Adelya Loyalty Operator: Use-Cases, Insights and Reviews | 2025 Cuspera

Adelya's Loyalty Operator platform helped the Ville de Lamballe-Armor launch a collective loyalty program. The city wanted to boost local business and keep shoppers from going to big malls or shoppin...g online. The main challenge was getting independent shop owners to join a shared loyalty card system. The solution included a physical loyalty card and different reward levels for each business. The program made it easier for local shops to keep customers and work together. The city saw positive results and stronger local shopping.
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Adelya helped Flora Nova launch a new loyalty program for its two florist brands, Jardin des Fleurs and Oya Fleurs. Flora Nova wanted to refresh its loyalty program after 10 years with the same provi...der. The new solution from Adelya gave them more control and flexibility. They can now run challenges, contests, and manage reward tiers themselves. The program was rolled out to all stores and included strong communication with franchisees and customers.
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Adelya's Loyalty Operator helped the Office de Tourisme de Marseille launch and manage the City Pass, a digital tourist and cultural pass. The main challenge was to create a complete product and conn...ect local partners to the system. The City Pass made it easier for tourists to access attractions and offered financial benefits. The program increased revenue for the Office de Tourisme and expanded their role beyond traditional tourism advice. The City Pass also attracted interest from other cities.
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Adelya and Loyalty Operator helped the Office de Tourisme Communautaire Royan Atlantique create a Pass Villégiature program. The challenge was to boost local engagement and make residents ambassadors... for their region. The solution included special passes for locals, secondary residents, and employees, with discounts and promotions. The program increased participation, with new cards created daily and strong interest from both residents and local partners. The Office saw improved communication and more dynamic local tourism.
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OPTICEO used the Loyalty Operator platform from Adelya to improve its customer referral program. The company wanted better tracking and more effective rewards for its clients. Adelya helped OPTICEO s...et up a new system that made it easy to follow referrals and manage customer benefits. Since launching the new program, OPTICEO has seen more active use of loyalty points and more repeat visits from customers. The platform is easy to use and the support team is responsive.
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