Other Industry Case Studies and Success Stories with Wunderkind
Leading CPG iced tea brand
- Consumer Goods
Wunderkind and Walmart Connect helped a leading CPG iced tea brand boost sales. The brand needed more than ad impressions and wanted verified incremental sales. Using Walmart Connect's closed-loop me...dia platform and Wunderkind's ad units, the campaign targeted high-value shoppers with precise timing. The campaign ran from March to April 2024 and drove over $3M in incremental Walmart sales. It achieved a $10.85 return on ad spend and increased brand favorability by 8.6%.
Wunderkind and Walmart Connect helped a leading CPG iced tea brand boost sales. The brand needed more than ad impressions. They wanted real sales and better media spend. Using Walmart Connect’s data ...and Wunderkind’s ad units, they targeted shoppers likely to buy tea. The campaign ran for two months and drove over $3M in extra Walmart sales. Return on ad spend hit $10.85, far above the $4.00 benchmark. Brand awareness rose by 2.7%, and brand favorability improved by 8.6%.
Wunderkind helped Weather.com increase ad revenue while keeping user trust high. The challenge was to monetize the site without hurting the user experience. Wunderkind provided premium ads that fit W...eather.com’s values and audience. The partnership led to a 10.7% drop in bounce rate and a 2% rise in time on site. Weather.com now delivers ads that match its standards and keeps its mission of user safety first.
Wunderkind helped SportsShoes grow its email subscriber base into six figures. The retailer used identity resolution and signals-based triggers to identify and segment visitors. Automated email progr...ams like browse abandonment increased revenue with little extra effort. Conversion rates improved and return on ad spend grew. SportsShoes renewed its partnership for two more years, citing trust and strong results.
WunderKIND Ads helped Ulta Beauty cut cost per store visit by 79%. The programmatic CTV Pause Ad campaign used first-party data and CRM targeting. Ulta saw a 54% higher conversion rate for store visi...ts compared to benchmarks. QR code scans were 50% above average. The campaign won AdExchanger’s Programmatic Impact Award for Trailblazing TV Campaign.
Wunderkind Identity Network helped ICONIC London boost email submit rates from 2.4% to 9.9%. The brand saw a 7.4% conversion rate and exceeded US revenue goals by 152%. Last click revenue increased 6....6x. Wunderkind's triggered email and capture forms drove strong results in the beauty and health sector.
Zales Taps WunderKIND Ads to Unlock Full-Funnel Performance on CTV - MarTech Cube
Zales successfully utilized Wunderkind's innovative CTV Pause Ad technology to enhance brand awareness and drive sales, achieving a 276% increase in QR code scans. The campaign, in collaboration with... Connect at Publicis Media and Xumo, transformed CTV from an awareness tool to a direct conversion driver, showcasing the effectiveness of user-first advertising in boosting engagement and revenue.
