Comparison Summary
Introducing Inkit and Sparktoro
Inkit, Sparktoro, Oracle Responsys, Actito, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Inkit covers Campaign Management, Engagement Management with E-Mail, Channel Marketing with Omnichannel, Direct Marketing, etc.
Sparktoro focuses on Social Media Management with Social Media, Content Management with Social Media, Engagement Management with Social Media, Collaboration with Video, etc.
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Direct Mail Automation Software for Marketing & Retention
SparkToro | Audience Intelligence Resources (and a tool in the works)
Age
2017
Financials
PRIVATE
Business Need
Total Processes
(we found evidences for)
46
49
Total Goals
(we found evidences for)
10
13
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Enhance customer relationships
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Acquire customers
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Improve ROI
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Grow market share
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Enter new markets internationally or locally
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Increase sales & revenue
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Improve brand engagement
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Scale best practices
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Build brand awareness
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Improve consistency
- See 7 more
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Acquire customers
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Grow market share
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Build brand awareness
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Improve ROI
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Scale best practices
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Establish thought leadership
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Improve digital and social presence
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Launch new products
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Enhance customer relationships
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Improve brand engagement
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Increase sales & revenue
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Enter new markets internationally or locally
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Increase customer life time value
- See 10 more
Top Channels
Channels Used
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social media
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user generated content
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blogs
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website
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mobile
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offline
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video
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Twitter
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trade shows
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events
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point of sale
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print media
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e-mail
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Facebook
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newspaper
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magazine
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Instagram
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promotions
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phone calls
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mobile ads
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on premises
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LinkedIn
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causes and charity
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Pinterest
-
chat
-
display advertisement
- See 23 more
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social media
-
user generated content
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blogs
-
website
-
mobile
-
offline
-
video
-
Twitter
-
trade shows
-
events
-
point of sale
-
print media
-
e-mail
-
Facebook
-
newspaper
-
magazine
-
Instagram
-
promotions
-
phone calls
-
mobile ads
-
on premises
-
LinkedIn
-
causes and charity
-
Pinterest
-
chat
-
display advertisement
- See 23 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
