Latest Product Updates and Feature Enhancements on Qualtrics

 

Qualtrics Launches AI Agents That Close the Loop in Real Time

Qualtrics has launched new AI-driven capabilities within its Customer Experience suite, focusing on real-time feedback action. The release includes omnichannel listening, automated text analytics, an...d AI-powered Experience Agents, aimed at enhancing customer interaction and reducing response times. Notable implementations include TruGreen, which saw a 30% reduction in escalations and improved customer satisfaction.

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Qualtrics expands synthetic research marketing, testing tech

Qualtrics has launched prebuilt synthetic research panels powered by a custom large language model at its X4 user conference. These panels, designed for U.S. consumers, help marketers by providing in...sights based on demographic segments. The company plans to expand these panels to other regions. Additional tools released include the Qualtrics Research Hub and AI-driven features for marketing and product development.

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Qualtrics adds AI-powered synthetic data and research tools to speed customer insights

Qualtrics has introduced AI-driven synthetic data and research tools to enhance its Market Research suite. These tools include synthetic consumer panels and a Research Hub, designed to speed up custo...mer insights by simulating consumer responses and making past research searchable. The updates aim to improve decision-making by providing faster access to insights while maintaining methodological rigor.

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Qualtrics Accelerates AI Leadership and Value with Experience Agents - Yahoo

Qualtrics plans to invest $500 million in AI over the next four years, launching its new AI-integrated platform, XM/os2, for enterprise experience management. The investment will focus on R&D, infras...tructure, and personnel to enhance AI integration across its product portfolio.

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Qualtrics targets action gap with AI copilot

Qualtrics has launched Qualtrics Assist for CX, an AI-powered copilot tool that helps managers and executives analyze customer experience data and quickly identify actionable insights. Currently in p...review and set for general release next quarter, the solution leverages Qualtrics' extensive experience data to deliver instant, data-driven answers to business questions, aiming to close the gap between customer feedback collection and action.

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Strategic Partnerships and Integrations of Qualtrics

 

PGA TOUR, Qualtrics announce expanded relationship to enhance fan experiences

The PGA TOUR has expanded its partnership with Qualtrics, designating it as the official tool for the "Voice of the Gallery" program. This initiative, part of the Fan Forward project, leverages Qualt...rics' platform to gather and analyze fan feedback at events, enhancing real-time fan experiences and player engagement. The collaboration aims to improve event operations and fan satisfaction by acting on insights gathered from attendees.

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CrowdStrike and Qualtrics announce integration to extend security for ...

CrowdStrike and Qualtrics have announced a new integration aimed at enhancing security measures. This collaboration will leverage CrowdStrike's cybersecurity capabilities with Qualtrics' experience m...anagement platform to provide improved security solutions for joint customers.

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CrowdStrike and Qualtrics team up to secure the experience economy

CrowdStrike and Qualtrics have partnered to integrate CrowdStrike Falcon Shield with the Qualtrics XM Platform, enhancing security for customer and employee experience programs. This integration prov...ides real-time monitoring and automated threat detection, addressing system misconfigurations, anomalous access, bot activity, and policy enforcement to secure experience data.

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CrowdStrike integrates Falcon Shield with Qualtrics platform

CrowdStrike and Qualtrics have launched an integration linking CrowdStrike Falcon Shield with the Qualtrics XM Platform. This integration enhances real-time monitoring of user activity, permissions, ...and data access, aiming to improve data security and compliance. It enables automated risk identification and policy-based remediation, supporting AI-driven workflows with robust security measures.

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CrowdStrike-Qualtrics Integration Enhances XM Security

CrowdStrike and Qualtrics have integrated CrowdStrike Falcon Shield with the Qualtrics XM Platform to enhance security for customer and employee experience programs. This integration offers real-time... monitoring and automated protection for sensitive data, addressing compliance risks and ensuring robust data governance. The partnership aims to embed advanced security controls into Qualtrics' experience management workflows, supporting digital transformation and AI initiatives with strong oversight.

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CrowdStrike and Qualtrics Extend Security for Customer and Employee ...

CrowdStrike and Qualtrics have integrated CrowdStrike Falcon Shield with the Qualtrics XM Platform to enhance security for customer and employee experience programs. This integration offers real-time... visibility and automated protection, allowing organizations to detect risks and secure sensitive data. The collaboration aims to improve trust and enable faster innovation by safeguarding AI-driven workflows.

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ROI Rocket and Qualtrics Partner to Deliver Faster, More Scalable B2B Research with Synthetic Data

Qualtrics and ROI Rocket have formed a partnership to enhance B2B research using synthetic data. ROI Rocket will integrate Qualtrics' Edge Audiences for synthetic AI models, combining verified human ...panels with AI-generated responses. This collaboration aims to provide faster, scalable insights for market research, benefiting clients like Dollar Shave Club and Booking.com.

