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Compare Customer.io vs Platformly

Comparison Summary

This comparison report of Customer.io vs. Platformly is based on a specific set of business needs and context. The comparison uses 2456 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Customer.io and Platformly

Customer.io, Platformly, Upland adestra, Sailthru, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Customer.io covers Communication Management with E-Mail, Engagement Management with E-Mail, Workflow Management with E-Mail, Training & Onboarding with E-Mail, etc.

Platformly focuses on Communication Management with E-Mail, Engagement Management with E-Mail, Training & Onboarding with E-Mail, Capturing Leads with Website, etc.

"One of the biggest successes I’ve seen with Customer.io is being able to have multiple teams use the platform to generate value. Because the UI is so intuitive, anyone can go in and start building complex campaigns. " - Sharon Blatt Cohen

"Email deliverability is skyrocketing my newsletters! Tracking conversions and the whole funnel for our onlines sales is very handy. " - Francisco Opazo

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Customer.io

Focus area

Software Failure Risk

  • low

logo Platformly

Focus area

Software Failure Risk

  • medium

About

Send Automated Messages. Deliver Results.

Marketing Automation Platform for Online Businesses

Age

2012

Financials

SERIES A

NA

Business Need

Total Processes
(we found evidences for)

65

38

Total Goals
(we found evidences for)

12

8

Top Processes

Evidences indicate better relative satisfaction


communication management

sending & publishing communications

tracking & monitoring communications


engagement management

engaging and following up

engaging with scheduling & cadence


workflow management


training & onboarding




campaign management


segmentation and targeting


social media management

social media analytics


customer feedback management

measuring customer satisfaction


contact list management



rating and review management



helpdesk management



lifetime value management



loyalty management

identify target customers



content management


social media marketing


lead qualification


generation of new leads


sales document management

proposal & quote management


knowledge management




competitive intelligence





Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Improve internal communications

  • Grow market share

  • Scale best practices

  • Enter new markets internationally or locally

  • Build brand awareness

  • Launch new products

  • Improve ROI

  • Improve brand engagement

  • Improve efficiency

  • See 9 more
  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Increase customer life time value

  • Improve brand engagement

  • Launch new products

  • Build brand awareness

  • See 5 more

Top Channels

Channels Used

  • e-mail

  • website

  • newsletter

  • video

  • phone calls

  • social media

  • offline

  • point of sale

  • mass media

  • review sites

  • Amazon

  • text SMS

  • chat

  • promotions

  • Twitter

  • Facebook

  • LinkedIn

  • Instagram

  • See 15 more
  • e-mail

  • website

  • newsletter

  • video

  • phone calls

  • social media

  • offline

  • point of sale

  • mass media

  • review sites

  • Amazon

  • text SMS

  • chat

  • promotions

  • Twitter

  • Facebook

  • LinkedIn

  • Instagram

  • See 15 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

medium

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No Data

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Integration Risk

low

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medium

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Migration Risk

medium

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medium

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Business Setting