Customer stories

Qoruz Product Overview

Qoruz addresses the complexities of influencer marketing by offering a suite of tools that streamline influencer discovery and campaign management. It simplifies the process of identifying the right influencers, managing campaigns, and conducting market research. The platform provides detailed reporting, enabling brands and agencies to benchmark against competitors effectively. By centralizing all influencer marketing activities in one workspace, Qoruz enhances strategic planning and execution. This comprehensive approach ensures that businesses can manage influencer marketing at scale, making campaigns smarter and more efficient.

How satisfied the customers are with Qoruz use-cases

Reviews

"...Qoruz is an influencer marketing platform that equips brands with the data and technology to discover, connect, and collaborate with the most relevant online influencers for their business...." Peer review

Qoruz Customer Insights, Testimonials and Case Studies

SocioClout - Marketing And Advertising - Medium

Qoruz helped SocioClout save 1538 hours on influencer analysis. SocioClout used Qoruz to find influencers that match brand messaging and target specific regions. The platform gave access to over 300,...000 influencers and detailed audience insights. SocioClout streamlined reporting for 5+ customers and improved campaign efficiency. The agency now delivers better influencer marketing plans for clients.

Read on →

Titan - Retail - Medium

Qoruz helped Titan improve influencer marketing by making influencer selection faster and more accurate. The platform's search feature saved over 200 hours of manual data gathering. Titan used Qoruz ...to find influencers with high-income audiences and get detailed audience insights. The outreach feature removed the need for a separate influencer outreach team. Titan achieved better campaign efficiency and data-backed decisions for their luxury retail campaigns.

Read on →

Edelman - Marketing And Advertising

Edelman is a global communication firm. They had trouble finding the right influencers for their campaigns. Their team spent too much time searching and did not have enough data to scale. They used Q...oruz to set up a recruitment framework for influencer planning. Qoruz gave them tools to compare influencers, track performance, and score influencer authority. This helped Edelman save time and pick better influencers for their clients.

Read on →

PepsiCo - Food & Beverages - Very Large

Qoruz’s influencer marketing platform helped PepsiCo improve influencer recruitment. PepsiCo struggled to find and evaluate the right influencers and lacked tailored strategies for macro and micro in...fluencers. Qoruz enabled data-driven influencer identification, campaign ROI analysis, and audience analytics. The platform made influencer selection faster and more accurate. PepsiCo used features like Creator Authority Score and detailed analytics to boost campaign effectiveness.

Read on →

St. Ives - Beauty & Skincare

St. Ives wanted to promote their 100% natural products with an influencer campaign. They needed help finding and working with the right influencers to make good-quality videos. Qoruz helped St. Ives ...use a data-driven approach to select influencers. The campaign got 2.4 million impressions and 1.3 million views. The cost per view was 0.7. St. Ives reached over 1 million views for their natural products.

Read on →

Smytten - Consumer Goods - Medium

Qoruz helped Smytten find influencers with a high percentage of female followers. Smytten used these influencers to create videos that matched their brand and target audience. The campaign reached 60...0,000 people, got 650,000 impressions, and 250,000 views. Smytten used Qoruz for influencer search, selection, and reporting. This improved the quality and impact of their influencer marketing.

Read on →

Qoruz Business Suite: Short Demo

Video Thumbnail
lightning

Peers used Qoruz for influencer marketing and campaign management

Qoruz Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Custom Reports

4.39/5

Read Reviews (22)
Analytics

4.19/5

Read Reviews (25)
CAPABILITIES RATINGS AND REVIEWS
Custom Reports

4.39/5

Read Reviews (22)
Analytics

4.19/5

Read Reviews (25)

Software Failure Risk Guidance

?

for Qoruz

Top Failure Risks for Qoruz

Qoruz, inc News

Partnership
 

Qoruz secures influencer marketing partnership for Johnson's Baby

Qoruz has partnered with Johnson's Baby to manage influencer marketing campaigns in India, focusing on Tier II and Tier III markets. The collaboration aims to streamline creator identification, workflow execution, and post-campaign measurement, enhancing campaign accountability and ROI. Qoruz's platform will support Johnson's Baby in managing over 2,000 creators, optimizing influencer mixes, and improving tracking and analytics.

Financial
 

Qoruz sees 24% revenue uptick in Q1 FY25-26

Qoruz reported a 24% year-on-year revenue increase for Q1 FY25-26, driven by enterprise adoption and expansion in GCC and Asia-Pacific markets. The company added over 70 new brand and agency partners and emphasized the role of AI in planning and measurement for creator-led campaigns. Existing customers contributed over 80% of enterprise revenue, highlighting strong client retention.

Product
 

Qoruz launches Brand Fit Index to align creators with brand strategy - Agency Reporter

Qoruz has launched the Creator Brand Fit (CBF) Index, an innovative tool for brands to evaluate influencer compatibility based on campaign-specific parameters rather than traditional metrics like follower count. This AI-driven framework assesses creators on over 20 factors, including audience demographics and brand tone, providing a tailored score that reflects alignment with a brand's strategy.

Product
 

Qoruz introduces Creator Brand Fit Index to improve influencer-brand ...

Qoruz has launched the Creator Brand Fit (CBF) Index, a new framework designed to enhance influencer-brand alignment. This tool evaluates influencers based on over 20 parameters, including audience demographics and brand tone, to provide a context-aware assessment. The CBF Index aims to improve the selection process by offering a tailored scoring model that reflects campaign-specific needs, moving beyond traditional metrics like engagement rates.

Qoruz, inc Profile

Company Name

Qoruz, inc

Company Website

//qoruz.com

HQ Location

Bengaluru, Karnataka 560102, IN

Employees

11-50

Social

Financials

PRIVATE