Zeotap Overview

Zeotap offers a secure and impactful Customer Data Platform. Strategic insights are provided for seamless data-driven success.

This is a summary of the comprehensive capabilities and benefits of Zeotap based on over 60 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Zeotap, belong to a category of solutions that help Customer Data Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if Zeotap is right for your needs? Our Cuspera AI engine can evaluate how Zeotap fits your specific business needs, industry, and context. Get your personalized assessment report today.

Zeotap supports business activities such as:

  • Engaging And Following Up
  • Lead Qualification: Technographic
  • Channel Marketing
  • Rating And Review Management
  • Generation Of New Leads

Zeotap can help you with many business goals, such as Improve ROI, Enhance Customer Relationships, Acquire Customers, Build Brand Awareness, and Improve Digital And Social Presence. It can help manage these activities if you use Omnichannel for these needs.

Zeotap Reviews

11 buyers and buying teams have used Cuspera to assess how well Zeotap solved their Customer Data Platform needs. Cuspera uses 60 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Data Platform needs.

Business Priorities

Improve ROI and Enhance Customer Relationships are the most popular business priorities peers achieved using Zeotap.

Other priorities:

  • Acquire Customers
  • Build Brand Awareness
  • Improve Digital And Social Presence
See all business priorities See less business priorities

Use Cases

Peers recommend Engaging And Following Up , Lead Qualification: Technographic , Channel Marketing , as the business use cases that they have been most satisfied while using Zeotap.

See all use cases

Customer Stories

Virgin Media O2 - Telecommunications

Zeotap CDP helped Virgin Media O2 save £1M with a paid media suppression strategy. The company used Zeotap to target ads more efficiently. This brought in more customers while cutting costs. The solu...tion was simple but had a big impact. Virgin Media O2 shared their results at DMEXCO with Zeotap's CEO.

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Entain - Sports, Entertainment, Gaming

Zeotap CDP helped Entain boost player protection by 20% and match rate by 20%. Entain faced issues with their old CDP, including poor support and limited ID strategies. Zeotap enabled fast setup, adv...anced ID management, and easy integration with over 20 data sources. Entain activated 20+ use cases in 8 weeks across EU and US. They saw a 2.5% increase in same day FTDs and improved retargeting and personalisation.

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Sky Italia - Telecommunications

Zeotap CDP helped Sky Italia deliver real-time personalization for millions of customers. Sky Italia needed a solution to handle complex data and enable true personalization at scale. Zeotap CDP prov...ided real-time customer data processing, flexible integration, and rapid deployment. The platform was implemented in just four months. Sky Italia now offers tailored content and services, improving customer experience and loyalty.

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A mobile bank - Banking

Zeotap Customer Data Platform helped a mobile bank lower its customer acquisition costs. The bank wanted to cut acquisition costs by 20% and improve retention by 10% in Europe. Zeotap CDP gave the ba...nk better audience insights and used lookalike models to expand reach. The platform identified attrition signals and enabled targeted offers to boost retention. The bank now spends less to get new customers and reaches audiences with more relevant messages.

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EU-based Tier-1 insurance company - Insurance

Zeotap Customer Data Platform unified all customer data for a top EU insurance company. The company struggled with siloed data and complex consent management. Zeotap created a single customer view an...d streamlined consent orchestration. Predictive Audiences helped find the best upsell targets. User Journey Orchestration enabled precise, multi-channel campaigns. The company saw a 5.5% increase in upsell across key touchpoints.

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Global retailer - Retail

Zeotap Enterprise Data helped a global retailer improve first-party data. The retailer wanted better product recommendations for customers. Zeotap enriched the retailer’s CRM with age and gender data... from over 130 sources. This led to up to 35% higher performing personalisation. The retailer used these insights to make product suggestions more relevant and customer-focused.

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Based on peer insights

Cuspera recommends Zeotap for

Use Cases Engaging And Following Up , Lead Qualification: Technographic , Channel Marketing
Medium Omnichannel
Business Priorities Improve ROI, Enhance Customer Relationships, Acquire Customers

IT and Other Capabilities

for Zeotap

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

3.32/5 ★

Read Reviews (3)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

3.32/5 ★

Read Reviews (3)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

3.17/5 ★

Read Reviews (2)
Analytics

3.95/5 ★

Read Reviews (14)
Custom Reports

3.80/5 ★

Read Reviews (9)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

3.17/5 ★

Read Reviews (2)
Analytics

3.95/5 ★

Read Reviews (14)
Custom Reports

3.80/5 ★

Read Reviews (9)

Software Failure Risk Guidance

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for Zeotap

Top Failure Risks for Zeotap

Vendor Profile Details

Company Name

Zeotap GmbH

Company Website

https://zeotap.com/

HQ Location

c/o WeWork Warschauer Platz 11-13, Berlin, 10245

Employees

101-250

Social

Facebook Linkedin Twitter

Financials

SERIES C