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Meltwater consumer insights vs Talkwalker Analytics: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Meltwater consumer insights vs. Talkwalker Analytics is based on a specific set of business needs and context. The comparison uses 3747 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Meltwater consumer insights and Talkwalker Analytics

Meltwater consumer insights, Talkwalker Analytics, Infegy Atlas, YouScan, etc., belong to a category of solutions that help Social Media Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Meltwater consumer insights covers Social Media Management with Social Media, Engagement Management with Social Media, Communication Management with Social Media, Reputation Management with Social Media, etc.

Talkwalker Analytics focuses on Social Media Management with Social Media, Communication Management with Social Media, Engagement Management with Social Media, Competitive Intelligence, etc.

"It really allows us to gather a large amount of diverse views, but also at specific moments when they’re most valuable to us. And we can see in real time when brand sentiment starts changing. " - Christian Veysseyre

"All brands have suffered from the pandemic. But there's still a huge opportunity to recover. " - Bruce Hoang

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Meltwater consumer insights

Focus area

Software Failure Risk

  • medium

logo Talkwalker Analytics

Focus area

Talkwalker Analytics is better than Meltwater consumer insights for

Software Failure Risk

  • low

About

Consumer insights platform to uncover high-value insights.

Talkwalker: The #1 Social Media Analytics & Monitoring Platform

Age

2009

Financials

M&A

Business Need

Total Processes
(we found evidences for)

57

74

Total Goals
(we found evidences for)

11

14

Top Processes

Evidences indicate better relative satisfaction


social media management

monitoring social media

social media analytics

engaging on social media

scheduling post to social media


engagement management

engaging and following up


communication management

tracking & monitoring communications

sending & publishing communications



reputation management


competitive intelligence


generation of new leads


customer feedback management


opportunity management



campaign management

campaign monitoring



social media marketing


sales call management

call transcription


rating and review management



helpdesk management


sales document management

proposal & quote management




content management


products & pricelist management


training & onboarding




influencer management


motivation management


influencer marketing



conversion management


touchpoint management



workflow management





conference call management


account management


channel management


contact list management


Top Goals

Goals Achieved

  • Improve digital and social presence

  • Improve brand engagement

  • Enhance customer relationships

  • Grow market share

  • Establish thought leadership

  • Launch new products

  • Build brand awareness

  • Scale best practices

  • Enter new markets internationally or locally

  • Improve internal communications

  • Improve efficiency

  • See 8 more
  • Improve digital and social presence

  • Improve brand engagement

  • Improve ROI

  • Acquire customers

  • Build brand awareness

  • Enhance customer relationships

  • Launch new products

  • Scale best practices

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Grow market share

  • Manage risk

  • Establish thought leadership

  • Increase customer life time value

  • See 11 more

Top Channels

Channels Used

  • social media

  • e-mail

  • website

  • user generated content

  • blogs

  • offline

  • phone calls

  • chat

  • on premises

  • Facebook

  • Twitter

  • Instagram

  • Pinterest

  • mass media

  • television

  • video

  • events

  • trade shows

  • radio

  • promotions

  • point of sale

  • causes and charity

  • LinkedIn

  • newsletter

  • See 21 more
  • social media

  • e-mail

  • website

  • user generated content

  • blogs

  • offline

  • phone calls

  • chat

  • on premises

  • Facebook

  • Twitter

  • Instagram

  • Pinterest

  • mass media

  • television

  • video

  • events

  • trade shows

  • radio

  • promotions

  • point of sale

  • causes and charity

  • LinkedIn

  • newsletter

  • See 21 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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low

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Migration Risk

low

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medium

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Business Setting