Zeotap Overview

Zeotap offers a secure and impactful Customer Data Platform. Strategic insights are provided for seamless data-driven success.

This is a summary of the comprehensive capabilities and benefits of Zeotap based on over 60 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Zeotap, belong to a category of solutions that help Customer Data Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if Zeotap is right for your needs? Our Cuspera AI engine can evaluate how Zeotap fits your specific business needs, industry, and context. Get your personalized assessment report today.

Zeotap supports business activities such as:

  • Engaging And Following Up
  • Lead Qualification: Technographic
  • Channel Marketing
  • Rating And Review Management
  • Generation Of New Leads

Zeotap can help you with many business goals, such as Improve ROI, Enhance Customer Relationships, Acquire Customers, Build Brand Awareness, and Improve Digital And Social Presence. It can help manage these activities if you use Omnichannel for these needs.

Zeotap Reviews

11 buyers and buying teams have used Cuspera to assess how well Zeotap solved their Customer Data Platform needs. Cuspera uses 60 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Data Platform needs.

Business Priorities

Improve ROI and Enhance Customer Relationships are the most popular business priorities peers achieved using Zeotap.

Other priorities:

  • Acquire Customers
  • Build Brand Awareness
  • Improve Digital And Social Presence
See all business priorities See less business priorities

Use Cases

Peers recommend Engaging And Following Up , Lead Qualification: Technographic , Channel Marketing , as the business use cases that they have been most satisfied while using Zeotap.

Customer Stories

global bank - Banking - Very Large

Zeotap Customer Data Platform helped a global bank improve its customer acquisition strategy. The bank unified web, email, and mobile IDs to build a single customer view. Zeotap enriched 60 million p...rofiles and enabled lookalike audience targeting. The solution delivered a 50% match rate. The bank saw better ROI and revenue impact from improved data and targeting.

Carrefour - Retail - Very Large

Zeotap CDP helped Carrefour recover abandoned carts in real time. Carrefour used Zeotap to track cart abandonment and send personalized recovery emails. The solution worked with Salesforce Marketing ...Cloud and used dynamic content. Carrefour reactivated dormant customers and improved the online shopping experience. The project unlocked new revenue and increased customer loyalty.

Entain - Sports, Entertainment, Gaming

Zeotap CDP helped Entain boost player protection by 20% and match rate by 20%. Entain faced issues with their old CDP, including poor support and limited ID strategies. Zeotap enabled fast setup, adv...anced ID management, and easy integration with over 20 data sources. Entain activated 20+ use cases in 8 weeks across EU and US. They saw a 2.5% increase in same day FTDs and improved retargeting and personalisation.

Virgin Media O2 - Telecommunications

Zeotap CDP helped Virgin Media O2 save £1M with a paid media suppression strategy. The company used Zeotap to target ads more efficiently. This brought in more customers while cutting costs. The solu...tion was simple but had a big impact. Virgin Media O2 shared their results at DMEXCO with Zeotap's CEO.

Sky Italia - Telecommunications

Zeotap CDP helped Sky Italia deliver real-time personalization for millions of customers. Sky Italia needed a solution to handle complex data and enable true personalization at scale. Zeotap CDP prov...ided real-time customer data processing, flexible integration, and rapid deployment. The platform was implemented in just four months. Sky Italia now offers tailored content and services, improving customer experience and loyalty.

Entain - Gaming

Zeotap CDP helped Entain improve their retargeting strategy in the gaming industry. Entain faced problems with their old CDP, including poor support and limited ID options. Zeotap enabled better data... management, flexible ID strategies, and easy integration with partners. Entain activated over 20 use cases in the EU and US within 8 weeks. They achieved a 4x higher match rate, a 20% increase in player protection, a 20% increase in match rate, and a 2.5% increase in same-day FTDs.

Based on peer insights

Cuspera recommends Zeotap for

Use Cases Engaging And Following Up , Lead Qualification: Technographic , Channel Marketing
Medium Omnichannel
Business Priorities Improve ROI, Enhance Customer Relationships, Acquire Customers

IT and Other Capabilities

for Zeotap

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

3.32/5 ★

Read Reviews (3)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

3.32/5 ★

Read Reviews (3)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

3.17/5 ★

Read Reviews (2)
Analytics

3.95/5 ★

Read Reviews (14)
Custom Reports

3.80/5 ★

Read Reviews (9)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

3.17/5 ★

Read Reviews (2)
Analytics

3.95/5 ★

Read Reviews (14)
Custom Reports

3.80/5 ★

Read Reviews (9)

Software Failure Risk Guidance

?

for Zeotap

Top Failure Risks for Zeotap

Vendor Profile Details

Company Name

Zeotap GmbH

Company Website

https://zeotap.com/

HQ Location

c/o WeWork Warschauer Platz 11-13, Berlin, 10245

Employees

101-250

Social

Financials

SERIES C