Comparison Summary
This comparison report of Mapp Cloud vs. iPresso is based on a specific set of business needs and context. The comparison uses 1744 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Mapp Cloud and iPresso
Mapp Cloud, iPresso, Listrak, Pushwoosh, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Mapp Cloud covers Engagement Management, Lead Analytics, Forecasting, Channel Marketing, etc.
iPresso focuses on Helpdesk Management with Phone Calls, Loyalty Management with Promotions, Campaign Management with Promotions, Contact List Management, etc.
"Mapp has been a key strategic partner in helping Mindshare form their email marketing strategy. Working side by side to understand their technology meant that we could offer our clients data collection and brand engagement to prospective customers, ...as well as use Mapp Engage to run follow-up nurture campaigns with the opted-in customer base. These programs can then be automated and hyper personalized based on customer preferences and interactions with the brand. This has led to some incredibly successful campaigns and invaluable insights for clients such as Unilever, Kimberly Clark, Royal Caribbean and Volvo. " - Daniel Sichel
"Very intuitive software. Easy to learn. After a one day training session participants are able to use it and start creating funnels with different type of segment complexity " - Zuzanna K
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Insight-led Customer Experience Platform with Real-time Insights
iPresso Marketing Automation
Age
1998
Financials
PRIVATE
PRIVATE
Business Need
Total Processes
(we found evidences for)
49
35
Total Goals
(we found evidences for)
13
5
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Enhance customer relationships
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Acquire customers
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Increase sales & revenue
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Increase customer life time value
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Enter new markets internationally or locally
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Improve brand engagement
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Scale best practices
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Improve ROI
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Grow market share
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Increase average basket value
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Improve consistency
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Improve internal communications
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Improve efficiency
- See 10 more
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Enhance customer relationships
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Enter new markets internationally or locally
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Build brand awareness
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Scale best practices
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Improve digital and social presence
- See 2 more
Top Channels
Channels Used
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promotions
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coupons
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phone calls
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chat
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social media
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offline
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point of sale
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mass media
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mobile
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text SMS
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website
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e-mail
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user generated content
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blogs
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newsletter
- See 12 more
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promotions
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coupons
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phone calls
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chat
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social media
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offline
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point of sale
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mass media
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mobile
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text SMS
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website
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e-mail
-
user generated content
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blogs
-
newsletter
- See 12 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
