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Lotame vs Affise: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Lotame vs. Affise is based on a specific set of business needs and context. The comparison uses 1356 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Lotame and Affise

Lotame, Oracle Advertising, Porch Group Media, etc., belong to a category of solutions that help Data Management Platform, whereas Affise, CJ Affiliate, Skimlinks, etc., belong to a category of solutions that help Affiliate Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Lotame covers Communication Management, Advertisement, Engagement Management with Omnichannel, Campaign Management with Omnichannel, etc.

Affise focuses on Advertisement with Mobile, Communication Management, Engagement Management with User Generated Content, Campaign Management, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Lotame

Focus area

Software Failure Risk

  • low

logo Affise

Focus area

Software Failure Risk

  • medium

About

Lotame: DMP Provider | Data Management Platform & Solutions

Performance Marketing Software for online advertising campaigns in real-time

Age

2006

2015

Financials

SERIES D

SERIES A

Business Need

Total Processes
(we found evidences for)

52

32

Total Goals
(we found evidences for)

13

10

Top Processes

Evidences indicate better relative satisfaction


communication management

sending & publishing communications



engagement management

engaging and following up


campaign management

campaign analytics

campaign monitoring


training & onboarding


lead qualification

lead qualification: demographic

lead qualification: behavioural



loyalty management

identify target customers


segmentation and targeting


helpdesk management



content management


generation of new leads


international marketing


products & pricelist management


competitive intelligence



workflow management


business development


referral management




relationship marketing


promotion management



Top Goals

Goals Achieved

  • Acquire customers

  • Increase sales & revenue

  • Enhance customer relationships

  • Improve efficiency

  • Enter new markets internationally or locally

  • Improve ROI

  • Launch new products

  • Grow market share

  • Improve stakeholder relations

  • Scale best practices

  • Improve brand engagement

  • Build brand awareness

  • Improve visibility

  • See 10 more
  • Improve ROI

  • Increase sales & revenue

  • Improve efficiency

  • Build brand awareness

  • Grow market share

  • Enhance customer relationships

  • Improve stakeholder relations

  • Improve brand engagement

  • Improve visibility

  • Acquire customers

  • See 7 more

Top Channels

Channels Used

  • mobile

  • phone calls

  • user generated content

  • display advertisement

  • website

  • promotions

  • e-mail

  • mobile app

  • channel partners

  • coupons

  • social media

  • offline

  • on premises

  • games

  • See 11 more
  • mobile

  • phone calls

  • user generated content

  • display advertisement

  • website

  • promotions

  • e-mail

  • mobile app

  • channel partners

  • coupons

  • social media

  • offline

  • on premises

  • games

  • See 11 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

low

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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medium

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Business Setting