Latest Product Updates and Feature Enhancements on RainFocus
RainFocus Launches Native MCP Support
RainFocus has launched native Model Context Protocol (MCP) support, enabling AI tools to access and integrate enterprise experiential data. This new capability allows for enhanced marketing personali...zation and customer intent modeling by bridging data access gaps. The integration supports AI-driven decision-making by connecting event data with broader CRM datasets.
RainFocus Launches AI Agent Connectivity for Event Data with MCP Profiles
RainFocus has launched MCP Profiles, a new feature within its Nexus platform, enhancing event data management through AI agent connectivity. This integration allows event teams to access real-time da...ta, improving decision-making and operational efficiency. The platform offers OAuth-secured authentication and democratized event control, empowering non-technical users to manage complex event settings effectively.
RainFocus Announces Base Webinar Upgrades to Unify Virtual and In-Person Event Data Within Its Event Marketing Platform
RainFocus has upgraded its Base Webinar module to integrate real-time attendee engagement data with martech tools, enhancing its event marketing platform. This integration aims to eliminate data silo...s between virtual and in-person events, offering a unified view of customer engagement. The enhancements include professional production tools and seamless data integration with platforms like Salesforce and Marketo.
RainFocus Announces Base Webinar Upgrades to Unify Virtual and In-Person Event Data Within Its Event Marketing Platform
RainFocus has introduced enhancements to its Base Webinar module, integrating real-time attendee engagement data into martech tools like Salesforce and Marketo. This upgrade eliminates data silos bet...ween virtual and in-person events, enabling seamless data flow and consistent brand experiences. The integration supports pipeline generation, customer retention, and thought leadership by providing a unified view of customer engagement.
RainFocus Introduces RainFocus Nexus, an Open, Agentic AI System for Event Workflows
RainFocus has launched RainFocus Nexus, an AI-driven system for event marketing workflows. This new framework introduces specialized agents that automate tasks, enhance attendee experiences, and inte...grate seamlessly with existing enterprise systems. Built on open standards, RainFocus Nexus transforms event management into an autonomous, interconnected ecosystem, offering significant efficiencies and personalization capabilities.
RainFocus Launches Base Module to Make Small, Repeatable Events Simple and Memorable - PR Newswire
RainFocus has launched the Base Module, a toolkit designed to simplify the management of small, repeatable events such as roadshows and webinars. This module offers a user-friendly interface, support...ing event program governance, compliance, branding, and martech integrations. It leverages the same framework as the full RainFocus platform, ensuring consistent data and experiences across events, and supports both on-site and virtual delivery.
Radarr, a Singapore-based digital software company, launched its advanced social intelligence platform, Radarr. This platform transforms social insights into actionable data for brands and agencies, ...positioning itself as a 'Bloomberg terminal' for marketers. The launch is supported by SPHs Plug & Play Accelerator Programme, which aims to foster high-growth tech startups.
RainFocus reveals AI strategy based on unified data approach
RainFocus has unveiled its AI strategy, emphasizing a "unified data approach" to enhance its event marketing platform. This strategy aims to integrate AI across operations, product development, and c...lient services, transforming the platform into an intelligent system. Key elements include the Global Attendee Profile for personalized content distribution and collaboration with enterprise clients to personalize attendee experiences. RainFocus's AI focus areas include internal process improvements, user-friendly platform evolution, and creating an interconnected tech ecosystem.
RainFocus Launches New Adobe Integration Solution to Automate Event Lifecycles - Yahoo Finance
RainFocus has launched a new integration with Adobe Workfront via Workfront Fusion, streamlining event setup by automating workflows from approved Workfront requests. This integration eliminates manu...al processes, enhancing data accuracy and operational efficiency for B2B companies. It supports strategic event planning and execution, aligning event, sales, and marketing teams.
Strategic Partnerships and Integrations of RainFocus
Voxo becomes a RainFocus Certified Technology Partner - Event Industry News
Voxo has been named a RainFocus Certified Technology Partner, enhancing the RainFocus event marketing platform with AI-powered real-time session summaries. This partnership allows attendees to access... session highlights quickly, improving engagement and content delivery efficiency. Voxo's integration has proven successful, with high download rates and positive feedback from attendees and marketing teams.
RainFocus Launches New Adobe Integration Solution to Automate Event ...
RainFocus has launched a new integration solution with Adobe Workfront Fusion, streamlining event lifecycle management. This integration automates event creation workflows by connecting Adobe Workfro...nt directly to RainFocus, reducing manual processes and enhancing operational efficiency. The solution supports strategic event planning and execution, aligning event, sales, and marketing teams. RainFocus, an Adobe Technology Partner, continues to expand its data integration solutions with Adobe.
RainFocus has been named a Leader in the 2026 Gartner Magic Quadrant for event marketing and management platforms. This marks the third consecutive year RainFocus has achieved this recognition, highl...ighting its strong execution and strategic vision. The company is noted for its AI framework, RainFocus Nexus, which enhances event marketing capabilities and integrates seamlessly with existing enterprise systems.
RainFocus has been named a Leader in the 2026 Gartner Magic Quadrant for Event Marketing and Management Platforms, marking its third consecutive year in this position. The company is recognized for i...ts Completeness of Vision, particularly with its AI framework, RainFocus Nexus, which enhances event marketing through AI agents and a cloud-agnostic approach. This recognition underscores RainFocus' commitment to innovation and delivering value in B2B event management.
RainFocus Leads Gartner 2026 MQ for Event Platforms
RainFocus has been recognized as a Leader in the 2026 Gartner Magic Quadrant for Event Marketing and Management Platforms, marking its third consecutive year in this position. The company was noted f...or having the furthest position for Completeness of Vision among evaluated vendors, highlighting its innovative AI framework, RainFocus Nexus.
RainFocus Named a Leader in the 2026 Gartner Magic QuadrantTM for Event ...
RainFocus has been recognized as a Leader in the 2026 Gartner Magic Quadrant for Event Marketing and Management Platforms for the third consecutive year. The company was noted for its advanced vision... among nine evaluated vendors. This recognition highlights RainFocus's commitment to innovation, particularly through its AI framework, RainFocus Nexus, which enhances event marketing capabilities.
RainFocus Ranked on the 2025 Deloitte Technology Fast 500 List of Fastest-Growing Companies in North America
RainFocus has been ranked No. 439 on the 2025 Deloitte Technology Fast 500 list, recognizing its 154% growth from 2021 to 2024. This achievement highlights RainFocus' leadership in AI transformation ...and martech innovation, as well as its ability to deliver connected experiences and personalized engagement through its event marketing platform.
RainFocus Ranked on the 2025 Deloitte Technology Fast 500(TM) List of Fastest-Growing Companies in North America
RainFocus has been recognized on the 2025 Deloitte Technology Fast 500 list, highlighting its rapid growth among North America's fastest-growing tech companies.
RainFocus Named to the 2025 Inc. 5000 List of Fastest-Growing Private Companies
RainFocus has been named to the 2025 Inc. 5000 list, ranking No. 2702 among the fastest-growing private companies in America. This marks the fifth time RainFocus has achieved this recognition, highli...ghting its sustainable growth and leadership in event marketing technology. The company also received accolades for its workplace culture and was recognized as a leader in the Gartner Magic Quadrant for Event Marketing and Management Platforms.
