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Compare StatCounter vs Matomo

Comparison Summary

For StatCounter vs Matomo comparison, Our AI algorithm looked at 4040 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using StatCounter and Matomo to solve their respective business needs.

Pros and cons of StatCounter and Matomo

StatCounter is more suited to businesses that require Social Media Management with Social Media and Campaign Management with Website where as Matomo is focused towards Social Media Management with Website and Engagement Management with Website .

logo StatCounter

Focus area

Software Failure Risk

  • medium

logo Matomo

Focus area

Software Failure Risk

  • medium

About

Statcounter - Web Analytics Made Easy

Matomo: #1 Secure Open Web Analytics Platform

Financials

PRIVATE

PRIVATE

Business Need

Total Processes
(we found evidences for)

50

52

Total Goals
(we found evidences for)

10

9

Top Processes

Evidences indicate better relative satisfaction


social media management

social media analytics

scheduling post to social media

engaging on social media



campaign management

campaign monitoring


communication management

sending & publishing communications

tracking & monitoring communications


engagement management

engaging and following up


international marketing



social media marketing


content management


generation of new leads


account management


helpdesk management






follower management


promotion management


sales call management



lead qualification


rating and review management


create engagement based loyalty


identify target customers


loyalty management

create engagement based loyalty

identify target customers



training & onboarding



sales document management


customer feedback management



Top Goals

Goals Achieved

  • Grow market share

  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Improve ROI

  • Enter new markets internationally or locally

  • Improve digital and social presence

  • Improve brand engagement

  • Build brand awareness

  • Scale best practices

  • See 7 more
  • Acquire customers

  • Enhance customer relationships

  • Improve ROI

  • Increase sales & revenue

  • Improve efficiency

  • Launch new products

  • Scale best practices

  • Improve digital and social presence

  • Improve internal communications

  • See 6 more

Top Channels

Channels Used

  • website

  • e-mail

  • social media

  • phone calls

  • offline

  • Facebook

  • user generated content

  • blogs

  • on premises

  • promotions

  • video

  • newsletter

  • mobile

  • display advertisement

  • mobile app

  • omnichannel

  • point of sale

  • See 14 more
  • website

  • e-mail

  • social media

  • phone calls

  • offline

  • Facebook

  • user generated content

  • blogs

  • on premises

  • promotions

  • video

  • newsletter

  • mobile

  • display advertisement

  • mobile app

  • omnichannel

  • point of sale

  • See 14 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

high

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medium

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Integration Risk

medium

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medium

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Migration Risk

medium

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medium

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Business Setting