Comparison Summary
Introducing Backstory and Gong
Backstory belong to a category of solutions that help Sales Enablement, whereas Gong belong to a category of solutions that help Conversation Intelligence. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Backstory covers Contact List Management, Engagement Management, Coaching, Playbook Creation, etc.
Gong focuses on Sales Call Management with Phone Calls, Call Coaching with Phone Calls, Deal Analytics & Insights, Sales Rep Engagement with Phone Calls, etc.
"People.ai gives your sales reps and your data super powers. " - Marceline Guyette
"Every rep we deployed Gong to saw a marked increase in performance within 45 days. My reps now pitch and sell sharper. " - Marc Jacobs
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Revenue Intelligence Platform
Revenue Intelligence Platform to coach sales reps
Age
1989
2015
Financials
SERIES C
SERIES E
Business Need
Total Processes
(we found evidences for)
40
79
Total Goals
(we found evidences for)
10
6
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Increase sales & revenue
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Improve ROI
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Improve efficiency
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Enter new markets internationally or locally
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Acquire customers
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Launch new products
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Grow market share
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Shorten ramp up time
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Establish thought leadership
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Enhance customer relationships
- See 7 more
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Increase sales & revenue
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Improve consistency
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Improve visibility
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Improve efficiency
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Scale best practices
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Shorten ramp up time
- See 3 more
Top Channels
Channels Used
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phone calls
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e-mail
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offline
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video
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mobile
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trade shows
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events
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website
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games
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mobile app
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point of sale
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on premises
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blogs
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user generated content
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promotions
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movies
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chat
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Skype
-
social media
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LinkedIn
-
Slack
- See 18 more
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phone calls
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e-mail
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offline
-
video
-
mobile
-
trade shows
-
events
-
website
-
games
-
mobile app
-
point of sale
-
on premises
-
blogs
-
user generated content
-
promotions
-
movies
-
chat
-
Skype
-
social media
-
LinkedIn
-
Slack
- See 18 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
