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Google Analytics 360 vs This Is Beacon: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Google Analytics 360 vs. This Is Beacon is based on a specific set of business needs and context. The comparison uses 4857 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Google Analytics 360 and This Is Beacon

Google Analytics 360, Adobe Analytics, Quantcast Measure, etc., belong to a category of solutions that help Digital Analytics, whereas This Is Beacon belong to a category of solutions that help Social Media Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Google Analytics 360 covers Advertisement with Display Advertisement, Engagement Management with Website, Campaign Management with Video, Digital Marketing with Display Advertisement, etc.

This Is Beacon focuses on Digital Marketing, Campaign Management with Website, Social Media Management with Social Media, Communication Management with Social Media, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Google Analytics 360

Focus area

Google Analytics 360 is better than This Is Beacon for

Software Failure Risk

  • medium

logo This Is Beacon

Focus area

Software Failure Risk

  • medium

About

Business Analytics Tools & Solutions to better understand customers

This Is Beacon | Generation marketing intelligence technology that is accurate, honest and independent of any other digital ad platform

Financials

SERIES A

NA

Business Need

Total Processes
(we found evidences for)

83

18

Total Goals
(we found evidences for)

17

3

Top Processes

Evidences indicate better relative satisfaction



engagement management

engaging and following up


campaign management

campaign analytics

campaign monitoring


social media management

social media analytics

managing social media account

engaging on social media

scheduling post to social media



communication management

sending & publishing communications

tracking & monitoring communications


training & onboarding



content management

content publishing




sales document management

contract management



helpdesk management


generation of new leads


sales call management


touchpoint management




competitive intelligence


conversion management



personalized marketing



social media marketing



international marketing


customer feedback management


workflow management


channel management



knowledge management


Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Improve ROI

  • Enter new markets internationally or locally

  • Increase sales & revenue

  • Improve efficiency

  • Launch new products

  • Improve digital and social presence

  • Grow market share

  • Improve brand engagement

  • Improve internal communications

  • Scale best practices

  • Build brand awareness

  • Increase customer life time value

  • Improve navigation

  • Improve visibility

  • Establish thought leadership

  • See 14 more
  • Improve ROI

  • Improve digital and social presence

  • Increase sales & revenue

Top Channels

Channels Used

  • social media

  • website

  • display advertisement

  • e-mail

  • Facebook

  • mobile

  • mobile app

  • See 4 more
  • social media

  • website

  • display advertisement

  • e-mail

  • Facebook

  • mobile

  • mobile app

  • See 4 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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No Data

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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medium

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Migration Risk

high

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No Data

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Business Setting