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SMSEdge vs Rakuten Advertising: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of SMSEdge vs. Rakuten Advertising is based on a specific set of business needs and context. The comparison uses 406 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing SMSEdge and Rakuten Advertising

SMSEdge belong to a category of solutions that help SMS Marketing, whereas Rakuten Advertising belong to a category of solutions that help Marketing Data Intelligence. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

SMSEdge covers Campaign Management with Text SMS, Engagement Management with Text SMS, Communication Management with Text SMS, Advertisement with Social Media, etc.

Rakuten Advertising focuses on Advertisement, Engagement Management, Communication Management with Mobile, Campaign Management, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo SMSEdge

Focus area

Software Failure Risk

  • medium

logo Rakuten Advertising

Focus area

Software Failure Risk

  • medium

About

SMS Edge | MS Marketing Platform Built For Performance Marketers

Rakuten Advertising | Combines Rakuten's media properties; affiliate, display and search marketing

Financials

NA

PRIVATE

Business Need

Total Processes
(we found evidences for)

22

19

Total Goals
(we found evidences for)

8

9

Top Processes

Evidences indicate better relative satisfaction


campaign management

campaign analytics


engagement management

engaging and following up


communication management

sending & publishing communications



contact list management


promotion management


lifetime value management




generation of new leads


customise loyalty program


loyalty management

customise loyalty program


Top Goals

Goals Achieved

  • Improve ROI

  • Build brand awareness

  • Increase sales & revenue

  • Enhance customer relationships

  • Enter new markets internationally or locally

  • Improve brand engagement

  • Acquire customers

  • Increase customer life time value

  • See 5 more
  • Acquire customers

  • Improve brand engagement

  • Enhance customer relationships

  • Improve stakeholder relations

  • Enter new markets internationally or locally

  • Grow market share

  • Build brand awareness

  • Increase sales & revenue

  • Improve visibility

  • See 6 more

Top Channels

Channels Used

  • mobile

  • mobile app

  • promotions

  • user generated content

  • blogs

  • video

  • review sites

  • Yelp

  • offline

  • on premises

  • point of sale

  • See 8 more
  • mobile

  • mobile app

  • promotions

  • user generated content

  • blogs

  • video

  • review sites

  • Yelp

  • offline

  • on premises

  • point of sale

  • See 8 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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No Data

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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No Data

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Business Setting