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Qualtrics & Stanford boost patient care with new AI agents

Qualtrics and Stanford Health Care have expanded their collaboration to develop AI agents on the Qualtrics XM Platform. These agents aim to reduce administrative burdens and enhance patient care by i...ntegrating predictive insights into healthcare workflows. The initiative focuses on improving patient access, coordination, and engagement, allowing clinicians to focus more on direct patient interactions.

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iTWire - Qualtrics and Stanford Health Care Collaborate to Transform Healthcare Experience with AI Agents

Qualtrics and Stanford Health Care have expanded their collaboration to develop AI agents that enhance healthcare experiences by reducing administrative burdens and improving patient outcomes. These ...AI agents, built on the Qualtrics XM Platform, aim to improve access, coordination, and engagement by integrating predictive insights into healthcare workflows. This collaboration leverages Qualtrics' experience data and Stanford's clinical expertise to address complex healthcare challenges.

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Qualtrics & Stanford boost patient care with new AI agents - SecurityBrief Australia

Qualtrics and Stanford Health Care have expanded their collaboration to develop AI agents on the Qualtrics XM Platform. These agents aim to reduce administrative burdens and enhance patient care by i...ntegrating predictive insights into healthcare workflows. The initiative focuses on improving patient-provider connections and operational efficiency, addressing challenges like appointment management and language barriers. This partnership builds on previous efforts to enhance patient experiences using AI and data analytics.

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Qualtrics and PureSpectrum Partner to Deliver Advanced Synthetic Research Capabilities - PR Newswire

Qualtrics and PureSpectrum have formed a partnership to enhance synthetic research capabilities. PureSpectrum has chosen Qualtrics as its exclusive synthetic panel provider, integrating Qualtrics' AI...-driven synthetic model with PureSpectrum's data. This collaboration aims to deliver faster, cost-effective market insights, leveraging Qualtrics' experience data and PureSpectrum's training data to improve research precision and reliability.

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Qualtrics and PureSpectrum Partner to Deliver Advanced Synthetic Research Capabilities

Qualtrics and PureSpectrum have partnered to enhance synthetic research capabilities. PureSpectrum has chosen Qualtrics as its exclusive synthetic panel provider, integrating Qualtrics' AI model with... PureSpectrum's data to improve market research efficiency and accuracy. This collaboration aims to reduce research costs and accelerate insights, benefiting companies like Booking.com and Google Labs.

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Farlinium Earns Platinum Status in Qualtrics Network Amid Rapid Growth - PRWeb

Farlinium has achieved Platinum Partner status in the Qualtrics Partner Network, the highest recognition tier. This status underscores Farlinium's expertise in implementing Qualtrics solutions and pr...ovides exclusive access to Qualtrics resources. The partnership aims to enhance customer and employee experience transformation through strategic collaboration and advanced capabilities.

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Singapore Airlines partners with Qualtrics to enhance customer experience analytics

Singapore Airlines has entered a three-year partnership with Qualtrics to enhance its customer experience analytics. This collaboration will enable the airline to gather and analyze customer feedback... more effectively using Qualtrics' advanced text analytics and GenAI capabilities. The initiative aims to improve customer insights and service personalization, supporting Singapore Airlines' commitment to understanding and responding to customer needs.

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Qualtrics Doubles Down on Global Partner Community to Accelerate Shared Growth - iTWire

Qualtrics is enhancing its Partner Network by introducing new tracks and tiers to support partners in delivering experience management solutions. The Consulting Track focuses on advisory and implemen...tation services, while the upcoming Platform Track will enable partners to build offerings on the Qualtrics Developer Platform. These changes aim to simplify collaboration, provide training, and boost partner success globally.

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Qualtrics reveals its new partner program, featuring two tracks and four tiers

Qualtrics has launched a revamped partner program with two tracksconsulting and platformand four tiers: platinum, gold, silver, and member. This program aims to simplify partner engagement and enhanc...e market growth. The consulting track is active, while the platform track will launch next year. The initiative is based on partner feedback to foster sustainable business growth.

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Sonata Software and Qualtrics Partner to Transform Customer Experience for Global Brands

Sonata Software and Qualtrics have formed a strategic partnership to deliver enhanced customer experience solutions for global enterprises. The collaboration combines Sonatas digital engineering expe...rtise with Qualtrics experience management platform, enabling brands to leverage advanced analytics and actionable insights to improve customer engagement and loyalty.

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Mergers, Acquisitions, and Business Moves by Qualtrics

 

Healthcare DealmakersSamaritan joining MultiCare; Qualtrics drops billions on Press Ganey and more

Qualtrics, a customer survey software maker, plans to acquire healthcare market research firm Press Ganey Forsta for $6.75 billion. This acquisition aims to integrate Qualtrics' AI capabilities with ...Press Ganey's data and healthcare expertise to create new tools and services. The deal involves a mix of cash and equity and is expected to close in the coming months.

