Comparison Summary
This comparison report of ActiveTrail vs. Freshmarketer is based on a specific set of business needs and context. The comparison uses 1179 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing ActiveTrail and Freshmarketer
ActiveTrail, Freshmarketer, MessageGears, Dailystory Marketing Suite, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
ActiveTrail covers Communication Management with E-Mail, Campaign Management with E-Mail, Direct Marketing with E-Mail, Social Media Management with E-Mail, etc.
Freshmarketer focuses on Engagement Management with Website, Funnel Analysis with Website, Campaign Management with Website, Digital Marketing with Website, etc.
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
ActiveTrail: Marketing Automation | Email Marketing Platform
Marketing Automation with personalized messaging to convert more leads
Age
2010
Financials
PRIVATE
SERIES H
Business Need
Total Processes
(we found evidences for)
37
44
Total Goals
(we found evidences for)
9
7
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Increase sales & revenue
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Enhance customer relationships
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Improve ROI
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Increase customer life time value
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Scale best practices
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Grow market share
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Improve digital and social presence
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Improve brand engagement
- See 6 more
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Enhance customer relationships
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Acquire customers
-
Enter new markets internationally or locally
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Increase sales & revenue
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Improve ROI
-
Improve consistency
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Improve efficiency
- See 4 more
Top Channels
Channels Used
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website
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e-mail
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phone calls
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social media
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Twitter
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LinkedIn
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Facebook
-
omnichannel
- See 5 more
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website
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e-mail
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phone calls
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social media
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Twitter
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LinkedIn
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Facebook
-
omnichannel
- See 5 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
