Qoruz Overview

Qoruz addresses the complexities of influencer marketing by offering a suite of tools that streamline influencer discovery and campaign management. It simplifies the process of identifying the right influencers, managing campaigns, and conducting market research. The platform provides detailed reporting, enabling brands and agencies to benchmark against competitors effectively. By centralizing all influencer marketing activities in one workspace, Qoruz enhances strategic planning and execution. This comprehensive approach ensures that businesses can manage influencer marketing at scale, making campaigns smarter and more efficient.

Use Cases

Customers recommend Influencer Marketing, Campaign Management, Collaboration, as the business use cases that they have been most satisfied with while using Qoruz.

Other use cases:

  • Engaging And Following Up
  • Market Research
  • Influencer Management
  • Social Media Analytics
  • Identify Target Customers
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Business Priorities

Improve Brand Engagement is the most popular business priority that customers and associates have achieved using Qoruz.

Other priorities:

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Qoruz Use-Cases and Business Priorities: Customer Satisfaction Data

Reviews

"...Qoruz is an influencer marketing platform that equips brands with the data and technology to discover, connect, and collaborate with the most relevant online influencers for their business...." Peer review

Qoruz, belong to a category of solutions that help Influencer Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Qoruz offers a vast database of over 344,307 influencers for brands and agencies. Brands can expand their reach and create impactful campaigns by collaborating with these influencers.

Qoruz Customer wins, Customer success stories, Case studies

What makes Qoruz ideal for Influencer Marketing?

What benefits does Qoruz offer for Campaign Management?

How does Qoruz facilitate Collaboration?

What benefits does Qoruz offer for Engaging And Following Up?

109 buyers and buying teams have used Cuspera to assess how well Qoruz solved their Influencer Marketing needs. Cuspera uses 102 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Influencer Marketing needs.

Amazon - Apparel & Fashion

Amazon wanted to promote their #FoundItOnAmazon page on their app. They worked with Qoruz to find and select the right influencers. Qoruz helped Amazon activate 73 influencers for the campaign. The c...ampaign led to 2.19 million views and a reach of 7.6 million. Amazon created 141 posts with the influencers. The campaign helped more customers find and buy products on Amazon.

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Titan - Retail

Titan wanted to find influencers with high-income audiences for their luxury products. Manual outreach and data collection made this hard and gave incomplete results. WordsWork, their agency, suggest...ed using the Qoruz platform. Qoruz gave detailed data on influencer audiences and helped with competitor analysis. This made influencer selection more precise and improved campaign results. Titan saved over 200 hours on data gathering and did not need a separate outreach team.

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Marico - Consumer Goods

Marico had trouble planning influencer campaigns because they worked with many vendors who used different ways to measure results. This made it hard to predict ROI and manage budgets. They used Qoruz... to set up a clear planning process and analyze influencer profiles. Qoruz helped them make custom lists of influencers and compare costs and performance. Marico found it easier to plan campaigns and match influencers to their brand goals.

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Momspresso - Publishing

Momspresso ran influencer marketing campaigns with over 100 nano influencers per campaign. Tracking each influencer's content and measuring ROI took 3-4 days manually. They used Qoruz to search, sele...ct, and contact influencers, and to monitor campaigns in real time. Qoruz helped them track post-level performance, audience engagement, and campaign ROI. The platform made campaign management faster and more efficient for Momspresso.

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Madison World - Media Production

Madison World is a leading media agency in India. They had trouble finding the right influencers and did not have clear information about influencer costs. They used Qoruz to search for influencers a...nd track campaign results. Qoruz helped them find the best influencers for their clients and see how campaigns performed. With Qoruz, Madison World improved campaign engagement and reached the right audience for their clients.

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Durex - Consumer Goods

Durex wanted to promote their Ultra Thin Condoms using influencers on Instagram. They needed a way to manage their budget and get the most out of their brand content. With Qoruz, they created a list ...of 3000 influencers. These influencers helped Durex reach 12 million people. The campaign got 6 million views and a cost per view of less than 0.5.

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Qoruz Business Suite: Short Demo

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Peers used Qoruz for influencer marketing and campaign management

Qoruz Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Custom Reports

4.39/5 ★

Read Reviews (22)
Analytics

4.19/5 ★

Read Reviews (25)
CAPABILITIES RATINGS AND REVIEWS
Custom Reports

4.39/5 ★

Read Reviews (22)
Analytics

4.19/5 ★

Read Reviews (25)

Software Failure Risk Guidance

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for Qoruz

Top Failure Risks for Qoruz

Qoruz, inc News

Partnership

Qoruz secures influencer marketing partnership for Johnson's Baby

Qoruz has partnered with Johnson's Baby to manage influencer marketing campaigns in India, focusing on Tier II and Tier III markets. The collaboration aims to streamline creator identification, workflow execution, and post-campaign measurement, enhancing campaign accountability and ROI. Qoruz's platform will support Johnson's Baby in managing over 2,000 creators, optimizing influencer mixes, and improving tracking and analytics.

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Financial

Qoruz sees 24% revenue uptick in Q1 FY25-26

Qoruz reported a 24% year-on-year revenue increase for Q1 FY25-26, driven by enterprise adoption and expansion in GCC and Asia-Pacific markets. The company added over 70 new brand and agency partners and emphasized the role of AI in planning and measurement for creator-led campaigns. Existing customers contributed over 80% of enterprise revenue, highlighting strong client retention.

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Product

Qoruz launches Brand Fit Index to align creators with brand strategy - Agency Reporter

Qoruz has launched the Creator Brand Fit (CBF) Index, an innovative tool for brands to evaluate influencer compatibility based on campaign-specific parameters rather than traditional metrics like follower count. This AI-driven framework assesses creators on over 20 factors, including audience demographics and brand tone, providing a tailored score that reflects alignment with a brand's strategy.

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Product

Qoruz introduces Creator Brand Fit Index to improve influencer-brand ...

Qoruz has launched the Creator Brand Fit (CBF) Index, a new framework designed to enhance influencer-brand alignment. This tool evaluates influencers based on over 20 parameters, including audience demographics and brand tone, to provide a context-aware assessment. The CBF Index aims to improve the selection process by offering a tailored scoring model that reflects campaign-specific needs, moving beyond traditional metrics like engagement rates.

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Qoruz, inc Profile

Company Name

Qoruz, inc

Company Website

//qoruz.com

HQ Location

Bengaluru, Karnataka 560102, IN

Employees

11-50

Social

Linkedin

Financials

PRIVATE