Acast Overview

Acast enables podcasters to increase their earnings by connecting them with high-value advertisers. As a top podcast monetization platform, Acast facilitates reliable revenue streams for creators. With a professional podcasting suite, Acast provides tools and resources that simplify the process of getting paid for podcasting. Trusted by leading creators, Acast has facilitated significant financial transactions, with a notable $470 million in earnings. This platform empowers podcasters to effectively engage with premium advertisers, ensuring a steady income through strategic ad placements.

Use Cases

Customers recommend Advertisement, Sending & Publishing Communications, Helpdesk Management, as the business use cases that they have been most satisfied with while using Acast.

Other use cases:

  • Personalized Marketing
  • Playbook Creation
  • Engaging And Following Up
  • Content Publishing
  • Product Marketing
See all use cases See less use cases

Business Priorities

Scale Best Practices and Acquire Customers are the most popular business priorities that customers and associates have achieved using Acast.

Acast Use-Cases and Business Priorities: Customer Satisfaction Data

Acast works with different mediums / channels such as User Generated Content. and Blogs.

Peer review evidence (same sources as the product rating summary)

"...: Make money through ads and sponsorships...." How to Start Podcasting - Podcast Hosting, Tools & Services
"...Redirecting your show to Acast will let your listeners and subscribers hear new episodes directly published in Acast. ..." Switch to Acast
"...Our dedicated team offers personalized marketing and growth support to help you and your podcast reach new heights. ..." Podcasting with Acast - How to Make Money Podcasting

Acast, Taptica, Nexxen, Epom Ad Server, Kintegra Platform, etc., all belong to a category of solutions that help Cross Channel Advertising. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Acast is the world’s leading independent podcast company, enhancing podcast creators and advertisers for an optimal listening experience. Podcasts are elevated by Acast for creators and advertisers.

Acast Customer wins, Customer success stories, Case studies

How can Acast optimize your Sending & Publishing Communications Workflow?

11 buyers and buying teams have used Cuspera to assess how well Acast solved their Cross Channel Advertising needs. Cuspera uses 120 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Cross Channel Advertising needs.

 

Felix Mobile - Telecommunications - Medium

Acast grows standout results for Felix Mobile

Australia

Acast collaborated with Felix Mobile to enhance brand awareness through podcast advertising. Felix Mobile used Acast's platform to deliver its value-driven message via popular Australian comedy podca...sts, achieving 2.9 million audio ad impressions and a 180% increase in brand awareness.

Read on →
 

State Farm, T-Mobile - Insurance, Telecommunications - Very Large

Acast Launches First Video Advertising Campaigns on Apple Podcasts with State Farm® and T-Mobile

Bloomington, Bellevue, USA

Acast has launched the first integrated video advertising campaigns on Apple Podcasts, partnering with State Farm and T-Mobile. These brands are using Acast's ad-tech to reach audiences with combined... audio and video content. This initiative marks a significant shift in podcast consumption, enhancing reach by 39% and attracting new listeners. Acast's CEO highlights this as a major commercial evolution in podcast advertising.

Read on →

Ulta Beauty - Retail - Large

Bolingbrook, USA

Ulta Beauty wanted to boost brand awareness among shoppers at competitor stores. Acast built a branded podcast series using five popular beauty podcasts. Each show focused on a different pillar of Ul...ta Beauty's skin platform. The campaign led to a 95% increase in brand awareness and a 45% rise in purchase consideration. Ulta Beauty's creative outperformed industry benchmarks for relevance and energy.

Sodaly - Food & Beverages - Small

Melbourne, Australia

Acast helped Sodaly break out from the kombucha category and stand out in the soft drink market. Sodaly used humour-led podcast ads and TikTok to reach new audiences. The campaign delivered 1.6 milli...on impressions and reached nearly 1 million unique listeners. TikTok content got 48,000 views. Sodaly gained visibility and built a fun brand image with creator-led content.

Starling Bank - Banking - Large

London, UK

Acast Creative worked with Starling Bank to promote the Starling Kite debit card and app for kids. The campaign challenged podcast hosts to let their children manage the family budget, creating three... branded episodes. The campaign reached 21,800 listens in four weeks. Social media and audio ads amplified the message. Parents engaged with the content and shared positive feedback online.

Love Holidays - Travel - Medium

London, UK

Love Holidays worked with Acast to reach holiday pre-planners and value seekers. The campaign used branded podcast segments, social media, and sponsorships. Over 500 people entered the competition. S...ocial assets earned nearly 200,000 views. Branded segment listen-through rate hit 84%. Click-through rates on social tripled the benchmark.

How To Get Paid In Podcasting | Acast

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Peers used Acast for advertisement and sending & publishing communications

Acast Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Custom Reports

3.79/5

Read Reviews (13)
Analytics

3.72/5

Read Reviews (10)
CAPABILITIES RATINGS AND REVIEWS
Custom Reports

3.79/5

Read Reviews (13)
Analytics

3.72/5

Read Reviews (10)

Software Failure Risk Guidance

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for Acast

Top Failure Risks for Acast

Acast AB News

Product

Acast expands team and upgrades studio production

Acast is enhancing its podcasting capabilities by hiring Otto Jormus as Content Director and Gustaf Angelin as Video and Podcast Producer to focus on video content. The company has upgraded its studios in Stockholm and Oslo to integrate video into its core offerings. Acast is also partnering with Apple Podcasts to distribute video podcasts in Sweden, starting with select titles.

Product

Mel C is first guest at Acast's new Sydney studio

Acast has launched a new video podcast studio in Sydney, with Mel C as its first guest. The studio is part of Acast's expansion, which includes upgrades to its Stockholm and Oslo locations. Acast is also enhancing its team in Sweden with new hires for content and video production roles.

Partnership

It's A Lot with Abbie Chatfield podcast returns to Acast

Acast has announced a multi-year partnership with the "It's A Lot with Abbie Chatfield" podcast. This collaboration allows Acast to host, distribute, and monetize the podcast globally. Abbie Chatfield, a prominent Australian podcaster, returns to Acast, gaining full commercial and creative control over her content. The partnership aims to leverage Chatfield's significant influence and audience reach.

Partnership

It's A Lot With Abbie Chatfield Returns To Acast

Acast has announced a new multi-year partnership with the podcast "Its A Lot with Abbie Chatfield." This collaboration allows Acast to host, distribute, and monetize the podcast globally, offering advertisers access to a culturally influential audience. Abbie Chatfield gains full commercial and creative control, marking a significant step in her podcasting career.

Acast AB Profile

Company Name

Acast AB

Company Website

https://acast.com/

HQ Location

Stockholm, SE

Employees

101-250

Social

Financials

PRIVATE