Customer stories

OpenWeb Product Overview

OpenWeb enhances community engagement by transforming passive audiences into dynamic communities. Its commenting system allows publishers to foster meaningful interactions, elevating comments into rich conversations. This approach not only boosts user engagement but also helps publishers build loyal, active communities around their content. By positioning publishers as hosts, OpenWeb encourages more profound user participation, which can lead to increased page views and time spent on site. This engagement can be a critical factor in attracting advertisers who value the open internet and seek platforms with active, trustworthy communities. OpenWeb's system provides a competitive edge by turning casual readers into engaged participants, thereby increasing the ROI for publishers through enhanced community interaction and advertiser interest.

How satisfied the customers are with OpenWeb use-cases

Reviews

"...Engagement is up, workflow is down, and users are happy...." Peer review by Dave Buck, Head of Product, Aol.com

OpenWeb Customer Insights, Testimonials and Case Studies

OpenWeb - Information Technology And Services

OpenWeb used Jigsaw’s Perspective API to test real-time feedback and nudges for reducing toxicity in online discussions. The study analyzed 400,000 comments from 50,000 users across sites like AOL, S...alon, and Newsweek. 34% of users who received a nudge edited their comments, with 54% making them permissible. The platform saw a 12.5% increase in civil and thoughtful comments. OpenWeb’s solution shows technology can improve online community moderation and engagement.

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A major high-volume publisher - Media Production

OpenWeb’s AIDA helped a major high-volume publisher improve comment moderation. The publisher wanted to boost their in-house moderation team’s performance. They used AIDA, an AI-based tool, to cut ba...cklog and increase publish rates. The solution made moderation faster and easier. This led to better workflows for the publisher’s team.

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The Times - Publishing

OpenWeb helped The Times, a leading British newspaper, boost community engagement and reader loyalty. The Times wanted to understand how readers felt about Brexit years after the event. Using OpenWeb..., they gained insights into audience conversations. This data shaped their editorial strategy and deepened engagement with their audience.

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A Comscore Top-20 publisher - Media Production

OpenWeb helped a Comscore Top-20 publisher increase user registrations. The publisher used OpenWeb's community engagement solutions across all their websites and apps. As a result, 74% of all new reg...istered users now come from OpenWeb products. This shows strong impact on user conversion and community growth.

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A leading US entertainment publisher - Entertainment

OpenWeb helped a leading US entertainment publisher grow their active user base by 1500%. The publisher put their online conversation front and center using OpenWeb. This change encouraged more reade...rs to join the community. The result was a huge increase in active users. OpenWeb supports publishers with community, moderation, and monetization tools.

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a popular UK news publisher - Media Production

OpenWeb helped a popular UK news publisher grow user registrations by 196%. The publisher saw a big increase in website traffic in 2020. They used OpenWeb to turn this traffic into long-term growth. ...OpenWeb supported the publisher in driving new user sign-ups. The case shows how OpenWeb can help publishers boost engagement and registrations.

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Spin Your Community Flywheel - Webinar with OpenWeb and Trusted Media Brands

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OpenWeb Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.44/5

Read Reviews (1)
Custom Reports

4.60/5

Read Reviews (14)
Analytics

4.07/5

Read Reviews (4)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.44/5

Read Reviews (1)
Custom Reports

4.60/5

Read Reviews (14)
Analytics

4.07/5

Read Reviews (4)

Software Failure Risk Guidance

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for OpenWeb

Top Failure Risks for OpenWeb

OpenWeb News

Product
 

OpenWeb Launches Community Exchange Platform, Names Kelly Andresen Executive Vice President of Demand Sales - Morningstar

OpenWeb has launched the Community Exchange platform, transforming community engagement into targetable segments for advertisers. This platform leverages real user conversations to create anonymized audiences, enhancing digital advertising precision. Additionally, Kelly Andresen has been appointed as Executive Vice President of Demand Sales, bringing extensive advertising experience to lead OpenWeb's global sales strategy.

Partnership
 

OPENWEB PARTNERS WITH PATCH TO STRENGTHEN LOCAL NEWS COMMUNITIES NATIONWIDE

OpenWeb has partnered with Patch to enhance local news communities across the U.S. by integrating its community engagement technology into Patch's platform. This collaboration aims to improve reader engagement and support local journalism through AI-powered tools like OpenWeb's Aida and Topic Tracker. The partnership seeks to combat "news deserts" by fostering meaningful conversations and community connections.

Partnership
 

browsi.com: Browsi Partners With OpenWeb to Deliver Enhanced Revenue Opportunities and Seamless Page Experiences

Browsi partners with OpenWeb to enhance revenue opportunities and improve page experiences.

Partnership
 

PinkNews Partners With OpenWeb to Build Healthy Community for LGBTQ+ Audience and Double-Down on First-Party Data - PR Newswire

PinkNews teams up with OpenWeb to create a supportive online space for LGBTQ+ people and enhance the use of first-party data.

OpenWeb Profile

Company Name

OpenWeb

Company Website

https://www.openweb.com/

HQ Location

521 Broadway, New York, 10012, US

Employees

51-100

Social

Financials

SERIES D