Paragone Overview

Paragone Business Manager empowers brands and agencies to achieve peak performance and save time. Productivity is increased through the platform's efficient tools.

Use Cases

Customers recommend Advertisement, Lead Tracking, Social Media Management, as the business use cases that they have been most satisfied with while using Paragone.

Other use cases:

  • Tracking & Monitoring Communications
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Business Priorities

Improve Efficiency and Improve Digital And Social Presence are the most popular business priorities that customers and associates have achieved using Paragone.

Other priorities:

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Paragone Use-Cases and Business Priorities: Customer Satisfaction Data

Paragone works with different mediums / channels such as Social Media.

Paragone, belong to a category of solutions that help Native Advertising. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Comprehensive Insights on Paragone Use Cases

Case Studies

Food & Beverages

CASE STUDY Tecate

Perion's programmatic DOOH helped Tecate launch a new Tecate Light can and reconnect with consumers. The campaign used data-driven out-of-home ads to boost brand engagement. Over four weeks, it deliv...ered more than 5 million impressions. Brand lift results showed a 38% increase in ad recall, 13% rise in positive brand image, and 11% growth in brand preference. Tecate praised the campaign's dynamic content and audience connection.

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Hospitality

CASE STUDY Accor

Perion Custom Algo helped Accor run a Meta campaign with a focus on sustainability. Accor wanted to boost engagement while cutting the carbon footprint. Perion optimized ad delivery in real time, cho...osing lower-emission inventory and smart bidding. In four weeks, Accor cut cost per engagement by 71% and reduced carbon intensity per 1,000 clicks by 9%. Engagement rates improved and the campaign had a lower environmental impact.

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Telecommunications

CASE STUDY Boost Mobile

Boost Mobile used Perion's programmatic DOOH platform to boost brand awareness and purchase intent across Australia. The campaign targeted over 4,000 screens, focusing on areas near major retailers. ...Data-driven targeting and dayparting helped reach consumers at key moments. The campaign delivered 25.8 million impressions and 2.3 million ad plays in 8 weeks. Results included a 15% increase in brand attribution, 80% growth in brand familiarity, 97% rise in purchase consideration, and a 480% uplift in purchase intent.

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Retail

CASE STUDY Stop & Shop

Stop & Shop used SORT™ technology to boost in-store visits and digital metrics. The goal was to increase brand awareness and attract new and existing customers without relying on cookies. They ran ge...o-targeted, cross-screen ad campaigns with fresh creative. SORT™ outperformed 3rd party cookie targeting, delivering a 33% lift in incremental in-store visits, 84% higher page grabber CTR, and 42% more page grabber interactions. The brand saw strong results and feels ready for a cookieless future.

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Insurance

CASE STUDY nib

Perion's programmatic DOOH platform helped nib connect with rugby fans during the 2025 Super Rugby Pacific season. nib used dynamic, location-based ads to reach people near Eden Park on match days. C...reative messages changed in real time based on the game's progress. The campaign delivered over 1 million impressions. nib built brand awareness and engaged fans with contextually relevant ads during key match moments.

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Automotive

CASE STUDY Ford Turkey

Perion Custom Algo helped Ford Turkey improve media sustainability and YouTube ad performance. Ford wanted to lower carbon intensity and boost key metrics. InMedia360 and Perion used AI-based carbon-...aware bidding to optimize YouTube campaigns. The system adjusted impressions in real time for better efficiency and lower emissions. Results included a 33% drop in carbon intensity, a 22-point rise in TrueView rate, a 29% decrease in CPM, and a 23% drop in CPV. Ford Turkey showed how smart, eco-friendly ad strategies can drive real business and environmental impact.

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Paragone Features

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FEATURE RATINGS AND REVIEWS
Custom Reports

3.32/5 ★

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Analytics

2.94/5 ★

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CAPABILITIES RATINGS AND REVIEWS
Custom Reports

3.32/5 ★

Read Reviews (3)
Analytics

2.94/5 ★

Read Reviews (1)

Software Failure Risk Guidance

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for Paragone

Top Failure Risks for Paragone

Perion Network News

Partnership

Perion x Skyrise: Expanding Reach and Impact for Advertisers Across the Globe

Perion and Skyrise have formed a partnership to enhance advertising capabilities by integrating Perion's global DSP and curated marketplace with Skyrise's advanced custom audiences. This collaboration enables advertisers to reach new markets with precision targeting and expanded inventory options, facilitating impactful campaigns across multiple regions. The partnership is already active in European markets, marking the start of a broader international rollout.

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Financial

Perion to Announce Second Quarter 2025 Financial Results and Progress on the Perion One Strategy - Yahoo Finance

Perion Network Ltd. will announce its second quarter 2025 financial results on August 11, 2025. The company has also terminated its shareholders' rights plan, reflecting confidence in its growth strategy, Perion One. This decision follows a significant increase in Perion's enterprise value and aims to enhance long-term shareholder value.

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Partnership

Laserwall , Perion partner on DOOH inventory strategy

Perion and Laserwall have partnered to expand Laserwall's digital screen inventory into the global programmatic marketplace. This collaboration allows advertisers to access Laserwall's 15,000 screens in urban residential buildings, offering targeted campaigns in areas like Rome and Milan. The partnership enhances Perion's SSP capabilities, integrating DOOH advertising into residential settings for precise audience targeting.

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Partnership

100M+ Shoppers, 2,200 Stores: Perion and Albertsons Launch Game-Changing Retail Media Partnership - Stock Titan

Perion and Albertsons Media Collective have formed a strategic partnership to leverage Albertsons' first-party retail data for high-impact display and digital out-of-home (DOOH) campaigns. This collaboration aims to reach over 100 million shoppers across 2,200 stores, enhancing Perion's retail media capabilities with personalized, data-driven advertising solutions.

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Perion Network Profile

Company Name

Perion Network

Company Website

https://www.perion.com/

HQ Location

26 HaRokmim st., Azrieli Holon Center, Holon, 5885849, IL

Employees

501-1000

Social

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Financials

NA