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Epsilon PeopleCloud vs Zoho Campaigns: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Epsilon PeopleCloud vs. Zoho Campaigns is based on a specific set of business needs and context. The comparison uses 4805 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Epsilon PeopleCloud and Zoho Campaigns

Epsilon PeopleCloud, Zoho Campaigns, Moosend, Vertical Response Email Marketing, etc., belong to a category of solutions that help Email Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Epsilon PeopleCloud covers Advertisement with Mobile, Engagement Management, Communication Management with E-Mail, Social Media Management with Website, etc.

Zoho Campaigns focuses on Campaign Management with E-Mail, Communication Management with E-Mail, Engagement Management with E-Mail, Workflow Management with E-Mail, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Epsilon PeopleCloud

Focus area

Software Failure Risk

  • low

logo Zoho Campaigns

Focus area

Zoho Campaigns is better than Epsilon PeopleCloud for

Software Failure Risk

  • low

About

Email Marketing platform - Create more meaningful Connections - rooted in privacy and driven by AI

Email marketing software that drives sales.

Age

1969

1996

Financials

M&A

PRIVATE

Business Need

Total Processes
(we found evidences for)

64

85

Total Goals
(we found evidences for)

15

14

Top Processes

Evidences indicate better relative satisfaction



engagement management

engaging and following up


communication management

sending & publishing communications


social media management

social media analytics

engaging on social media

scheduling post to social media


loyalty management

identify target customers




personalized marketing


competitive intelligence


campaign management



training & onboarding


international marketing


lifetime value management




generation of new leads



reputation management


contact list management


lead qualification

lead qualification: behavioural



trade show marketing


sales document management

contract management


workflow management


content management

content publishing


segmentation and targeting




products & pricelist management


account management


helpdesk management


customer feedback management




social media marketing




conference call management






conversion management


relationship management



outbound marketing


performance management



business development



Top Goals

Goals Achieved

  • Enhance customer relationships

  • Improve ROI

  • Enter new markets internationally or locally

  • Acquire customers

  • Build brand awareness

  • Increase sales & revenue

  • Launch new products

  • Increase customer life time value

  • Improve brand engagement

  • Grow market share

  • Improve digital and social presence

  • Increase average basket value

  • Scale best practices

  • Establish thought leadership

  • Improve internal communications

  • See 12 more
  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Scale best practices

  • Launch new products

  • Enter new markets internationally or locally

  • Build brand awareness

  • Grow market share

  • Improve ROI

  • Improve internal communications

  • Improve brand engagement

  • Reduce bounce

  • Improve efficiency

  • Improve digital and social presence

  • See 11 more

Top Channels

Channels Used

  • e-mail

  • social media

  • website

  • newsletter

  • promotions

  • offline

  • Facebook

  • phone calls

  • LinkedIn

  • Twitter

  • video

  • mobile

  • text SMS

  • on premises

  • trade shows

  • point of sale

  • chat

  • events

  • mass media

  • user generated content

  • blogs

  • coupons

  • mobile app

  • print media

  • television

  • review sites

  • Amazon

  • See 24 more
  • e-mail

  • social media

  • website

  • newsletter

  • promotions

  • offline

  • Facebook

  • phone calls

  • LinkedIn

  • Twitter

  • video

  • mobile

  • text SMS

  • on premises

  • trade shows

  • point of sale

  • chat

  • events

  • mass media

  • user generated content

  • blogs

  • coupons

  • mobile app

  • print media

  • television

  • review sites

  • Amazon

  • See 24 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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medium

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Business Setting