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Awario vs Cool Tabs: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Awario vs. Cool Tabs is based on a specific set of business needs and context. The comparison uses 2651 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Awario and Cool Tabs

Awario, Cool Tabs, Brand24, Statusbrew, etc., belong to a category of solutions that help Social Media Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Awario covers Social Media Management with Social Media, Communication Management with Social Media, Engagement Management with Social Media, Market Research, etc.

Cool Tabs focuses on Social Media Management with Social Media, Social Media Marketing with Social Media, Content Management with Social Media, Communication Management with Social Media, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Awario

Focus area

Awario is better than Cool Tabs for

Software Failure Risk

  • low

logo Cool Tabs

Focus area

Software Failure Risk

  • low

About

Awario: The Social Media & Web Monitoring Tool Your Brand Needs

Cool Tabs: data_collection_that_works.

Age

2007

Financials

PRIVATE

M&A

Business Need

Total Processes
(we found evidences for)

68

47

Total Goals
(we found evidences for)

10

9

Top Processes

Evidences indicate better relative satisfaction


social media management

monitoring social media

social media analytics

scheduling post to social media

engaging on social media

managing social media account


communication management

tracking & monitoring communications

sending & publishing communications


engagement management

engaging and following up




generation of new leads


reputation management



influencer marketing




social media marketing


competitive intelligence


helpdesk management




campaign management


customer case management



loyalty management

customise loyalty program



workflow management



training & onboarding


rating and review management





customer feedback management


business development


category management


promotion management





community building




Top Goals

Goals Achieved

  • Acquire customers

  • Improve digital and social presence

  • Build brand awareness

  • Enhance customer relationships

  • Improve brand engagement

  • Improve ROI

  • Launch new products

  • Enter new markets internationally or locally

  • Grow market share

  • Establish thought leadership

  • See 7 more
  • Enhance customer relationships

  • Improve digital and social presence

  • Acquire customers

  • Improve ROI

  • Increase sales & revenue

  • Launch new products

  • Grow market share

  • Improve brand engagement

  • Build brand awareness

  • See 6 more

Top Channels

Channels Used

  • social media

  • website

  • promotions

  • user generated content

  • blogs

  • mobile

  • video

  • Facebook

  • coupons

  • Instagram

  • Twitter

  • phone calls

  • offline

  • point of sale

  • newsletter

  • LinkedIn

  • See 13 more
  • social media

  • website

  • promotions

  • user generated content

  • blogs

  • mobile

  • video

  • Facebook

  • coupons

  • Instagram

  • Twitter

  • phone calls

  • offline

  • point of sale

  • newsletter

  • LinkedIn

  • See 13 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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medium

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Business Setting