition and better campaign results. AdParlor quickly assessed the campaigns and made... changes for fast improvements. Their custom budget and frequent optimizations led to strong month-over-month growth. The client saw a 55% savings in CPA. Even during a slow season, the client achieved better results.

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Consumer Electronics

CASE STUDY An online shopping retailer (electronics)

AdParlor helped an online shopping retailer in the electronics category drive sales and gain new customers. They used a dynamic paid social program across Meta, TikTok, and Pinterest. The strategy in...cluded budget allocation, creative ad formats, and a mix of electronic products. The campaign led to a 23% higher ROAS than target benchmarks. Cost per acquisition was 32% lower than the retailer's benchmark.

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Consumer Goods

CASE STUDY a top pet food brand

AdParlor helped a top pet food brand use first-party data to get more customer leads. The brand wanted to grow its CRM and find high-quality leads. AdParlor ran a Meta Lead Gen campaign and used cust...om surveys on Fluent’s websites. They set up real-time tech to send leads to the CRM. The campaign used targeted ads and easy mobile forms. The result was strong conversion rates and valuable insights about pet owners. The cost per lead was $1, and the brand gained thousands of new leads each month.

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Frequently Asked Questions(FAQ)

for AdParlor

What is AdParlor used for?

AdParlor is mainly used by its customers to Build Brand Awareness and Scale Best Practices by Advertisement, Media Buying and Engagement Management .

What are the top features of AdParlor?

Personalization, SEM are some of the top features of AdParlor.

What are AdParlor alternatives?

Adpushup, Bannerwise, Vertoz and Integral Ad Science are popular alternatives for AdParlor.

Where is AdParlor located?

AdParlor is headquartered at Kansas City, Missouri.
lightning

Peers used AdParlor for advertisement and media buying

AdParlor Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Custom Reports

4.76/5 ★

Read Reviews (41)
Analytics

4.72/5 ★

Read Reviews (23)
CAPABILITIES RATINGS AND REVIEWS
Custom Reports

4.76/5 ★

Read Reviews (41)
Analytics

4.72/5 ★

Read Reviews (23)

Software Failure Risk Guidance

?

for AdParlor

Overall Risk Meter

Low Medium High

Top Failure Risks for AdParlor

AdParlor, LLC News

Leveraging AI Chatbots for Your Business

TLDR: AI chatbots have played a key role in boosting conversion rates and lead generation by delivering personalised experiences and swift responses, and ultimately are reshaping marketing funnels. Businesses should consider embracing chatbot technology but not forget the importance of strategic implementation. While chatbots aren’t magic, they’re potent tools when used effectively. Keep reading to […]

The post Leveraging AI Chatbots for Your Business appeared first on AdParlor.

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Understanding Offline Conversion Tracking Capabilities Across Social Media Platforms

Offline conversion tracking is crucial for digital marketers to gain a holistic understanding of campaign performance to optimize strategies effectively. By identifying and tracking specific offline actions across social platforms, advertisers will have a more holistic picture of performance to better refine targeting, messaging, and can allocate budgets more strategically. Despite its benefits, offline tracking does come with its own challenges. Data integration complexities, privacy concerns, and difficulties attributing offline actions accurately are among the few that advertisers are up against. However, with proper implementation and attention to these challenges, marketers can harness the power of offline conversion tracking to enhance their overall marketing performance.

The post Understanding Offline Conversion Tracking Capabilities Across Social Media Platforms appeared first on AdParlor.

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AdParlor, LLC Profile

Company Name

AdParlor, LLC

Company Website

//adparlor.com

HQ Location

Kansas City, Missouri

Employees

251-500

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Financials

M&A