Real-World Case Studies and Customer Success Stories with Zuant Platform

ADP used Zuant to track ROI on a $1. 5M tradeshow budget. Stephen Landry led a sales team of over...250 people. They managed more than 36 events and tradeshows each year. Zuant helped ADP connect event marketing to sales results. The solution improved visibility into tradeshow investments.
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ADP invested $1. 5 million in tradeshow marketing but struggled to see clear ROI. Stephen Landry, head of sales enablement,...managed a team of over 250 salespeople and supported more than 36 annual events. He used Zuant to address planning, technology, and human factors in event marketing. The case highlights the challenges of proving ROI on large event budgets and the importance of sales enablement tools.
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Maserati Ascot partnered with Zuant 3D to create a virtual showroom using Matterport's 3D technology, enhancing customer engagement by allowing potential buyers to explore the showroom digitally. This initiative has... attracted over 250 unique visitors, with high interaction levels, significantly expanding Maserati's reach and improving the customer journey.
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