Shorthand: Shorthand enables the creation of stunning visual web content for free, including editorials, reports, and proposals. No web design skills are required.
Topic: Topic helps editors and agencies create content briefs faster and optimize content for higher rankings. Stop creating SEO content the hard way with Topic.
Introducing Shorthand and Topic
Shorthand, and Topic belong to a category of solutions that help Content Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Shorthand covers Engagement Management with Website, Communication Management, Collaboration, Content Management with Social Media, etc.
Topic focuses on Content Management, Workflow Management, Communication Management with User Generated Content, Competitive Intelligence, etc.
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Shorthand and Topic: Best activities based on customer satisfaction
Shorthand in Action: Unique Activities
How can Shorthand optimize your Engagement Management Workflow?
"...We needed a way to engage users who read our straight forward text-only stories...." Peer review by User
How does Shorthand facilitate Collaboration?
"...Internally, our people love it - it's a lot of fun to use and encourages collaboration...." Peer review by Cameron E, Content Strategist, Non-Profit Organization Management
Topic in Action: Unique Activities
How does Topic address your Content Management Challenges?
"...Before Topic, we leaned heavily on traditional keyword research tools and manual research in order to create content outlines...." Peer review by Amrit S., Growth & Marketing, GOOD HANDS
How can Topic optimize your Workflow Management Workflow?
"...Handing off its information to a writer is much easier and it dramatically improves the workflow of ideation to creation to publication...." Peer review by Marston G.
How does Topic address your Competitive Intelligence Challenges?
"...The topic is invaluable in helping us rank for competitive industry terms...." Peer review from Financial Services
Top Processes
Customer evidence for the processes each product supports. Click Read Reviews to open peer feedback.
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Launch new products
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Reduce bounce
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Build brand awareness
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Scale best practices
- See 2 more
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Acquire customers
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Scale best practices
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Improve efficiency
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Grow market share
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Enhance customer relationships
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Improve visibility
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Improve digital and social presence
- See 4 more
IT and Other Capabilities
- Low
- Medium
- High
Data
Support
Others
Business Setting
Shorthand peer evidence is 63% Enterprise. Topic peer evidence is 100% SMB and Mid-Market.
| Shorthand | Topic | |
|---|---|---|
| Peer score | 4.3 | 4.9 |
| Peer insights | 235 | 587 |
| Top industries |
Media Production 38.0%
Non Profit Organization Management 29.0%
Education 29.0%
|
Computer Software 50.0%
Marketing And Advertising 27.0%
Education 18.0%
|
| SMB and Mid-Market | 37.0% | 100.0% |
| Enterprise | 63.0% | 0.0% |
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