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Compare Gong vs Refract Conversation Intelligence

Comparison Summary

For Gong vs Refract Conversation Intelligence comparison, Our AI algorithm looked at 25953 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using Gong and Refract Conversation Intelligence to solve their respective business needs.

logo Gong

Focus area

  • sales call management
  • Coaching With Phone calls

Gong is better than Refract Conversation Intelligence for

logo Refract Conversation Intelligence

Focus area

  • coaching
  • Sales call management With Phone calls and Video and Mobile

Refract Conversation Intelligence is better than Gong for

About

Revenue Intelligence Platform to coach sales reps

Sales Coaching Software for Better Sales Conversations

Age

2015

Financials

Series B

Private

Business Need

Total Processes
(we found evidences for)

79

25

Total Goals
(we found evidences for)

6

5

Top Processes

Evidences indicate better relative satisfaction


sales call management




engagement management

engaging and following up

engaging with scheduling & cadence


training & onboarding



communication management

tracking & monitoring communications

sending & publishing communications


sales review & feedback


talk track creation


knowledge management

creating knowledge base



account management


conversion management



competitive intelligence



contact list management


workflow management


generation of new leads


lead qualification

lead qualification: technographic


courses & assessment

identify skill gaps

track learning progress

create learning path



lifetime value management



social media management

social media analytics

scheduling post to social media





renewal management


pipeline management


business development


opportunity management


sales quota management




billing and invoice management


campaign management

campaign analytics


promotion management


discount management



performance management


advocacy management


channel management


touchpoint management


loyalty management



category management




personalized marketing


relationship marketing


follower management


community marketing


segmentation and targeting



trade show marketing


relationship management


motivation management






content management


customer feedback management



Top Goals

Goals Achieved

  • Increase sales & revenue

  • Improve visibility

  • Improve consistency

  • Improve efficiency

  • Scale best practices

  • Shorten ramp up time

  • See 3 more
  • Increase sales & revenue

  • Improve stakeholder relations

  • Enhance customer relationships

  • Improve digital and social presence

  • Scale best practices

  • See 2 more

Top Channels

Channels Used

  • phone calls

  • video

  • mobile

  • phone calls

  • video

  • mobile

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Business Setting