Adobe InDesign Overview

Adobe InDesign is used for creating print and digital media like posters, brochures, and books. It enables easy PDF sharing, web reviews, and automatic text wrapping around image subjects.

Use Cases

Customers recommend Communication Management, Advertisement, Workflow Management, as the business use cases that they have been most satisfied with while using Adobe InDesign.

Other use cases:

  • Sales Document Management
  • Content Management
  • Collaboration
  • BTL Marketing
  • Trade Show Marketing
  • Scheduling Post To Social Media
  • Engaging On Social Media
See all use cases See less use cases

Business Priorities

Increase Sales & Revenue and Acquire Customers are the most popular business priorities that customers and associates have achieved using Adobe InDesign.

Other priorities:

  • Improve Internal Communications
  • Build Brand Awareness
  • Enter New Markets Internationally Or Locally
  • Grow Market Share
  • Scale Best Practices
  • Enhance Customer Relationships
  • Improve Digital And Social Presence
  • Launch New Products
  • Establish Thought Leadership
See all business priorities See less business priorities

Adobe InDesign Use-Cases and Business Priorities: Customer Satisfaction Data

Adobe InDesign works with different mediums / channels such as Print Media. Out Of Home. Brochure etc.

Adobe InDesign's features include Templates, Personalization, Dashboard, etc. and Adobe InDesign support capabilities include Email Support, Phone Support, 24/7 Support, etc. also Adobe InDesign analytics capabilities include Custom Reports, and Analytics.

Reviews

"Video has helped us to peek inside and show different parts of our operation that you wouldn’t normally see, But when the pandemic started having a major impact on our industry, we needed to make sure our employees spread across the entire country w...ere all on the same page about COVID, especially because every state has different regulations and is experiencing the pandemic differently." - Arthur Lembo

Peer review evidence (same sources as the product rating summary)

"...As a professional desktop publishing tool, it helps us to create company brochures, magazines, books and annual report of the company...." Peer review by Robert W, Purchasing Manager
"...It works with vectors, you can create magazine / pdf layouts, graphics, ads, calendars, banners so much!..." Peer review by Raven L, Graphic and Web Designer, Marketing and Advertising
"...To me I like the ease of user workflow when adding new images, arranging type and styles, etc...." Peer review by Chelsea C, Graphic Designer

Adobe InDesign, Stencil, Articulate Storyline, Adobe Illustrator, Adobe Creative Cloud, etc., all belong to a category of solutions that help Authoring and Publishing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Adobe InDesign

Top Industries

  • Design
  • Marketing and Advertising
  • Education

Popular in

  • Small Business
  • Mid Market
  • Enterprise

Adobe InDesign is popular in Design, Marketing And Advertising, and Education and is widely used by Small Business, Mid Market, and Enterprise.

Adobe InDesign Customer wins, Customer success stories, Case studies

How can Adobe InDesign enhance your Communication Management process?

What Are the key features of Adobe InDesign for Workflow Management?

How does Adobe InDesign facilitate Sales Document Management?

What benefits does Adobe InDesign offer for Content Management?

11 buyers and buying teams have used Cuspera to assess how well Adobe InDesign solved their Authoring and Publishing needs. Cuspera uses 9634 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Authoring and Publishing needs.

CUSTOMERS TESTIMONIALS
Adobe InDesign testimonial

Arthur Lembo

corporate videographer

Piedmont Airlines

Video has helped us to peek inside and show different parts of our operation that you wouldn’t normally see, But when the pandemic started having a major impact on our industry, we needed to make sure our employees spread across the entire country were all on the same page about COVID, especially b...ecause every state has different regulations and is experiencing the pandemic differently.

Testimonial By Arthur Lembo
Adobe InDesign testimonial

Mark Yoder

content strategy and operations lead

Accenture

Demand has really grown as our people are looking for new ways to approach virtual events. We not only have to address evolving content requirements but also keep global teams aligned to complete projects as quickly as possible.” Testimonial By Mark Yoder
Adobe InDesign testimonial

Dr. Wendy Creasey

director of Digital Learning & Emerging Technology Initiatives

East Carolina University

We’ve received a great deal of support from Adobe to help us learn how to use Adobe apps in the classroom. We’re teaching our students how to enhance their work and become leaders in the digital age. Testimonial By Dr. Wendy Creasey
CUSTOMERS TESTIMONIALS
Adobe InDesign testimonial

Arthur Lembo

corporate videographer

Piedmont Airlines

Video has helped us to peek inside and show different parts of our operation that you wouldn’t normally see, But when the pandemic started having a major impact on our industry, we needed to make sure our employees spread across the entire country were all on the same page about COVID, especially b...ecause every state has different regulations and is experiencing the pandemic differently.