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Press Ganey CEO On Qualtrics Deal: AI Market Is "Extremely Competitive" - Newsweek

Qualtrics announced its acquisition of Press Ganey for $6.75 billion. Press Ganey, a leader in patient experience and care quality data analytics, will become the healthcare division within Qualtrics... after regulatory approval. The merger aims to enhance AI capabilities and data analytics, leveraging both companies' strengths to compete in a dynamic market.

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Qualtrics to acquire Press Ganey Forsta in $6.75bn deal

Qualtrics is set to acquire Press Ganey Forsta for $6.75 billion, aiming to enhance its AI capabilities in experience management. This acquisition will merge Qualtrics' AI platform with Press Ganey F...orsta's analytics and healthcare expertise, creating a comprehensive platform for improving human experiences across various industries. The deal, involving cash and equity, is expected to close pending regulatory approvals.

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Leadership and Executive Team Updates at Qualtrics

 

Qualtrics Appoints Jason Maynard as Chief Executive Officer

Qualtrics has appointed Jason Maynard as its new CEO. Maynard, previously at Oracle, brings extensive experience in scaling software businesses. He will lead Qualtrics as it enhances its AI-driven so...lutions, aiming to deepen customer understanding and improve experience management. This leadership change coincides with Qualtrics' ongoing AI investments and a pending acquisition of Press Ganey.

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Qualtrics Appoints Jason Maynard as Chief Executive Officer - PR Newswire

Qualtrics has appointed Jason Maynard as its new CEO. Maynard, a seasoned executive with experience from Oracle and NetSuite, will lead the company as it scales its AI investments and enhances its ex...perience management solutions. This leadership change aligns with Qualtrics' focus on AI-driven innovation to improve customer and employee experiences.

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Kantar hires Qualtrics exec to lead CX in North America

Kantar has appointed Ben Lawder, formerly of Qualtrics, as senior vice-president and customer experience practice lead for North America. Lawder's expertise in CX strategy and enterprise sales will s...upport Kantar's expansion in CX capabilities. This move aligns with Kantar's strategy to enhance CX offerings and integrate customer experience with brand equity and business performance.

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Qualtrics Appoints New Leader for Asia Pacific and Japan to Accelerate Regional Growth and AI Adoption

Qualtrics has appointed Raen Lim as Managing Director for Asia Pacific and Japan to drive regional growth and AI adoption. Lim, with over two decades of leadership experience, will lead operations to... enhance customer and employee experiences. Her expertise is expected to support Qualtrics' AI capabilities, which have seen significant adoption, with 90% of top enterprise accounts utilizing AI-powered innovations.

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Awards, Recognitions, and Industry Achievements of Qualtrics

 

Qualtrics named a Leader in 2026 Gartner Magic Quadrant for Voice of the Customer Platforms

Qualtrics has been named a Leader in the 2026 Gartner Magic Quadrant for Voice of the Customer Platforms, achieving the highest position for Ability to Execute and Completeness of Vision. This marks ...the fifth consecutive year of recognition for Qualtrics, highlighting its innovation and value in delivering customer experience solutions.

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Qualtrics named leader in 2026 Gartner Magic Quadrant for voice of the customer platforms

Qualtrics has been recognized as a Leader in the 2026 Gartner Magic Quadrant for Voice of the Customer Platforms, marking its fifth consecutive year in this position. The company's VoC solution, part... of the XM for Customer Experience suite, was noted for its ability to execute and completeness of vision. Qualtrics' platform helps organizations collect and analyze customer feedback across multiple channels.

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Qualtrics Named a leader in employee experience management platforms

Qualtrics has been recognized as a leader in employee experience management platforms, highlighting its strong capabilities in experience management software for enterprises. This recognition reinfor...ces Qualtrics' position in the employee engagement and HR technology market.

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Qualtrics Named a Leader Among Employee Experience Management Platforms

Qualtrics has been recognized as a Leader in The Forrester Wave: Employee Experience Management Platforms, Q2 2025. The report highlights Qualtrics' strengths in surveying capabilities, AI-driven ana...lytics, and its ability to provide deep insights into employee experiences. Qualtrics' XM for Employee Experience suite helps organizations enhance employee engagement and productivity through advanced AI capabilities.

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Qualtrics Named a Leader in 2025 Gartner Magic Quadrant for Voice of ...

Qualtrics has been named a Leader in the 2025 Gartner Magic Quadrant for Voice of the Customer Platforms for the fourth consecutive year. The company is recognized for its ability to execute and comp...leteness of vision. Qualtrics' XM for Customer Experience suite integrates feedback across channels, enhancing customer experience management with new capabilities like the Location Experience Hub and Qualtrics Assist for CX.

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