Nominow: Use-Cases, Insights and Reviews | 2025 Cuspera

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Customer Data Platform that enables to understand your customers

Nominow Overview

Nominow offers a strategic advantage in the realm of customer data management by providing seamless access to high-quality data. This Operational Customer Data Platform is designed to bridge data silos, ensuring that businesses can scale customer intimacy effectively. By integrating with any system, Nominow stitches together disparate data sources, enhancing the quality and accessibility of information. This capability is crucial for AI-driven growth, as it allows businesses to make informed decisions and improve customer experience. Nominow's platform is trusted by leading brands, highlighting its reliability and effectiveness in transforming data into actionable insights. The platform's flexibility in pricing and connectivity underscores its adaptability to various business needs, making it a compelling choice for Data, MarTech, and CX teams aiming to optimize their data strategies.

Use Cases

Customers recommend Loyalty Management, Sending & Publishing Communications, Engagement Management, as the business use cases that they have been most satisfied with while using Nominow.

Other use cases:

Lifetime Value Management
Campaign Management
Segmentation And Targeting
Cross Selling
Promotion Management
Forecasting
Competitive Intelligence

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Business Priorities

Enter New Markets Internationally Or Locally and Grow Market Share are the most popular business priorities that customers and associates have achieved using Nominow.

Other priorities:

Increase Customer Life Time Value
Enhance Customer Relationships
Improve ROI
Acquire Customers

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Nominow Use-Cases and Business Priorities: Customer Satisfaction Data

Nominow works with different mediums / channels such as Promotions.

Reviews

"...Retention Nominow provides advanced features that you can utilize to effectively manage customer loyalty programs in order to improve retention...." Peer review from Featured Customers

Nominow, belong to a category of solutions that help Customer Data Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Nominow provides easy access to high-quality data that fuels AI and growth. Operational Customer Data Platform by Nominow ensures data reliability.

Popular Business Setting

for Nominow

Top Industries

Information Technology and Services

Popular in

Small Business
Mid Market

Nominow is popular in Information Technology And Services, and is widely used by Small Business, and Mid Market,

Comprehensive Insights on Nominow Use Cases

What Are the key features of Nominow for Loyalty Management?

What solutions does Nominow provide for Sending & Publishing Communications?

What solutions does Nominow provide for Engagement Management?

How does Nominow facilitate Lifetime Value Management?

What makes Nominow ideal for Campaign Management?

10+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Nominow solved their Customer Data Platform needs. Cuspera uses 155 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Data Platform needs.

Case Studies

Events Services

CASE STUDY Jaarbeurs

Nominow's Customer Data Platform helped Jaarbeurs connect data from over 11 sources for 80+ events each year. Jaarbeurs used Nominow to create a Single Customer View, making it easier to understand v...isitors and exhibitors. The platform reduced the work needed for data analysis and made marketing more efficient. Jaarbeurs now sends more personalized emails and has higher engagement rates. This shows Jaarbeurs' focus on innovation and better service in event management.

Apparel & Fashion

CASE STUDY Tommy Hilfiger

Tommy Hilfiger used the Nominow Customer Data Platform to bring together data from 23 sources. This helped improve their loyalty program in 26 European countries. The challenge was fragmented custome...r data across many systems. Nominow created a single customer view and enabled better segmentation. As a result, active loyalty members now spend 50% more than non-members. This shows the power of personalized customer engagement with Nominow.

Entertainment

CASE STUDY Van Gogh Museum

Nominow helped the Van Gogh Museum connect all visitor data and improve the customer journey. The museum used Nominow's Customer Data Platform to centralize data and link online and offline touchpoin...ts. This made it easier for teams to work together and create detailed customer profiles. The museum launched more personalized marketing and improved visitor experiences. As a result, the Van Gogh Museum achieved a Net Promoter Score (NPS) of 69%.

Sports

CASE STUDY Nike TEAM (in collaboration with the French Football Federation)

Nominow helped Nike TEAM and the French Football Federation run targeted email campaigns after France's 2018 World Cup win. The campaigns used club details and location to personalize messages for am...ateur football clubs. Nominow enabled real-time insights and managed the campaign, sending 60,000 emails to 11 segments. Within four weeks, 47% of recipients claimed their vouchers. The campaign led to over 6,000 extra orders at 130 retailers, beating the FFF's goals.

Information Services

CASE STUDY Sdu

Nominow helped Sdu, a B2B information and legal solutions provider, move from an old ERP system to a modern customer data platform. Sdu used Nominow to combine data from over 105 websites into single... customer profiles. This made their data cleaner and easier to use across all systems. The new setup gives Sdu more flexibility and supports future growth. Sdu can now better meet customer needs for always-on digital access.

Sports

CASE STUDY Nike TEAM

Nominow's Customer Data Platform helped Nike TEAM move from a paper catalogue to a digital platform across 26 European countries. This change made it easier for retailers and clubs to find the right ...products. Nike TEAM used data to offer better product suggestions and manage inventory more efficiently. The new system improved engagement, streamlined product offerings, and boosted sales performance. Nike TEAM can now quickly adjust to market trends and customer needs.

Peers used Nominow for loyalty management and sending & publishing communications

Nominow Features

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FEATURE	RATINGS AND REVIEWS
AI Powered	3.50/5 ★ Read Reviews (2)
Analytics	4.38/5 ★ Read Reviews (18)
Custom Reports	4.14/5 ★ Read Reviews (7)

CAPABILITIES	RATINGS AND REVIEWS
AI Powered	3.50/5 ★ Read Reviews (2)
Analytics	4.38/5 ★ Read Reviews (18)
Custom Reports	4.14/5 ★ Read Reviews (7)

Software Failure Risk Guidance