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Pipefy vs Zapier: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Pipefy vs. Zapier is based on a specific set of business needs and context. The comparison uses 17295 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Pipefy and Zapier

Pipefy, and Zapier belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Pipefy covers Workflow Management, Training & Onboarding, Helpdesk Management, Collaboration, etc.

Zapier focuses on Workflow Management, Communication Management with E-Mail, Generation Of New Leads with Social Media, Social Media Management with Social Media, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Pipefy

Focus area

Software Failure Risk

  • medium

logo Zapier

Focus area

Zapier is better than Pipefy for

Software Failure Risk

  • medium

About

Pipefy: The Work Management Platform

Zapier | The easiest way to automate your work

Financials

SERIES B

SEED

Business Need

Total Processes
(we found evidences for)

50

132

Total Goals
(we found evidences for)

13

19

Top Processes

Evidences indicate better relative satisfaction



training & onboarding




communication management

sending & publishing communications

tracking & monitoring communications


engagement management

engaging and following up


content publishing


campaign management



contact list management


customer feedback management

measuring customer satisfaction


lead qualification

lead qualification: technographic


sales document management

contract management


pipeline management




performance management



social media management

scheduling post to social media

engaging on social media


sales call management

meeting management


generation of new leads



business development



competitive intelligence


rating and review management


lifetime value management


relationship marketing


account management


database marketing


social media marketing


products & pricelist management







relationship management




creating knowledge base



knowledge management

creating knowledge base


sales review & feedback


community building



create learning path


courses & assessment

create learning path


billing and invoice management




conversion management


customer case management


conference call management


subscription management


referral management





discount management



promotion management


follower management


personalized marketing


calendar management



customise loyalty program


loyalty management

customise loyalty program


revenue cycle management






segmentation and targeting


Top Goals

Goals Achieved

  • Launch new products

  • Acquire customers

  • Improve internal communications

  • Improve efficiency

  • Scale best practices

  • Increase sales & revenue

  • Build brand awareness

  • Enter new markets internationally or locally

  • Enhance customer relationships

  • Improve digital and social presence

  • Improve visibility

  • Manage risk

  • Establish thought leadership

  • See 10 more
  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Improve internal communications

  • Improve ROI

  • Scale best practices

  • Enter new markets internationally or locally

  • Launch new products

  • Improve digital and social presence

  • Grow market share

  • Build brand awareness

  • Improve efficiency

  • Improve consistency

  • Increase customer life time value

  • Improve stakeholder relations

  • Improve brand engagement

  • Improve visibility

  • Establish thought leadership

  • Improve navigation

  • See 16 more

Top Channels

Channels Used

  • e-mail

  • social media

  • Facebook

  • chat

  • Slack

  • website

  • phone calls

  • user generated content

  • blogs

  • text SMS

  • offline

  • LinkedIn

  • newsletter

  • promotions

  • Twitter

  • mobile

  • video

  • mobile app

  • Instagram

  • point of sale

  • Facebook page

  • trade shows

  • events

  • on premises

  • review sites

  • Amazon

  • mass media

  • coupons

  • Whatsapp

  • games

  • Pinterest

  • print media

  • magazine

  • causes and charity

  • G2crowd

  • omnichannel

  • Facebook at work

  • radio

  • display advertisement

  • Netflix

  • Skype

  • See 38 more
  • e-mail

  • social media

  • Facebook

  • chat

  • Slack

  • website

  • phone calls

  • user generated content

  • blogs

  • text SMS

  • offline

  • LinkedIn

  • newsletter

  • promotions

  • Twitter

  • mobile

  • video

  • mobile app

  • Instagram

  • point of sale

  • Facebook page

  • trade shows

  • events

  • on premises

  • review sites

  • Amazon

  • mass media

  • coupons

  • Whatsapp

  • games

  • Pinterest

  • print media

  • magazine

  • causes and charity

  • G2crowd

  • omnichannel

  • Facebook at work

  • radio

  • display advertisement

  • Netflix

  • Skype

  • See 38 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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medium

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Migration Risk

medium

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medium

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Business Setting