Testimonial By Arthur Lembo
Adobe InDesign testimonial

Mark Yoder

content strategy and operations lead

Accenture

Demand has really grown as our people are looking for new ways to approach virtual events. We not only have to address evolving content requirements but also keep global teams aligned to complete projects as quickly as possible.” Testimonial By Mark Yoder
Adobe InDesign testimonial

Dr. Wendy Creasey

director of Digital Learning & Emerging Technology Initiatives

East Carolina University

We’ve received a great deal of support from Adobe to help us learn how to use Adobe apps in the classroom. We’re teaching our students how to enhance their work and become leaders in the digital age. Testimonial By Dr. Wendy Creasey

InDesign for Beginners | Adobe Creative Cloud

Video Thumbnail

Frequently Asked Questions (FAQ)

What buyers ask before choosing Adobe InDesign

What is Adobe InDesign?

Adobe InDesign is a desktop publishing and page layout designing software application for print and digital media. It is used to create works such as posters, flyers, brochures, magazines, newspapers, presentations, books and ebooks. It helps to quickly share content and feedback in PDF and easily manage production with Adobe Experience Manager.

It helps to quickly share the designs to the web for review and manage feedback right within InDesign. Reviewers can select text for commenting, replace text, and add highlights and strikethroughs. Automatically detects subjects within the images to wrap text around them faster, easy color location and many more.

What is Adobe InDesign used for?

Adobe InDesign is a Authoring and Publishing Software mainly used by its customers to Increase Sales & Revenue and Acquire Customers by Communication Management, Advertisement and Workflow Management .

What are the top features of Adobe InDesign?

Templates, Personalization and Dashboard are some of the top features of Adobe InDesign.

Who uses Adobe InDesign?

Adobe InDesign is used by Design, Marketing And Advertising and Education among other industries.

What are Adobe InDesign alternatives?

Stencil, Articulate Storyline, Adobe Illustrator and Adobe Creative Cloud are popular alternatives for Adobe InDesign.

Where is Adobe InDesign located?

Adobe InDesign is headquartered at 345 Park Avenue, San Jose, CA 95110-2704.
lightning

Peers used Adobe InDesign for communication management and advertisement

Adobe InDesign Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.03/5

Read Reviews (22)
Custom Reports

4.53/5

Read Reviews (4272)
Analytics

2.47/5

Read Reviews (63)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.03/5

Read Reviews (22)
Custom Reports

4.53/5

Read Reviews (4272)
Analytics

2.47/5

Read Reviews (63)

Software Failure Risk Guidance

?

for Adobe InDesign

Overall Risk Meter

Low Medium High

Top Failure Risks for Adobe InDesign

Adobe Inc. News

Product

Adobe’s ‘natural look’ camera app embraces generative AI

Adobe's Project Indigo camera app introduces a new AI Playground update, featuring generative filter effects, object removal, and chatbot feedback. The update includes four sections: Styles, Object Editing, Photo Guidance, and Custom Edit, enhancing the app's capabilities with generative AI tools. Adobe is testing free access to these features with a small user group, with plans for a potential paid version if successful.

Product

Adobe adds AI feedback to Project Indigo iOS camera app

Adobe has updated its Project Indigo iOS camera app with new AI features. The app now provides feedback on photo elements like framing and lighting, and offers editing suggestions. Users can erase backgrounds, blur them for a professional look, or apply artistic styles. These enhancements are powered by Google's Gemini-based Nano Banana and Adobe's Firefly model.

M&A

Adobe (ADBE) to Acquire Topaz Labs

Adobe has signed a definitive agreement to acquire Topaz Labs, an AI company specializing in video and image enhancement. This acquisition will integrate Topaz Labs' technology into Adobe's Firefly, Firefly Services, and Creative Cloud applications, enhancing Adobe's offerings in image and video quality improvement. The deal also introduces Neurostream technology, enabling advanced AI models to run on consumer devices, expanding Adobe's reach in on-device AI video solutions.

Product

Adobe launches GenStudio for Commerce Media Networks, expands AI ...

Adobe launched GenStudio for Commerce Media Networks, enhancing its AI-powered content supply chain platform. New features include automated advertiser profiles, creative asset creation, and integration with Adobe Real-Time CDP and LiveRamp for improved campaign targeting. Adobe also introduced Firefly Graph for enterprise, enabling automated workflows, and expanded GenStudio for Performance Marketing with new insights and capabilities.

Adobe Inc. Profile

Company Name

Adobe Inc.

Company Website

https://www.adobe.com/#

Year Founded

1982

HQ Location

345 Park Avenue, San Jose, CA 95110-2704

Employees

10001+

Social

Financials

SERIES A