Comparison Summary
This comparison report of Sailthru vs. OutboundEngine is based on a specific set of business needs and context. The comparison uses 5964 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Sailthru and OutboundEngine
Sailthru, OutboundEngine, Oracle Responsys, Customer.io, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Sailthru covers Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Personalized Marketing with E-Mail, etc.
OutboundEngine focuses on Social Media Management with Social Media, Engagement Management with Social Media, Communication Management with E-Mail, Content Management with Social Media, etc.
"Sailthru has blown us away with its powerful email products and dedication to customer success. Switching to Sailthru allowed us access to automation and flexibility that just wasn’t possible before. As a rapidly growing business with lean teams, we...’ve been able to save time, evolve our marketing programs, and drive results. " - Jenny Rothenberg
"If you're in front of people on a consistent basis, they will think of you when the need arises. I've had some people reply to thank me for sending the information. The responses are refreshing. I feel like I'm able to offer a personal touch without... having to create the content myself. " - Paul Thummel
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Deploy email, SMS, mobile push, in-app, and web campaigns with ease
Marketing Automation platform to target new customers, build loyalty and close more business
Financials
PRIVATE
SERIES C
Business Need
Total Processes
(we found evidences for)
69
77
Total Goals
(we found evidences for)
16
14
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Enhance customer relationships
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Acquire customers
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Increase sales & revenue
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Increase customer life time value
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Scale best practices
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Improve ROI
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Improve brand engagement
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Enter new markets internationally or locally
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Grow market share
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Improve internal communications
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Launch new products
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Improve stakeholder relations
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Build brand awareness
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Increase average basket value
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Reduce bounce
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Improve efficiency
- See 13 more
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Acquire customers
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Enhance customer relationships
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Improve digital and social presence
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Scale best practices
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Build brand awareness
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Improve ROI
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Grow market share
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Improve brand engagement
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Enter new markets internationally or locally
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Launch new products
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Establish thought leadership
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Increase sales & revenue
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Improve consistency
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Improve internal communications
- See 11 more
Top Channels
Channels Used
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social media
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e-mail
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newsletter
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website
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Facebook
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mobile
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phone calls
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Instagram
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offline
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LinkedIn
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mobile app
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user generated content
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blogs
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point of sale
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promotions
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Twitter
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Facebook page
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chat
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print media
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on premises
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review sites
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mass media
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television
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magazine
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newspaper
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events
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trade shows
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coupons
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Yelp
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text SMS
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Facebook at work
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video
- See 29 more
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social media
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e-mail
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newsletter
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website
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Facebook
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mobile
-
phone calls
-
Instagram
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offline
-
LinkedIn
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mobile app
-
user generated content
-
blogs
-
point of sale
-
promotions
-
Twitter
-
Facebook page
-
chat
-
print media
-
on premises
-
review sites
-
mass media
-
television
-
magazine
-
newspaper
-
events
-
trade shows
-
coupons
-
Yelp
-
text SMS
-
Facebook at work
-
video
- See 29 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High