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Compare BrightCove vs Promo.com

Comparison Summary

For BrightCove vs Promo.com comparison, Our AI algorithm looked at 4241 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using BrightCove and Promo.com to solve their respective business needs.

Pros and cons of BrightCove and Promo.com

BrightCove is more suited to businesses that require Content Management with Video and Advertisement with Video where as Promo.com is focused towards Advertisement with Video and Engagement Management with Video .

logo BrightCove

Focus area

BrightCove is better than Promo.com for

Software Failure Risk

  • medium

logo Promo.com

Focus area

Software Failure Risk

  • low

About

The most powerful way to connect with every audience

Promo.com | Marketing Video Maker | Visual Content Creation Platform

Age

2004

Financials

IPO

Series A

Business Need

Total Processes
(we found evidences for)

65

59

Total Goals
(we found evidences for)

12

12

Top Processes

Evidences indicate better relative satisfaction




communication management

sending & publishing communications

tracking & monitoring communications


social media management

scheduling post to social media

social media analytics

engaging on social media

monitoring social media

managing social media account


engagement management

engaging and following up




workflow management


lead qualification

lead qualification: technographic



sales document management

proposal & quote management

contract management


campaign management


training & onboarding


account management




knowledge management




generation of new leads



social media marketing


follower management


lifetime value management



sales call management

meeting management



competitive intelligence




contact list management


rating and review management


segmentation and targeting


helpdesk management


promotion management



create learning path


courses & assessment

create learning path


customer feedback management



discount management



Top Goals

Goals Achieved

  • Acquire customers

  • Improve ROI

  • Improve brand engagement

  • Increase sales & revenue

  • Improve internal communications

  • Build brand awareness

  • Enhance customer relationships

  • Establish thought leadership

  • Enter new markets internationally or locally

  • Launch new products

  • Improve digital and social presence

  • Increase customer life time value

  • See 9 more
  • Build brand awareness

  • Acquire customers

  • Improve digital and social presence

  • Scale best practices

  • Enhance customer relationships

  • Grow market share

  • Improve brand engagement

  • Enter new markets internationally or locally

  • Improve efficiency

  • Improve ROI

  • Increase sales & revenue

  • Launch new products

  • See 9 more

Top Channels

Channels Used

  • social media

  • video

  • promotions

  • Facebook

  • user generated content

  • blogs

  • Instagram

  • website

  • Twitter

  • offline

  • e-mail

  • phone calls

  • mass media

  • television

  • LinkedIn

  • events

  • trade shows

  • causes and charity

  • chat

  • point of sale

  • review sites

  • Amazon

  • display advertisement

  • mobile

  • Pinterest

  • games

  • Facebook page

  • on premises

  • See 25 more
  • social media

  • video

  • promotions

  • Facebook

  • user generated content

  • blogs

  • Instagram

  • website

  • Twitter

  • offline

  • e-mail

  • phone calls

  • mass media

  • television

  • LinkedIn

  • events

  • trade shows

  • causes and charity

  • chat

  • point of sale

  • review sites

  • Amazon

  • display advertisement

  • mobile

  • Pinterest

  • games

  • Facebook page

  • on premises

  • See 25 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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low

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Migration Risk

medium

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low

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Business Setting