Latest Product Updates and Feature Enhancements on Pinterest
Pinterest launches shoppable streaming series
Pinterest has launched "Bring My Pinterest to Life," a shoppable streaming series available on The Roku Channel in multiple countries. The series allows viewers to purchase items seen on screen via Q...R codes, linking to Pinterest boards with products and DIY guides. Brand partners include Wayfair, eos, and Michaels. This initiative offers new engagement opportunities for users and advertisers.
With a new shoppable streaming series, people bring their Pinterest ...
Pinterest launches "Bring My Pinterest to Life," a shoppable streaming series that transforms users' Pinterest boards into real-life projects. Premiering March 23, 2026, the series features six episo...des where users collaborate with creators to bring their ideas to life. Viewers can shop products via QR codes linked to Pinterest boards, enhancing engagement and offering new advertising opportunities with brand partners like Wayfair and eos.
Pinterest launches new shoppable streaming series
Pinterest has introduced its first shoppable streaming series, "Bring My Pinterest to Life," allowing users to shop directly from episodes featuring real-world transformations. Each episode includes ...QR codes linking to Pinterest boards with shoppable products and ideas from partners like Wayfair and Michaels. This initiative offers a new shopping experience and innovative advertising opportunities.
Pinterest teams with creators as it announces launch of first shoppable ...
Pinterest has launched its first shoppable TV series, "Bring My Pinterest to Life," on Roku. The series, produced with B17 Entertainment, features creators transforming Pinterest boards into real-lif...e projects while integrating QR-enabled shopping experiences. Viewers can shop featured products from brand partners like Wayfair. This initiative offers new advertising opportunities and engages users by turning inspiration into action.
Pinterest Unveils New Ad Tools to Boost E - Commerce at 2025 Summit
Pinterest introduced new advertising tools at its 2025 summit, including Top of Search ads for unbranded queries, expanded local inventory ads, and Media Network Connect for personalized targeting. T...hese innovations aim to enhance e-commerce engagement by leveraging Pinterest's visual discovery platform, targeting high-intent users, and potentially boosting ad revenue.
Strategic Partnerships and Integrations of Pinterest
Google Analytics 4 Adds Native Pinterest Ads Data Integration
Google Analytics 4 now supports native integration with Pinterest Ads, allowing marketers to import cost data directly into the analytics platform. This integration aims to streamline multi-channel c...ampaign analysis by offering unified tracking of costs, clicks, and impressions, enhancing ROI for e-commerce brands. It addresses data fragmentation issues and improves attribution accuracy, benefiting advertisers in retail and lifestyle sectors.
Mergers, Acquisitions, and Business Moves by Pinterest
Pinterest Acquires CTV Startup TvScientific (Didnt CTV That Coming) - AdExchanger
Pinterest plans to acquire tvScientific, a CTV advertising platform, to expand into connected TV advertising. The acquisition aligns with Pinterest's strategy to enhance its performance marketing cap...abilities. TvScientific will continue to operate independently post-acquisition, which is expected to close in the first half of 2026, pending regulatory review.
Funding News and Financial Performance of Pinterest
Pinterest to Announce First Quarter 2026 Results
Pinterest will announce its first quarter 2026 financial results on May 4, 2026, after market close. A conference call will follow to discuss the results.
Pinterest Announces $1 Billion Strategic Investment from Elliott and $2 Billion of Near-Term Share Repurchases
Pinterest announced a $1 billion strategic investment from Elliott Investment Management and a $2 billion share repurchase plan. The investment involves Elliott purchasing convertible senior notes, w...hile Pinterest will use the funds for accelerated share repurchases. The board authorized a new $3.5 billion share repurchase program, reflecting confidence in Pinterest's growth potential and undervalued stock price.
Pinterest Q2 Earnings : Revenue Beat , EPS Miss , Monthly Actives Hit All - Time High , Shares Plunge
Pinterest reported Q2 revenue of $998.23 million, surpassing estimates of $974.01 million. Despite the revenue beat, EPS missed expectations, and monthly active users reached an all-time high. Howeve...r, shares declined following the announcement.