About ActionIQ

ActionIQ is an Enterprise Customer Data Platform enabling data consolidation and personalised customer experiences at scale.

ActionIQ capabilities include First Party Data integrations, Flame - real time analytics engine, PersonMatch - proprietary AI framework to cleanse, Dynamic Attributes, Interactive Audiences, AIq Decisioning, Integrated journeys, Real-time triggers and Channel Integrations.

The First Party Data Integrations enable pre-built connectors for streaming and batch integrations from data warehouses, data lakes and all standard marketing tech. The Flame - real time analytics engine enables data unification and provides actionable insights against the complete customer data. The PersonMatch Identity Resolution uses artificial intelligence to unify customer identities across the various data systems to deliver accurate, transparent, 360 degree view of each customer.

Cuspera Reviews

Cuspera curates public sources on the Interest such as peer reviews, customer case studies and testimonials and expert blogs along with software vendor provided installation data to help you assess how well ActionIQ solves your Customer Data Platform needs.

Business Priorities

Enhance Customer Relationships and Acquire Customers are the most popular business priorities peers achieved using ActionIQ.

Other priorities:

  • Scale Best Practices
  • Increase Customer Life Time Value
  • Increase Sales & Revenue
  • Improve ROI
  • Establish Thought Leadership
  • Launch New Products
  • Enter New Markets Internationally Or Locally
  • Improve Efficiency
  • Improve Brand Engagement
  • Improve Stakeholder Relations
  • Grow Market Share
See all business priorities See less business priorities

Use Cases

Peers recommend Engagement Management , Advertisement , Lifetime Value Management , as the business use cases that they have been most satisfied while using ActionIQ.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Engagement Management with Mobile

4.78/5

Read Reviews (43)

"...Slide Analyze Behaviors Quickly build and test theories exploring how different omnichannel engagement tactics affect reader behavior. FEATURED CONTENT. ..." Customer Data Platform for Media and Advertising
engaging and following up

4.78/5

Read Reviews (25)

Advertisement

4.33/5

Read Reviews (13)

"...Facebook Ads. ..." Customer Data Platform Integrations & Tools
Lifetime Value Management

4.76/5

Read Reviews (12)

"...The brand increased its return on marketing spend 45% by: Identifying high-value customers who did not require discount incentives Creating post-purchase journey campaigns for custom audience segments, with a special focus on their high-value customers Keeping high-value segments up-to-date automatically based on customers most recent purchase behaviors. ..." Beyond the Pareto Principle: Five Steps to Capitalize on High-Value Relationships
PEER EXPERIENCES
Engagement Management with Mobile

4.78/5

Read Reviews (43)

"...Slide Analyze Behaviors Quickly build and test theories exploring how different omnichannel engagement tactics affect reader behavior. FEATURED CONTENT. ..." Customer Data Platform for Media and Advertising
engaging and following up

4.78/5

Read Reviews (25)

Advertisement

4.33/5

Read Reviews (13)

"...Facebook Ads. ..." Customer Data Platform Integrations & Tools
Lifetime Value Management

4.76/5

Read Reviews (12)

"...The brand increased its return on marketing spend 45% by: Identifying high-value customers who did not require discount incentives Creating post-purchase journey campaigns for custom audience segments, with a special focus on their high-value customers Keeping high-value segments up-to-date automatically based on customers most recent purchase behaviors. ..." Beyond the Pareto Principle: Five Steps to Capitalize on High-Value Relationships

40+ more Business Use Cases

Our AI advisor, Wyz, harnessed 861 insights from peers and experts to help you assess how these ActionIQ use cases fit your Customer Data Platform needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS

Nick Rockwell

Former CTO

New York Times

With [ActionIQ], we were able to marry the usability of a typical campaign management solution with infrastructure grade architecture and scalability. Meaning, they know how to make a useful product for marketers, and build tech you can actually integrate into a modern infrastructure. Testimonial By Nick Rockwell

McKinsey

Personalization is impossible if marketers don't have the means to understand the needs of customers on an ongoing basis. Setting up a centralized customer data platform (CDP) to unify paid and owned data from across channels is essential to these efforts. Testimonial By McKinsey

Nick Rockwell

Former CTO

New York Times

Building software is hard it always takes 2x longer than you expect. Organizations should buy speed where possible. Testimonial By Nick Rockwell
CUSTOMERS TESTIMONIALS

Nick Rockwell

Former CTO

New York Times

With [ActionIQ], we were able to marry the usability of a typical campaign management solution with infrastructure grade architecture and scalability. Meaning, they know how to make a useful product for marketers, and build tech you can actually integrate into a modern infrastructure. Testimonial By Nick Rockwell

McKinsey

Personalization is impossible if marketers don't have the means to understand the needs of customers on an ongoing basis. Setting up a centralized customer data platform (CDP) to unify paid and owned data from across channels is essential to these efforts. Testimonial By McKinsey

Nick Rockwell

Former CTO

New York Times

Building software is hard it always takes 2x longer than you expect. Organizations should buy speed where possible. Testimonial By Nick Rockwell

Case Studies

COMPANY CASE STUDIES
Case Study Vera Bradley

Vera Bradley Returns to Growth With a Transformational Vision Rich customer data and personalization at scale set the stage for a more profitable future.

Read More
Case Study Genworth Financial

Genworth Financial Digital Transformation and Customer Experience Streamline personalized communications with your customers.

Read More
Case Study Pandora Media

Access and leverage the billions of signals within the data to better understand and interact with every user.

Read More

Popular Business Setting

for ActionIQ

Top Industries

  • Information Technology and Services
  • Human Resources

Popular in

  • Small Business

Peers used ActionIQ to Enhance customer relationships and Acquire customers

Peer and Expert Opinion on Features

for ActionIQ

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Personalization

4.66/5

Read Reviews (107)
Micro customer segmenting

4.03/5

Read Reviews (5)
Alerts: popups & Notifications

4.06/5

Read Reviews (5)
Calculator

4.03/5

Read Reviews (5)
FEATURES RATINGS AND REVIEWS
Personalization

4.66/5

Read Reviews (107)
Micro customer segmenting

4.03/5

Read Reviews (5)
Alerts: popups & Notifications

4.06/5

Read Reviews (5)
Calculator

4.03/5

Read Reviews (5)

IT and Other Capabilities

for ActionIQ

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.41/5

Read Reviews (31)
Data Export

4.32/5

Read Reviews (26)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.41/5

Read Reviews (31)
Data Export

4.32/5

Read Reviews (26)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.63/5

Read Reviews (49)
Email Support

4.34/5

Read Reviews (8)
Chat Support

4.15/5

Read Reviews (5)
Phone Support

4.08/5

Read Reviews (4)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.63/5

Read Reviews (49)
Email Support

4.34/5

Read Reviews (8)
Chat Support

4.15/5

Read Reviews (5)
Phone Support

4.08/5

Read Reviews (4)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.52/5

Read Reviews (19)
Custom Reports

4.66/5

Read Reviews (97)
Analytics

4.64/5

Read Reviews (127)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.52/5

Read Reviews (19)
Custom Reports

4.66/5

Read Reviews (97)
Analytics

4.64/5

Read Reviews (127)

Failure Risk Guidance Security Report

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for ActionIQ

Overall Risk Meter

Low Medium High

Top Failure Risks for ActionIQ

Vendor Profile Details

Company Name

ActionIQ

Company Website

https://www.actioniq.com/

HQ Location

50 W 23rd Street, Suite 6A, New York, New York 10010, US

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